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    Floki Announces Major Ad Campaign for Valhalla in the English Premier League for 2024-25 Season

    Floki is proud to announce that Valhalla, Floki’s groundbreaking PlayToEarn MMORPG, will be at the forefront of a high-profile advertising campaign throughout the 2024-25 season of the English Premier League (EPL). Leveraging LED perimeter boards during live games, this campaign will deliver massive global exposure and enhance the brand’s credibility.The English Premier League is the most popular sporting league globally, attracting more viewers than both the UEFA Champions League and the Bundesliga combined. For the 2022-23 season, the EPL boasted a cumulative audience of 3.23 billion. Broadcasting to 712 million households across 190 countries, the league reaches 2.01 billion viewers of live match programming over the season and 1.22 billion viewers of highlight shows and other non-live content, according to data sourced from Nielsen.Premier League clubs also have a staggering following on social media, with over half a billion total followers. Leading the way, Facebook (NASDAQ:META) has 240 million followers, Instagram has 157 million, TikTok has 56 million, X has 123 million, and YouTube has 28 million.Valhalla’s LED perimeter board ads will be strategically placed to maximize visibility. The full TV-facing ad system ensures that the ads are prominently visible during broadcasts. Creative flexibility allows for dynamically tailored ad content. Branding will be visible inside the event itself, providing in-program exposure. The ads will ensure multichannel coverage, making them visible across various devices and platforms, including broadcast, social media, mobile, and online. There are no virtual overlays to interfere with the ads in the Premier League, ensuring uninterrupted visibility. Additionally, minimal ad avoidance makes the ads almost unavoidable for viewers. According to the team, each minute of LED ad delivery results in an astounding 156 minutes of global on-screen visibility.The ad campaign will cover 100 minutes of ad time throughout the season and will be globally broadcast to ensure extensive reach. At least 40% of the advertising inventory will be shown during matches featuring the league’s top clubs.The extensive campaign is projected to reach a massive global audience. In total, it is expected to reach over 200 million people, with about 1.2 billion impressions and a total on-screen duration of nearly 440 hours. In Europe, the campaign is projected to generate around 81 million impressions with an on-screen duration of approximately 181 hours. In Asia & Oceania, about 47 million impressions are expected with an on-screen duration of nearly 168 hours. In Africa, the campaign is projected to achieve around 48 million impressions and an on-screen duration of almost 34 hours.This campaign will be featured on some of the biggest broadcasters in the world, including Sky Sports, TNT, Amazon (NASDAQ:AMZN) Prime, BBC (highlights), NBC Sports (including Peacock), USA Network, Telemundo, FuboTV (NYSE:FUBO), Optus Sports, Star Sports, Disney+ Hotstar, beIN Sports, Supersport, Sky Deutschland, Canal+, DAZN, Sky Italia, Astro, Now TV, and Truevisions.About ValhallaValhalla is a spin on the classic Creature-Collection adventure set in a vibrant, lively, MMORPG open-world inspired by Norse mythology. Players interact with a diverse set of eccentric creatures called Veras, discovering, taming, training, and trading them. Alone or as a clan, players partake in a dynamic, player-driven economy to rise in community ranks and achieve tactical supremacy on the hexagonal-grid battlefield.Website: Valhalla.gameAbout FlokiFloki is the people’s cryptocurrency and utility token of the Floki Ecosystem. Floki aims to become the world’s most known and used cryptocurrency, focusing on utility, philanthropy, community, and marketing. Floki currently has over 490,000 holders and a strong brand recognized globally thanks to strategic marketing partnerships.For more information users can visit Floki’s:Website | YouTube | Telegram | Instagram | TikTok | Discord | Facebook | Reddit | TwitchContactCommunity Relations OfficerPedro [email protected] article was originally published on Chainwire More

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    Michael Saylor Issues Golden Advice to Bitcoin Miners

    The Bitcoin Standard concept refers to adopting Bitcoin as a global monetary alternative, similar to how gold was utilized in the past. Under this concept, Bitcoin would serve as an international reserve currency, disrupting the role of central banks.Notably, Bitcoin miners are critical to the functioning of the BTC network. These individuals help secure and validate transactions on the network by solving complex mathematical problems. In return, they receive incentives through Bitcoin and fees for their work. By adopting the Bitcoin Standard, these miners can better secure the network and ensure the long-term sustainability of the coin.Additionally, miners can increase their income by exploring new business models and services, such as cloud mining, mining pools and financial products based on Bitcoin. An additional source of income will help boost miners’ incentives, which were reduced by half following the April halving event.Furthermore, miners adopting the Bitcoin Standard can get extra freedom due to zero government interference. An increase in this indicator could lead to higher operational costs for miners, which might influence the future movement of Bitcoin’s price. However, Mike Novogratz, Galaxy Digital’s CEO, believes integrating AI into mining can reshape the Bitcoin mining ecosystem.This article was originally published on U.Today More

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    Fed needs a ‘little more’ data, but rate cut possible by year-end: Fed’s Bostic

    “If economy evolves as I expect, there would be a rate cut by the end of the year,” Bostic said, adding that the Fed needs “see a little more data,” to ensure that the inflation trend is real.”It would be really bad if we cut rates and then had to raise them again,” the Atlanta Fed president said.Bostic remarks come on the heels of producer inflation slowing more than expected in July, with focus now on the consumer price index data due Wednesday. Data released earlier Tuesday showed the producer price index rose 0.1% on a monthly basis in July, compared with the 0.2% rise expected by economists. Annually, it rose to 2.2%, versus an estimate of a 2.3%.”A cooler-than-expected PPI report offers welcome support for those in favor of a near-term rate reduction,” Stifel said in a recent note just a day head of fresh inflation data with the release of the consumer price index. Bostic downplayed recession fears, and signaled little incentive to rush rate cuts, saying that labor market was “solid” and can slow but “without considerable concern.” More

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    Australia’s CBA faces market dominance test as lower annual earnings loom

    (Reuters) – Commonwealth Bank of Australia (OTC:CMWAY), the country’s biggest lender, is expected to unveil a small decline in annual earnings on Wednesday, with investors focused on whether rising deposit payouts and bad loans will outweigh gains in mortgage revenue.The earnings will be closely watched to see if the lender’s share price surge of one-third since late 2023 is justified, especially considering the broader banking sector in July posted its strongest rally in nearly two years.”Aussie banks have been seen by investors in the region as a safe place to park, whilst China is experiencing softness and within the sector. I think CBA is seen as the most defensive bank out of all the majors,” said Azib Khan, who leads banking sector research at E&P Financial.Although strong, Australian banks face a market where borrowers are increasingly struggling to make loan payments as interest rates are at a 12-year high, while depositors are shifting funds into savings accounts paying attractive rates.CBA’s lending growth likely improved in the second half, matching the broader market in housing loans, but underperformed in other non-housing sectors, Goldman Sachs analysts said.CBA is projected to report a 3.5% decline in its annual cash earnings for the year to June to A$9.68 billion ($6.37 billion) from a record A$10.16 billion last year, according to LSEG estimates. By comparison, annual cash earnings for National Australia Bank (OTC:NABZY), Westpac, and ANZ are expected to fall between 5% and 9% when they report annual results for the year to September, according to Visible Alpha estimates. CBA is expected to benefit from the growing spread between new variable-rate mortgages and older fixed-rate loans. This advantage stems from the bank’s 25% share of Australia’s $2.2 trillion mortgage market.Australia’s central bank has held rates steady at 4.35% since November after hiking by 425 basis points from May 2022. Markets expect an easing by year-end, although the Reserve Bank of Australia has left the door open to further tightening.Analysts at Citi, with a sell rating on the sector, warn that if the RBA tightens further, banks’ asset quality could suffer.”Like past cycles, this would see negative earnings revisions, and certainly put inflated multiples at risk,” Citi analysts said.National Australia Bank is due to give a limited third-quarter trading update on Friday, followed by Westpac on Aug. 19 and ANZ on Aug. 20.($1 = 1.5188 Australian dollars) More

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    World Mobile Accelerates U.S. Network Growth with Second Batch of AirNode Sales

    The DePIN network releases over 700 AirNodes in Northern Nevada and California, enhancing rewards for AirNode operators and connectivity for underserved communities. World Mobile, a leader in decentralized physical infrastructure networks (DePIN), today launched the second batch of AirNode sales, marking a significant expansion of its U.S. wireless network and reinforcing its commitment to connecting underserved communities. This new launch includes the deployment of over 700 AirNodes across Northern Nevada and California, to be distributed through global sales across multiple drops. The introduction of Batch Two follows the rapid sellout of Batch One earlier this year, which saw a complete uptake in fewer than 36 hours. World Mobile’s AirNodes, which are decentralized wireless network nodes, provide both cellular and fixed wireless internet connectivity, particularly to areas where traditional services fall short. AirNodes offer a unique opportunity for anyone to purchase and operate a DePIN node. AirNode Operators are rewarded based on the subscriber usage of the wireless services provided by their AirNode. In June, the average rewards payment for Operators exceeded $400, highlighting the impact of participation in the network. As World Mobile’s network continues to expand, it recently surpassed 100,000 daily active users globally, representing a 400 percent growth over the last year. This achievement positions World Mobile as the largest decentralized wireless network by unique users, with the network’s operations supported by World Mobile Token (WMT). All network transactions, including calls, data, and wallet transactions, will be compensated in WMT, ensuring that operators and stakers remain incentivized and engaged in driving ecosystem growth. About World Mobile GroupWorld Mobile Group is democratizing global connectivity through its blockchain-based decentralized physical infrastructure network (DePIN). Unlike traditional telecom providers, World Mobile operates on a sharing economy model, enabling individuals and businesses to run nodes, connect their communities, and earn rewards. For more information, users can visit https://worldmobile.io/ and join their community:X | Instagram | Facebook (NASDAQ:META) | LinkedIn | Discord | TelegramContactCMOMike Blake-CrawfordWorld Mobile [email protected] article was originally published on Chainwire More

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    McDonald’s France jokes about scrapping curry sauce after basketball loss to US

    “For obvious reasons, we are thinking about withdrawing this sauce,” the fast-food chain said on Instagram, over a picture of a mini-pot of “classic curry” sauce and a headline saying “for at least four years”.Keeping up the online banter, the global X account of the U.S. fast food giant replied: “Oui’ll take the curry sauce if u don’t want it @McDonaldsFrance,” in a play on the French word for yes, which sounds like we.”It’s a joke and a wink in reference to Stephen Curry’s extraordinary game last Saturday against France,” a McDonald’s France spokesman said. More

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    Tellor Antietam Testnet Now Live: A Milestone in Decentralized Oracles

    Tellor, a leading decentralized oracle protocol, is thrilled to announce the launch of the Antietam Testnet. This is the initial public testnet deployment for their upcoming Layer 1 blockchain, Tellor Layer, developed using the Cosmos SDK, and represents a major advancement in decentralized data consensus.Introducing Tellor Layer Tellor Layer is a groundbreaking blockchain solution designed to achieve consensus on subjective data through a network of economically incentivized staked parties. As a Layer 1 blockchain, Tellor Layer enables users to request and validate a diverse range of data, relying on a decentralized network of validators to maintain the integrity and security of the chain. To learn more about the technical underpinnings of Tellor Layer, the team invites users to review their new whitepaper.About the Public Testnet: Antietam TestnetThe launch of the public testnet, codenamed Antietam Testnet, represents a critical phase in the development of Tellor Layer. This initial iteration focuses on testing the fundamental functionalities of the network, including node participation, validation processes, and data reporting mechanisms. Antietam Testnet will undergo at least two iterations, each designed to stress-test the network and refine its processes in preparation for the mainnet launch.How to Participate in the Public TestnetThe primary objective of the Antietam Testnet is to engage the public in testing the core functionalities of Tellor Layer. Participants are encouraged to set up nodes, stake as validators, report data, and bridge test TRB tokens to and from the Tellor Layer.A detailed guide has been provided to assist participants in configuring their Tellor Layer nodes, joining the network, staking as validators, and beginning the reporting process. This guide assumes a basic familiarity with the Cosmos SDK and a comfort level with running experimental code via the command line interface. Please note that oracle data reporting is not yet available for public testing.Tellor Setup GuideTo join the Tellor Layer public testnet, users can follow the setup guide available in the Antietam Testnet documentation. The team encourages all participants to thoroughly review the guide before beginning to ensure a seamless setup experience. User’s feedback and participation are crucial as Tellor continues to advance towards the mainnet launch.Joining the CommunityFor additional support or to engage with the Tellor team, users are invited to join their Discord community and participate in the “testing layer” channel, where the team is available to assist with any questions or challenges.About TellorTellor is a decentralized oracle network that enables smart contracts on Ethereum and other blockchains to securely interact with off-chain data. Through its innovative design, Tellor brings the power of decentralized consensus to the world of data validation and reporting.ContactCSOMichael [email protected] article was originally published on Chainwire More

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    Sealsq Corp Secures $50M Investment Commitment from GEM Digital Limited Through a Structured Token Subscription Agreement

    Carlos Moreira, CEO of WISeKey, commented, “The investment commitment through a Token Subscription Agreement from GEM not only reflects our shared values but also represents a significant milestone in advancing SEALCOIN’s vision. The $50 million investment commitment from GEM Digital Limited will be pivotal in accelerating the development of SEALCOIN’s DePIN. The funds provided by GEM will be directed towards enhancing the platform’s capabilities, ensuring scalable, efficient, and robust IoT transaction solutions and promote the use of SEALCOIN as Machine-to-Machine token worldwide.”Additionally, THG, a leader in the design, development, and deployment of Hedera-powered DLT solutions on the Hedera network, has signed an agreement with WISeKey to provide initial investment into SEALCOIN AG, engineering and technical expertise, and strategic guidance in the Web3 economy. THG, a Swiss-based digital innovation and venture building company mandated by The Hashgraph Association (THA) for the delivery and operation of strategic Hedera-enablement programs, is specialized in the digital empowerment of startups, enterprises, and government institutions through its proven innovation and venture building programs, leveraging the Hedera network. The SEALCOIN project aims to revolutionize the Internet of Things (IoT) using Hedera’s decentralized ledger technology (DLT) by enabling autonomous transactions and service exchanges among IoT devices through its utility token, SEALCOIN.The platform addresses the growing need for efficient and trustworthy transactions in the IoT sector, particularly in Transactional IoT (t-IoT), by leveraging Hedera’s DLT ledger, Hedera Smart Contract Service (HSCS), Hedera Token Service (HTS), and the Hedera Consensus Service (HCS). This creates a DePIN that allows IoT devices to autonomously negotiate, execute, and settle transactions without human intervention or intermediaries, enhancing efficiency, security, and reliability.THG’s investment will enhance SEALCOIN AG’s ability to develop scalable and robust IoT transaction solutions on Hedera. The support includes not only financial backing but also technical engineering expertise, token economics, and strategic guidance in Web3.GEM Digital Limited, a digital asset investment firm based in The Bahamas, actively sources, structures, globally, the firm actively sources, structures, and invests in utility tokens listed on over 30 CEXs and DEXs globally. GEM is a $3.4 billion alternative investment group with offices in Paris, New York, and Bahamas.SEALCOIN AG is at the forefront of revolutionizing the IoT landscape. Through the strategic investments from THG and GEM Digital, SEALCOIN is set to transform IoT with its state-of-the-art DePIN services platform, designed to enable autonomous transactions and service-for-payment exchanges among IoT devices.THE SEALCOIN Project – Leveraging Blockchain and DLT for IoTThe SEALCOIN project harnesses the power of Blockchain and Decentralized Ledger Technology (DLT) to facilitate seamless and secure interactions between devices. Utilizing the Hedera DLT ledger and its smart contracts, SEALCOIN delivers a decentralized infrastructure that empowers IoT devices to autonomously negotiate, execute, and settle transactions. This innovative approach eliminates the need for human intervention or unnecessary intermediaries, enhancing the efficiency, security, and reliability of IoT interactions.The SEALCOIN platform is currently in development and expected to go live in Q4 this year. WISekey is currently in the process of finalizing the regulatory requirements to be able to issue the token to clients and investors using this technology. A Proof of Concept for the use of SEALCOIN on a t-IoT has already been developed and is available for general review on this link https://youtu.be/daOvoOxqGvQ.Transformative Use Cases of SEALCOINSEALCOIN, backed by the technological prowess of WISeKey, is not just a token; it’s a visionary leap towards a more efficient, secure, and interconnected world. Its potential applications across various sectors underscore its capacity to revolutionize M2M transactions. As we embrace this new era, SEALCOIN envisions a future where machines seamlessly and securely interact, creating a tapestry of technological synergy that could redefine the fabric of our daily lives.For more information, visit www.sealcoin.ai.About GEM Digital LimitedGEM Digital Limited is a digital asset investment firm. Based in The Bahamas, the firm actively sources, structures, and invests in utility tokens listed on over 30 CEXs and DEXs globally.Global Emerging Markets (“GEM”) is a $3.4 billion alternative investment group with offices in Paris, New York, and Bahamas. GEM manages a diverse set of investment vehicles focused on emerging markets and has completed over 580 transactions in 72 countries. Each investment vehicle has a different degree of operational control, risk-adjusted return, and liquidity profile. The family of funds and investment vehicles provide GEM and its partners with exposure to: Small-Mid Cap Management Buyouts, Private Investments in Public Equities and select venture investments.About The Hashgraph GroupThe Hashgraph Group is a professional innovation and venture building organization that is focused on the enablement of entrepreneurs, enterprises, and government institutions around the globe through the development of enterprise-grade solutions and decentralized applications on Hedera network. Headquartered in Switzerland, The Hashgraph Group is mandated by The Hashgraph Association as the service delivery organization for a range of strategic Hedera-enablement programs focused on empowering a digital future for all and achieving broad adoption of Hedera globally. For further information, visit us under www.hashgraph-association.com.About SEALCOIN AGSEALCOIN AG, a Swiss-based DePIN (Decentralized Physical Internet Network) entity, is transforming the Internet of Things (IoT) landscape with its SEALCOIN Project. Supported by strategic investment from The Hashgraph Association, a leader in digital enablement through the Hedera network, SEALCOIN AG is set to revolutionize IoT.The SEALCOIN Project leverages Hedera’s decentralized ledger technology (DLT) to create a cutting-edge platform for autonomous transactions and service-for-payment exchanges among IoT devices. Central to this project is the SEALCOIN utility token, facilitating secure and seamless interactions between devices and participants.Addressing the growing need for efficient and trustworthy IoT transactions, particularly in Transactional IoT (t-IoT), the SEALCOIN platform utilizes Hedera’s DLT, Smart Contract Service (HSCS), Token Service (HTS), and Consensus Service (HCS). This infrastructure empowers IoT devices to autonomously negotiate, execute, and settle transactions, eliminating the need for human intervention or intermediaries, thereby enhancing efficiency, security, and reliability.About WISeKeyWISeKey International Holding Ltd (“WISeKey”, SIX: WIHN; Nasdaq: WKEY) is a global leader in cybersecurity, digital identity, and IoT solutions platform. It operates as a Swiss-based holding company through several operational subsidiaries, each dedicated to specific aspects of its technology portfolio. The subsidiaries include (i) SEALSQ Corp (Nasdaq: LAES), which focuses on semiconductors, PKI, and post-quantum technology products, (ii) WISeKey SA which specializes in RoT and PKI solutions for secure authentication and identification in IoT, Blockchain, and AI, (iii) WISeSat AG which focuses on space technology for secure satellite communication, specifically for IoT applications, (iv) WISe.ART Corp which focuses on trusted blockchain NFTs and operates the WISe.ART marketplace for secure NFT transactions, and (v) SEALCOIN AG which focuses on decentralized physical internet with DePIN technology and house the development of the SEALCOIN platform.Each subsidiary contributes to WISeKey’s mission of securing the internet while focusing on their respective areas of research and expertise. Their technologies seamlessly integrate into the comprehensive WISeKey platform. WISeKey secures digital identity ecosystems for individuals and objects using Blockchain, AI, and IoT technologies. With over 1.6 billion microchips deployed across various IoT sectors, WISeKey plays a vital role in securing the Internet of Everything. The company’s semiconductors generate valuable Big Data that, when analyzed with AI, enable predictive equipment failure prevention. Trusted by the OISTE/WISeKey cryptographic Root of Trust, WISeKey provides secure authentication and identification for IoT, Blockchain, and AI applications. The WISeKey Root of Trust ensures the integrity of online transactions between objects and people. For more information on WISeKey’s strategic direction and its subsidiary companies, please visit www.wisekey.com.Forward-Looking StatementsDisclaimer:This communication expressly or implicitly contains certain forward-looking statements concerning WISeKey International Holding Ltd and its business. Such statements involve certain known and unknown risks, uncertainties and other factors, which could cause the actual results, financial condition, performance or achievements of WISeKey International Holding Ltd to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. WISeKey International Holding Ltd is providing this communication as of this date and does not undertake to update any forward-looking statements contained herein as a result of new information, future events or otherwise.This press release does not constitute an offer to sell, or a solicitation of an offer to buy, any securities, and it does not constitute an offering prospectus within the meaning of the Swiss Financial Services Act (“FinSA”), the FinSa’s predecessor legislation or advertising within the meaning of the FinSA. Investors must rely on their own evaluation of WISeKey and its securities, including the merits and risks involved. Nothing contained herein is, or shall be relied on as, a promise or representation as to the future performance of WISeKey. More