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    Investors roll more than $600 billion a year to IRAs. Anticipated Labor Department rules could raise their protections

    The U.S. Labor Department is poised to issue a rule expected to crack down on investment advice relative to rollovers from 401(k) plans to individual retirement accounts.
    The Obama administration tried to similarly raise protections for retirement savers. Its regulation was ultimately killed in court.
    Investors rolled $618 billion to IRAs in 2020, according to IRS data. That sum doubled in a decade.

    The U.S. Department of Labor building in Washington, D.C.
    The Washington Post | The Washington Post | Getty Images

    There’s a ‘tsunami’ of rollovers to IRAs

    IRAs held about $11.5 trillion in 2022, almost double the $6.6 trillion in 401(k) plans, according to the Investment Company Institute. More than 4 in 10 American households — about 55 million of them — own IRAs, the group said.
    The bulk of those IRA assets come from rollovers.

    About 5.7 million Americans rolled a total $618 billion to IRAs in 2020 alone, according to IRS data. That’s more than double the $300 billion rolled over a decade earlier.
    The figure is also seven times larger than the share of money contributed directly to IRAs. In 2020, 74% of new pre-tax IRAs (also known as “traditional” accounts) were opened just with rollovers, ICI said.

    There’s a “tsunami of assets” moving from workplace plans to IRAs, Phyllis Borzi, who led the Labor Department’s Employee Benefits Security Administration during the Obama administration, said during a webcast last month.
    While there are pros and cons to rolling money to an IRA, one potential drawback is that the accounts tend to come with higher fees than 401(k) plans. For example, investors who moved money to an IRA in 2018 would lose about $45.5 billion to fees over 25 years, according to Pew Research Center, a nonpartisan research group.
    And most recommendations made by brokers, insurance agents and others to roll over money to an IRA aren’t subject to a so-called “fiduciary” standard of care — meaning investors may not be getting advice that’s in their best interests, Reish said.
    This is what the Labor Department will likely tweak, attorneys said.

    ‘Game changer’: Rollover advice may be ‘fiduciary’

    Borzi, the former head of EBSA, had spearheaded a sweeping Labor Department effort to rewrite “fiduciary” rules in the Obama era. Those rules aimed to clamp down on conflicts of interest among brokers and others who make investment recommendations to retirement savers.
    However, the rule was killed in court.
    Now, the Labor Department is trying again, though its rule likely won’t be as far-reaching, experts said.
    It submitted a proposed rule — called “Conflict of Interest in Investment Advice” — to the Office of Management and Budget in September. The OMB has 90 days to review the rule, Borzi said, after which the Labor Department would issue its proposal publicly.

    Based on recent legal clues, attorneys expect the Labor Department will seek to raise the bar on all rollover advice provided by the financial ecosystem.
    “That’s a game changer,” said Andrew Oringer, a retirement law expert and partner at The Wagner Law Group.
    Critics think a new rule would do harm, however.
    Sen. Bill Cassidy, R-La., and Rep. Virginia Foxx, R-N.C., sent a letter to the Labor Department in August saying its efforts were “misguided” and risked creating confusion in the marketplace, unwarranted compliance expenses and instability for retirement plans, retirees and savers.
    It may be two years or more before a final rule takes effect, due to the typical length of the regulatory process, Borzi said.

    There are legal loopholes for rollovers

    Here’s why a new rule would be a big deal.
    There’s currently a hodgepodge of rules governing how advisors, brokers, insurance agents and others can give financial advice to retirement savers. Different actors are beholden to different rules, some looser than others.
    The fiduciary protections for 401(k) investors are generally the highest known to law, attorneys said. They’re governed by the Employee Retirement Income Security Act of 1974.
    That generally means investment advice must be given solely in investors’ best interests. Advisors must set aside their own self-interests, and can’t make recommendations to buy a fund, annuity or other investment that pays them a higher commission at the expense of an investor, for example.

    It may not cause fewer rollovers, but it will almost certainly cause more thoughtful rollovers.

    Fred Reish
    partner at law firm Faegre Drinker Biddle & Reath

    The singular focus on investors’ best interests “is an extremely significant difference” relative to other investor protections, Oringer said.
    However, due to loopholes, rollover advice generally falls outside the purview of those protections, attorneys said.
    But the Labor Department may close those loopholes and subject all rollovers to ERISA’s protections.
    “All of a sudden, I’d have to care about your best interests when I try to get you to do that rollover,” Oringer said of financial firms and their agents. “That completely changes the way in which I have to behave.”
    Among the other big changes: ERISA protections would give investors the right to sue someone in court for bad rollover advice, Reish said.
    Currently, that private right of action generally doesn’t apply to investment advisors, brokerage firms, insurers, banks or trust companies — only their respective regulators (and not individual investors) can enforce their rules, Reish said. More

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    Clorox and MGM Resorts aren’t the only companies dealing with cyberattack damage

    Clorox and MGM Resorts are contending with the fallout from cyberattacks.
    The problem has hit several other major corporations of late.

    cyano66 | iStock | Getty Images

    It has been a very eventful couple of weeks for cyberattack-related news.
    It all kind of started Wednesday of last week when Johnson Controls revealed it had been hit by a cyberattack. The company warned it “experienced disruptions in portions of its internal information technology infrastructure and applications.” And while the financial impact of that attack has not yet been determined, it also cautioned, it “is assessing whether the incident will impact its ability to timely release its fourth quarter and full fiscal year results.”

    But why is this specific cybersecurity incident of particular interest? Many of Johnson Controls’ customers are federal agencies, including the Department of Homeland Security. That agency is reportedly investigating if any floor plans and security information were exposed as a result of the attack.
    Then on Wednesday of this week, Clorox gave a shocking earnings warning. The culprit was a significant cybersecurity breach from August — “which caused wide-scale disruption of Clorox’s operations, including order processing delays and significant product outages.”
    What’s more, while it drastically took down fiscal first-quarter numbers, the company is “in the process of assessing the impact of the cybersecurity attack on fiscal year 2024 and beyond.” Clorox is now expecting a hefty year-over-year sales decline as well as a quarterly loss thanks to the incident.

    Adam Jeffery | CNBC

    And Thursday night, MGM Resorts revealed that the cyberattack it experienced in September will cost the company about $100 million. It explained that the incident caused “impacts to occupancy due to the availability of bookings through the company’s website and mobile applications.”
    MGM noted that it was mostly contained to the month of September. It does expect that impact beyond the third quarter should be “minimal” and that, overall, it won’t be material to operations and results for the full year. It also reportedly refused to pay ransom.

    Unlike its competitor, Caesars paid a $15 million ransom after suffering its own September data breach. It was fortunate, though, that the incident didn’t impact casino or online operations. The company has not yet disclosed a financial impact.

    Vehicles pass in front of The Mirage Resort and Casino in Las Vegas, April 25, 2018.
    Bridgett Bennet | Bloomberg | Getty Images

    While those companies all shed light on developments in recent days, keep in mind some of the other marquee names we’ve seen throughout this year alone that have experienced significant cybersecurity issues as well. It’s been a problem all year for a variety of companies.
    Campbell Soup didn’t suffer the same ugly fate as Clorox after experiencing a cyberattack that affected one of its facilities over the summer. The food maker said the incident had a minimal impact on operations and was immaterial to financials.
    Another food maker — Dole — also suffered a cyberattack back in February. It absorbed $10.5 million in costs from the event, which also had a limited impact on operations.
    Brunswick had to temporarily halt some operations after a June cybersecurity incident. That event cost the company about $85 million and caused second-quarter numbers to be “lower than initial expectations.” It apparently took more than a week for operations to resume.
    Tempur Sealy and Estee Lauder also had to shut down some IT systems after getting hit by separate cyberattacks in July.
    Back in March, Sysco disclosed a data breach that happened in January. While customer and employee data were stolen, there was no operational impact.
    Likewise, miner Freeport-McMoRan suffered a cyberattack in August, but production impact from that was limited. More

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    UK’s embattled Metro Bank expected to struggle to raise capital with ‘no easy solutions’

    The U.K.’s Metro Bank will likely struggle to raise fresh capital to shore up its balance sheet, according to analysts, who outlined bleak prospects for the beleaguered bank.
    Shares of the bank were briefly suspended from trading twice on Thursday after it confirmed it was looking to raise new capital.
    Rival banks including HSBC, Lloyds Banking Group and NatWest Group are now being sounded out to buy around a £3 billion chunk of its mortgages, according to reports.

    The U.K.’s embattled Metro Bank has launched talks to sell a third of its mortgage book in an urgent attempt to shore up its balance sheet.
    Matthew Horwood | Getty Images News | Getty Images

    LONDON — The U.K.’s Metro Bank will likely struggle to raise fresh capital to shore up its balance sheet, according to analysts, who outlined bleak prospects for the beleaguered bank.
    A number of ratings agencies and investment banks have downgraded the bank’s stock following a turbulent 24 hours in which its shares were briefly suspended from trading twice after plunging more than 29% from Wednesday’s close.

    Metro Bank reversed its losses Friday and was trading up around 34% at 12:55 p.m. London time.
    The turmoil came amid reports that the embattled bank was seeking to raise up to £250 million ($305 million) in equity funding and £350 million of debt. Metro Bank confirmed in a statement early Thursday that it was considering “how best to enhance its capital resources.”
    Late Thursday, reports emerged that the bank was in talks to sell a third of its mortgage book. Rival banks including HSBC, Lloyds Banking Group and NatWest Group are now being sounded out to buy around a £3 billion chunk of its mortgage book, according to sources who spoke to Sky News and the FT.
    Selling the assets would reduce the bank’s earnings but also sharply reduce the amount of capital it is forced to hold.
    Metro Bank did not immediately respond to CNBC’s request for comment on the reports; nor did any of the rival banks cited.

    However, analysts said the bank’s fund-raising prospects did not look good.
    Investment bank Stifel on Friday downgraded the stock from “hold” to “sell,” saying it thinks there are “no easy solutions for the bank and risks to the bonds remain skewed to the downside.” It noted that the bank could be nationalized under the Bank of England’s resolution scheme and then sold on, either as a whole or in parts.
    “We think at this point the bank is in a difficult position, with capital needs potentially of up to a billion over the next two years,” the analysts said, adding that the bank is just about breaking even or marginally profitable under “currently benign market condition.”
    Barclays Bank also downgraded the stock to underweight on Friday.
    Meanwhile, Fitch Ratings on Thursday placed the bank on “ratings watch negative” based on its assessment that “short-term risks to the UK challenger bank’s business model stabilization, capital buffers and funding have risen.”

    A challenge to traditional banking

    The developments mark the latest phase in an ongoing saga for Metro Bank, which launched in 2010 with a pledge to challenge traditional banking in the wake of the financial crisis.
    Last month, the Bank of England’s main regulator, the Prudential Regulation Authority, suggested that it was unlikely to allow the lender to use its own internal risk models for some mortgages.
    The bank’s chair Robert Sharpe was called in on Thursday to meet officials from the central bank’s regulatory authority, as well as the Financial Conduct Authority (FCA), according to the FT, which cited people briefed on the situation.
    The sources said it was the latest in a series of contacts between regulators and the bank over the past month as its share price almost halved.
    When contacted by CNBC, the Bank of England declined to comment on the meeting.

    Limited risks of contagion

    Shares of Metro Bank have lost around two-thirds of their value since the middle of February. The bank was valued at £87 million as of the Wednesday close, according to Reuters.
    Given its relatively low market cap, ratings agency DBRS Morningstar, which holds no rating on the bank, said in a note that Metro Bank’s ability to access external financing will be “highly constrained.”
    However, it added that the bank’s difficulties were unlikely to have a broader impact on the U.K.’s financial sector due to its size and idiosyncratic issues.
    In 2019, the bank reported a serious miscalculation of its risk-weighted assets, damaging its reputation and resulting in fines of £10 million and £5 million from the FCA and the PRA, respectively.
    In the meantime, short sellers have been tapping into the bank’s misfortunes. Investors betting against the bank have gained £4.8 million so far in 2023, and £2.5 million in October alone, according to financial analytics firm Ortex.
    “The short interest in Metro is very high,” it said in a note. “ORTEX currently estimates that 9.35% of the freely tradable shares are on loan and most likely shorted.” More

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    Stocks making the biggest premarket moves: Pioneer Natural Resources, Levi Strauss, Tesla, Philips and more

    Justin Sullivan | Getty Images

    Check out the companies making the biggest moves in premarket trading:
    Pioneer Natural Resources — The energy stock soared nearly 10% in premarket trading after The Wall Street Journal reported Pioneer was close to reaching a deal to be bought by Exxon Mobil for about $60 billion. Shares of Exxon were down 3%.

    Levi Strauss — The denim apparel maker shed 1.3% after cutting its full-year sales forecast. Levi’s fiscal-third quarter revenue missed expectations, but earnings per share came in slightly above. Levi’s CEO said consumers were buying fewer items due to inflation and rising mortgage and gas prices.
    Philips — The Dutch health tech company dropped more than 8.7% after the U.S. Food and Drug Administration said its handling of its 2021 sleep apnea device recall wasn’t adequate. The FDA said additional testing was necessary on the devices, known as continuous positive airway pressure, or CPAP, machines. Shares of rival ResMed gained nearly 3%.
    Tesla — Tesla shares fell more than 1% after the EV maker cut the price of some Model 3 and Model Y vehicles in the U.S. The move followed the company’s third-quarter vehicle production and deliveries update, which missed analysts’ expectations.
    Apellis Pharmaceuticals — Shares of the biopharmaceutical company rose 5.5% after Apellis reported growing sales for its Syfovre drug in August. JPMorgan upgraded the stock to overweight from neutral, saying that the success of Syfovre should shift sentiment around Apellis heading into 2024.
    Aehr Test Systems — Shares fell more than 11% despite Aehr Test Systems reporting an earnings and revenue beat for its first quarter. The company also reaffirmed its guidance for the fiscal year.

    Frontline — The shipping stock shed 4.8% in premarket trading after Euronav said its second shareholder, Compagnie Maritime Belge, would acquire Frontline’s shares in Euronav for $18.43 per share.
    — CNBC’s Tanaya Macheel and Jesse Pound contributed reporting. More

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    Streaming companies chase Spanish-language sports rights to capture growing Hispanic viewership

    Streaming platforms are chasing live sports rights to grow their audiences. Increasingly, those audiences are watching in Spanish.
    Media companies like TelevisaUnivision, Canela Media, NBCUniversal’s Telemundo and Peacock, Disney’s ESPN+ and Amazon’s Prime Video are all bulking up on Spanish-language sports content.
    Hispanic viewers have been at the “forefront of cord-cutting,” making them a key demographic in streaming growth.

    Roberto Firmino of Liverpool shoots whilst under pressure from Eder Militao of Real Madrid during the UEFA Champions League Quarter Final Second Leg match between Liverpool FC and Real Madrid at Anfield on April 14, 2021 in Liverpool, England.
    Shaun Botterill | Getty Images Sport | Getty Images

    Streaming platforms are chasing live sports rights to grow their audiences. Increasingly, those audiences are watching in Spanish.
    Media companies that were already geared toward Hispanic audiences, like TelevisaUnivision and fledgling Canela Media, are bulking up on sports rights and content, while traditional English-language streamers, like NBCUniversal’s Peacock that features Telemundo content, Disney’s ESPN+ and Amazon’s Prime Video are adding simulcast content in Spanish.

    It’s an effort to diversify viewership and advertising opportunities — and to capitalize on a growing Hispanic streaming audience.
    “Sports is the pinnacle of premium content that can really help a streaming service,” said Shirin Malkani, co-chair of the sports industry group at law firm Perkins Coie. “If you offer it in Spanish as well as English you may not be doubling your audience but you’re certainly growing it by a large percentage. You are reaching an audience I would argue maybe we haven’t done a great job getting sports content to.”

    Lea este artículo en español aquí.

    Hispanic audiences spend nearly nine hours per day consuming media, the majority of which is TV viewership, according to a recent study from Nielsen based on viewership habits from July. The study noted the Hispanic audience has been at “the forefront of cord-cutting,” making it a growing majority of streaming viewership, too.
    According to the findings, Hispanic viewers spend more than 50% of their time consuming TV through streaming, eclipsing the general population, at nearly 40%.
    “When I think about the Latino space in particular … I think it’s an amazing opportunity,” said Eli Velazquez, executive vice president of Telemundo Deportes. “Latinos are pretty much the youngest demographic of all groups by about 13 years, and they’re early adopters of technology. They like to consume content on streaming platforms.”

    Traditional media companies across the board have been doling out cash for sports as live games still command the highest traditional TV viewership. These companies are also fighting to make their streaming outlets profitable, with sports representing a key subscriber driver.
    Chief among the value drivers is the rising popularity of soccer in the U.S.
    Hispanic audiences have long been loyal fans of the sport, which is now gaining steam in American households, helped of late and in part by the arrival of soccer legend Lionel Messi to Major League Soccer’s Inter Miami.
    Disney’s ESPN+ recently bought the rights to Spanish league LaLiga in both languages for an eight-year period.

    Spanish-language lift

    Leaning into Spanish-language broadcasts allows media companies to not only build up their streaming subscriber bases across various demographics but also opens up new advertising opportunities as ad-based subscription tiers help streaming platforms inch toward profitability.
    “You can really have a personalized, customized ad load for the Spanish audience, and potentially a different set of advertisers,” Malkani said.
    Peacock, for one streamer, has already reaped the benefits of its sports offerings.
    Parent company Comcast touted the growing portfolio — Spanish-language sports, included — during a recent earnings call, noting that the 2022 FIFA Men’s World Cup in Qatar helped the company to add 5 million subscribers during the fourth quarter.

    Lionel Messi of Argentina reacts in the penalty shoot out during the FIFA World Cup Qatar 2022 Final match between Argentina and France at Lusail Stadium on December 18, 2022 in Lusail City, Qatar. 
    Julian Finney | Getty Images

    Streaming made up 30% of total viewership for the 2022 FIFA Men’s World Cup, compared to 9% in 2018, according to Telemundo Deportes.
    Telemundo and Peacock aired the matches in Spanish. Fox holds the English-language rights.
    Peacock, which has relied heavily on its cheaper, ad-supported offering, had 24 million subscribers as of June 30. Other streamers like Netflix and Disney+ have followed suit with ad-supported subscription options.
    “I think accessibility and convenience is why we’re leaning more into the streaming product,” Velazquez said, noting he often works with the NBC Sports and Peacock teams to figure out the best streaming strategy for Telemundo’s sports.
    Peacock also airs Spanish-language broadcasts of some Premier League soccer games as well as the NFL’s “Sunday Night Football.”
    NFL media rights across languages are sold to U.S. media companies, who are then able to sub-license them to other companies if they don’t have a Spanish-language outlet.
    Amazon’s Prime Video, the exclusive home of “Thursday Night Football,” has a Spanish-language simulcast each week, too.
    “It’s really cool when you have that hardcore fan base that’s learning [the sport] and follows the Thursday night broadcast,” said Rolando Cantu, a former NFL player and analyst on “TNF en Espanol.” “Now we’re part of the Latino culture, and Spanish-speaking people want to engage and consume our broadcast.”
    Meanwhile, TelevisaUnivision will air the Super Bowl in Spanish in 2024, although it’s unclear if it will be available on both traditional TV and streaming via the company’s Vix platform, which launched in 2022.
    Paramount’s broadcast network CBS will air the English-language version of the game on TV and streaming.

    Streaming expansion

    TelevisaUnivision has been snapping up more sports rights in a bid to expand its audience. Streaming offers an additional platform to air more games.
    High-profile soccer matches featuring the English Premier League, LaLiga and Serie A often take place at the same time making it difficult to land space on traditional broadcast channels.
    “Five years ago it was very difficult for us to put anything on screen, because if you’re a soccer fan you know that most soccer happens on Friday, Saturday, Sunday and sometimes Monday. So obviously there’s overlap, right?” said Olek Loewenstein, global president of sports at TelevisaUnivision, adding that it was difficult to cater to various audiences and soccer fan bases.
    “That’s where streaming comes into play. We can suddenly cater to Argentinians with the Argentinian league and Brazilians with the Brazilian league,” Loewenstein said.
    TelevisaUnivision recently renewed its deal for the rights to UEFA’s Champions League, paying about $225 million over three years, according to a person familiar with the matter. TelevisaUnivision will also air major soccer events including the Copa America tournament and UEFA’s Euro games next summer. That’s happening on top of the rights to broadcast other soccer leagues, such as Liga MX.
    “Over the past 10 years, premium rates [for sports rights] have gone up exponentially and non-premium rights have started to disappear,” Loewenstein said. “People are betting on the premium rights out there, because those are the ones that drive either audience or subscriptions.”
    Loewenstein said the amount being invested in sports now is the most he’s seen joining TelevisaUnivision in 2011. Having more to offer the viewer, he said, has played a key role in Vix’s growth.
    “I need to be able to convince you to come back the next month or the next week. And I think that’s where sports plays a great role,” Loewenstein said. “For us, sports has been a very key component of the strategy of growth for the base.”
    Disclosure: NBCUniversal is the parent company of CNBC, Telemundo and Peacock. More

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    NBA can shift the balance of power in media with its next rights deal

    The NBA will have a plethora of potential media partners as it prepares for its next rights deal.
    The league ideally would like no more than three packages as it decides among TV carriers and streaming services, say people familiar with the matter.
    NBA.com or the NBA app may serve as the digital front door to help fans find where certain games are streaming.

    Jimmy Butler #22 of the Miami Heat dribbles against Jamal Murray #27 of the Denver Nuggets during the fourth quarter in Game Five of the 2023 NBA Finals at Ball Arena on June 12, 2023 in Denver, Colorado.
    Justin Edmonds | Getty Images Sport | Getty Images

    The National Basketball Association’s upcoming decision on which companies will acquire the TV and streaming rights for its live games could transform the entire media industry.
    Based on preliminary discussions between media executives and league officials, Comcast’s NBCUniversal, Google’s YouTube TV, Amazon, Apple and even Netflix may challenge or join the incumbents as rights holders, according to people familiar with the matter, who asked not to be named because the discussions are private. Spokespeople at NBCUniversal, YouTube, Amazon, Apple and Netflix declined to comment.

    Every media rights renewal for the NBA is an important event because it only happens about once a decade. The last rights deal was announced in 2014. The NBA’s current rights deal ends after the 2024-25 season.
    All expressions of interest between media partners and the NBA have been preliminary because league officials can’t officially negotiate with interested partners until April, when the league’s exclusive negotiating window with incumbent media rights partners Disney and Warner Bros. Discovery ends.
    But with the National Football League’s media rights locked up until 2033, the NBA has a unique opportunity to play media kingmaker. Live sports have continuously increased in value for decades as advertisers clamor for live events where commercials can’t be skipped. The NBA will likely get a significant increase on its new media deal. Former ESPN head John Skipper predicted earlier this year the league could get between 200% and 350% more in its new agreement.
    “Our next set of media deals will help shape the future of our league and how fans consume NBA basketball for years to come,” an NBA spokesperson said.

    Rise of ad-supported streaming

    Netflix’s potential interest in the NBA could be industry-shaking. Co-CEO Ted Sarandos has repeatedly said Netflix hasn’t encountered a viable path to carrying live sports that would appeal to its shareholders.

    “We’ve not seen a profit path to renting big sports,” he said in December.
    But Sarandos has recently softened his stance from disinterest in the NBA to potential interest, according to people familiar with the matter. What that means is still unknown. It’s unlikely the NBA would hand over its largest package of streaming games to a provider that’s never had experience with live sports, said the people.
    Netflix has contemplated buying sports rights before. The world’s largest streamer unsuccessfully bid for live Formula 1 racing rights last year.

    Netflix’s Ted Sarandos attends the 92nd Annual Academy Awards in Hollywood, California, Feb. 09, 2020.
    Jeff Kravitz | Getty Images

    But the biggest change for Netflix is the company’s push to add customers to its advertising-supported tier, which launched in November. About 5 million subscribers had signed up for its ad tier, which costs $6.99 per month, Netflix announced in May.
    Netflix said earlier this year it makes more money off subscribers who select the cheaper ad-supported tier than its $15.49 standard tier, which doesn’t include advertising. The average revenue per user, or ARPU, for the advertising tier would likely rise even more if Netflix added a package of NBA games, which would command premium-priced ad rates unlike anything currently on Netflix’s service.
    Disney and Amazon have also adjusted their streaming offerings to account for the media industry’s recent revelation that there’s enough digital advertising demand to push ARPU just as high as or even higher than their higher-priced no-ad subscription products. Disney is increasing its ad-free pricing on Disney+ by 27% later this month while keeping the price of ad-free Disney+ stagnant. Amazon plans to inject commercials into its previously ad-free Prime Video in 2024.
    The NBA would be a particularly valuable addition to an ad-supported streaming service because its season runs from October to June, including playoffs. That’s an effective churn reducer for fans, who won’t be able to binge-watch a season of live games like they do with on-demand entertainment series.

    Global reach

    Netflix sells an ad-supported plan in Australia, Brazil, Canada, France, Germany, Italy, Japan, Korea, Mexico, Spain, the United Kingdom and the United States.
    That global reach is appealing for the NBA, which features an assortment of international stars, including Slovenian Luka Dončić of the Dallas Mavericks, Serbian Nikola Jokić of the NBA champion Denver Nuggets and French rookie Victor Wembanyama of the San Antonio Spurs.
    It’s also possible the league could decide to maximize its domestic reach by striking a new deal with NBCUniversal, which has both a broadcast network and a streaming service, Peacock, that could serve as homes for live games. NBC has a nostalgic relationship with fans, dating back to the Michael Jordan-dominated days of the 1990s’ “The NBA on NBC.” CNBC first reported NBCUniversal’s interest in again airing NBA games earlier this year.
    Still, Peacock has just 24 million subscribers, fewer than Disney’s ESPN+ or Warner Bros. Discovery’s Max, and is only available within the U.S.

    Victor Wembanyama, now a rookie with the San Antonio Spurs, in action with his French team, Metropolitans 92, on April 8, 2023, in Levallois-Perret, France.
    Aurelien Meunier | Getty Images

    Broadening reach is important to league officials, who are intrigued by Google’s YouTube TV as a potential streaming partner, according to people familiar with the matter. YouTube TV struck a deal to be the NFL’s exclusive “Sunday Ticket” provider earlier this year. NBA executives have been impressed with the production quality and user experience, said the people.
    While YouTube TV, a subscription bundle of linear channels a la traditional pay TV, is only available in the U.S., the league already has an existing global partnership with YouTube that includes providing highlights, game recaps, full-length games and produced segments. YouTube has more than 2.7 billion global monthly active users and can market the sport to a younger audience than Amazon or Apple can do with their subscription services. The average age of an NBA viewer is 49, and 26% of viewers are under 35, according to Nielsen.
    Between Amazon and Apple, league officials are currently more comfortable with choosing Amazon as a potential streaming partner, according to people familiar with the matter. Amazon has proven to the NBA it is serious about making a large investment in live sports, including its $1 billion per year contract to carry “Thursday Night Football.” While Apple has deals to carry Major League Soccer and “Friday Night Baseball” for Major League Baseball, the NBA isn’t convinced Apple will prioritize marketing the league’s games in the same way other streaming services might. Apple TV+ has never disclosed how many subscribers it has.
    Apple will have a chance to make its pitch directly to the league if and when the NBA begins discussions with other partners after its exclusive window with incumbents expires. It’s possible Apple or Netflix could get a smaller package of games from the NBA as a test run for a future larger partnership. Still, that would run counter to the league’s preference to limit the number of packages it wishes to dole out.

    Carving up the pie

    The NBA will have to balance demand against restricting supply to maximize the price for rights. The league probably wants to have just two or three media partners to serve broadcast, cable and streaming eyeballs, according to people familiar with the matter.
    Spreading packages between too many media partners will potentially confuse and annoy consumers, who will need to sign up for multiple services and then find where games are streaming on a given day. Currently, an NBA game could appear on Disney’s ESPN or ABC, Warner Bros. Discovery’s TNT, NBA TV, NBA League Pass or a regional sports network. Add new streaming services to the mix, and consumers could easily become overwhelmed with options.
    Likewise, if the NBA doesn’t reach a new deal with either ESPN or TNT and goes in another direction, it may accelerate the deterioration of the cable bundle — as live sports is one of the last pillars keeping it alive.
    The league hopes to mitigate some of this complexity by marketing its NBA app and NBA.com as digital “front doors” to discover content, according to people familiar with the matter. The league hopes to get fans in the habit of first opening the app or NBA.com before being directly ported to a streaming service that’s broadcasting the game or potentially staying and watching games in-app, depending on partnership arrangements. This is a similar concept to what ESPN has considered, as CNBC reported earlier this year.
    Disclosure: Comcast-owned NBCUniversal is the parent company of CNBC.
    WATCH: Kevin Durant on ‘running NBA Twitter,’ engaging with fans More

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    China plans to ease one of the biggest hurdles for foreign business

    In a proposed draft, the Cyberspace Administration of China has said no government oversight is needed for data exports if regulators haven’t stipulated that it qualifies as “important.”
    New “draft regulation relieves companies of some of the difficulties with cross-border data transfer and personal information protection,” the European Union Chamber of Commerce in China said in a statement to CNBC.
    The U.S.-China Business Council’s latest annual survey found the second-biggest challenge for members this year was around data, personal information and cybersecurity rules.

    Pictured here is an exhibition on big data for transportation in Chongqing on Oct. 21, 2020.
    China News Service | China News Service | Getty Images

    BEIJING — Chinese authorities are signaling a softer stance on once-stringent data rules, among recent moves to ease regulation for business, especially foreign ones.
    Over the last few years, China has tightened control of data collection and export with new laws. But foreign businesses have found it difficult to comply — if not operate — due to vague wording on terms such as “important data.”

    Now, in a proposed update, the Cyberspace Administration of China (CAC) has said no government oversight is needed for data exports if regulators haven’t stipulated that it qualifies as “important.”
    That’s according to draft rules released late Sept. 28, a day before the country went on an eight-day holiday. The public comment period closes Oct. 15.

    “The release of the draft is seen as a signal from the Chinese Government that it is listening to businesses’ concerns and is ready to take steps to address them, which is a positive,” the European Union Chamber of Commerce in China said in a statement to CNBC.
    “The draft regulation relieves companies of some of the difficulties with cross-border data transfer and personal information protection partly by specifying a list of exemptions to relevant obligations and partly by providing more clarity on how data handlers can verify what is qualified by authorities as ‘important data,'” the EU Chamber said.

    This is a small but important step for Beijing to show it’s walking the walk when the State Council earlier pledged to facilitate cross-border data flows…

    Reva Goujon
    Rhodium Group

    The EU Chamber and other business organizations have lobbied the Chinese government for better operating conditions.

    The cybersecurity regulator’s draft rules also said data generated during international trade, academic cooperation, manufacturing and marketing can be sent overseas without government oversight — as long as they don’t include personal information or “important data.”
    “This is a small but important step for Beijing to show it’s walking the walk when the State Council earlier pledged to facilitate cross-border data flows to improve the investment climate,” Reva Goujon, director, China Corporate Advisory at Rhodium Group, said in an email Friday.
    The proposed changes reflect how “Beijing is realizing that there are steep economic costs attached to its data sovereignty ideals,” Goujon said.
    “Multinational corporations, particularly in data-intensive sunrise industries which Beijing is counting on to fuel new growth, cannot operate in extreme ambiguity over what will be considered ‘important data’ today versus tomorrow and whether their operations will seize up over a political whim by CAC regulators.” 

    More regulatory clarity for business?

    China’s economic rebound from Covid-19 has slowed since April. News of a few raids on foreign consultancies earlier this year, ahead of the implementation of an updated anti-espionage law, added to uncertainties for multinationals.
    “When economic times were good, Beijing felt confident in asserting a stringent data security regime in the footsteps of the EU and with the US lagging behind in this regulatory realm (for example, heavy state oversight of cross-border data flows and strict data localization requirements),” Rhodium Group’s Goujon said.
    The country’s top executive body, the State Council, in August revealed a 24-point plan for supporting foreign business operations in the country.
    The text included a call to reduce the frequency of random inspections for companies with low credit risk, and promoting data flows with “green channels” for certain foreign businesses.
    During consultancy Teneo’s recent trip to China, the firm found that “foreign business sources were largely unexcited about the plan, noting that it consists mostly of vague commitments or repackaging of existing policies, but some will be useful at the margin,” managing director Gabriel Wildau said in a note.
    He added that “the 24-point plan included a commitment to clarify the definition of ‘produced in China’ so that foreign companies’ domestically made products can qualify.”
    When U.S. Commerce Secretary Gina Raimondo visited China in August, she called for more action to improve predictability for U.S. businesses in China. Referring to the State Council’s 24 points, she said: “Any one of those could be addressed as a way to show action.”
    The U.S.-China Business Council’s latest annual survey found the second-biggest challenge for members this year was around data, personal information and cybersecurity rules. The first challenge they cited was international and domestic politics.

    Read more about China from CNBC Pro

    The council was not available for comment due to the holiday in China.
    While the proposed data rules lower regulatory risk, they don’t eliminate it because “important data” remains undefined — and subject to Beijing’s determination at any time, Martin Chorzempa, senior fellow at the Peterson Institute for International Economics, and Samm Sacks, senior fellow at Yale Law School Paul Tsai China Center and New America, said in a PIIE blog post Tuesday.
    Still, “not only did the leadership commit to a more ‘transparent and predictable’ approach to technology regulation in the wake of the tech crackdown, the new regulations follow directly on the State Council’s 24 measures unveiled in August, which explicitly call for free data flows. Other concrete actions to improve the business environment could flow from those measures as well,” Chorzempa and Sacks said.
    The proposed changes to data export controls follow an easing in recent months on other regulation.
    In artificial intelligence, Baidu and other Chinese companies in late August were finally able to launch generative AI chatbots to the public, after Beijing’s “interim regulation” for the management of such services took effect on Aug. 15.

    The new version of the AI rules said they would not apply to companies developing the tech as long as the product was not available to the mass public. That’s more relaxed than a draft released in April that said forthcoming rules would apply even at the research stage.
    The latest version of the AI rules also did not include a blanket license requirement, only saying that one was needed if stipulated by law and regulations. It did not specify which ones.
    Earlier in August, Baidu CEO Robin Li had called the new rules “more pro-innovation than regulation.”  More

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    JPMorgan’s Marko Kolanovic braces for 20% market plunge, delivers recession warning

    Fast Money Podcast
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    JPMorgan’s Marko Kolanovic is bracing for a 20% sell-off to hit the S&P 500.
    According to the Institutional Investor hall-of-famer, high interest rates are creating a breaking point for stocks — and choosing cash at a 5.5% return in money market and short-term Treasurys is a key protection strategy right now.

    “I’m not sure how we’re going to avoid it [recession] if we stay at this level of interest rates,” the firm’s chief market strategist and global research co-head told CNBC’s “Fast Money” on Thursday.
    The S&P 500 closed at 4,258.19 on Thursday and is on the cusp of a five-week losing streak. The index is down more than 5% over the past month.
    Kolanovic believes the weakness isn’t a strong sign a monster move lower is already here. He indicates a near-term bounce is still possible because a lot hinges on economic reports over the next few months.
    “[We’re] not necessarily calling for an immediate sharp pullback,” he said. “Could there be another five, six, seven percent upside in equities? Of course… But there’s a downside. It could be 20% downside.”

    Arrows pointing outwards

    He warns the “Magnificent Seven” stocks, which includes Apple, Amazon, Meta, Alphabet, Nvidia, Tesla and Microsoft, are among the most vulnerable to steep losses due to their historic gains amid high rates. The group is up 83% so far this year — carrying the bulk of the S&P 500’s gains.

    “If there’s a recession, I think the magnificent [seven]… will catch down where the rest is,” said Kolanovic, citing beaten-up sectors including consumer staples and utilities.
    Plus, Kolanovic believes consumers are getting dangerously cash strapped due to the economic backdrop.
    “The job market is still strong. But you are starting to see the stress in [the] consumer if you look at sort of the delinquencies in the [credit] cards and auto loans,” he noted. “We remain somewhat negative still.”
    Kolanovic, Institutional Investor’s top-ranked equity strategist, came into the year with an S&P 500 year-end target of 4,200. The index closed 2022 at 3,839.50.
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