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    Fisker’s loss narrows as EV deliveries begin despite supplier snags

    Electric vehicle startup Fisker on Friday reported a second-quarter loss that was narrower than expected.
    Fisker produced just 1,022 Oceans in the second quarter, less than the 1,400 to 1,700 vehicles it had expected to make.
    Revenue was just $825,000, as Fisker managed to deliver just 11 Oceans to customers before quarter-end following the production delays.

    Fisker began deliveries of its battery-electric Ocean SUV in the second quarter of 2023.
    Courtesy: Fisker

    Electric vehicle startup Fisker on Friday reported a second-quarter loss that was narrower than expected, despite struggling to get the electric Ocean SUV into full production during the period amid supplier issues.
    Fisker produced just 1,022 Oceans in the second quarter, less than the 1,400 to 1,700 vehicles it had expected to make, and it cut its full-year production guidance in light of those lingering supply-chain challenges.

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    Fisker now expects its manufacturing partner, Magna International, to build 20,000 to 23,000 Oceans at its contract-manufacturing plant in Austria in 2023. That’s down significantly from 32,000 to 36,000 in its earlier guidance.
    Fisker’s net loss for the quarter was $85.5 million, or 25 cents per share, narrower than the 28 cents per share expected by Wall Street analysts, according to Refinitiv consensus estimates.
    Revenue was just $825,000, as Fisker managed to deliver just 11 Oceans to customers before quarter-end following the production delays. Wall Street had been expecting revenue to come in at $159.3 million, but CNBC isn’t comparing reported revenue to projections because of thin analyst coverage.
    A year ago, Fisker reported a net loss of $106 million, or 36 cents a share, and about $10,000 in revenue.
    Fisker had $521.8 million in cash on hand as of June 30, versus $652.5 million as of March 31. The EV maker raised an additional $300 million via a convertible note offering in July.

    Fisker didn’t provide an update on the number of reservations it has for the Ocean and its upcoming models. It had about 65,000 reservations for the Ocean when it reported its first-quarter results in May. Fisker’s next model, a low-cost EV called the Pear, is expected to go into production at a Foxconn plant in Ohio in 2025.
    Fisker at an event in California on Thursday presented three upcoming battery-electric models: The Pear, a small car expected to start at about $30,000 when it arrives in mid-2025; a high-end luxury sports car called the Ronin with an expected price of $385,000; and a new pickup truck called the Alaska, based on an extended version of the Ocean’s platform and due in 2025 with a starting price just over $45,000.
    Fisker had previously announced the Pear and Ronin, but the Alaska was shown for the first time on Thursday. Fisker is now taking reservations for all three of the upcoming models.
    The company also previewed a new off-road package for the Ocean, called Force E. It’s expected to be available starting in the first quarter of 2024. Pricing wasn’t announced. More

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    Hasbro sells off costly production studio, taking a page from Mattel’s playbook

    Hasbro has sold eOne to Lionsgate in a deal worth $500 million.
    The Rhode Island-based toymaker plans on using the proceeds to pay down its floating rate debt as it refocuses on its toy and game businesses.
    Utilizing third-party studios and distributors to create TV and film content minimizes financial risk for Hasbro, as it will no longer need to invest significantly in production.

    A Hasbro Monopoly board game arranged in Dobbs Ferry, New York, Feb. 6, 2022.
    Tiffany Hagler-Geard | Bloomberg | Getty Images

    Four years after acquiring Toronto-based production studio eOne, Hasbro is selling it off to Lionsgate.
    The deal, announced Thursday, is valued at $500 million. That price tag consists of $375 million in cash and the assumption of production financing loans.

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    The Rhode Island-based toymaker plans on using the proceeds to pay down its floating rate debt as it refocuses on its toy and game businesses. Without eOne, Hasbro will also return to licensing and partnerships with studios to fund entertainment projects for brands such as Dungeons and Dragons, PlayDoh, Magic: The Gathering and Transformers.
    “This announcement is consistent with our expectations, but should be welcomed news (in our opinion) for investors, as we believe the divestiture leads to higher cash flow generation and earnings power for the biz,” wrote Drew Crum, analyst at Stifel, in a research note Thursday.
    Hasbro acquired eOne in 2019 for $4 billion, a price tag that included coveted preschool brands such as Peppa Pig and PJ Masks. Hasbro retains ownership of those properties in the wake of the eOne sale. Lionsgate will get access to eOne’s library of nearly 6,500 titles, including “Grey’s Anatomy,” “The Rookie,” “Yellow Jackets” and “The Woman King.”
    Hasbro initially sought to sell eOne back in November so it could divest television and film projects that were not directly supporting its brands.
    “We had thought Hasbro would have been able to receive a higher price for eOne but are at least glad to have some finality to the sales process and have the company move forward with its Blueprint 2.0 strategy,” wrote Eric Handler, managing director at Roth MKM, in a research note Thursday.

    The company noted that the eOne business had been spending about $500 million to $600 million in production dollars annually, an expense Hasbro will not be making going forward.
    The sale coincidentally comes amid the writers and actors strike, which has essentially shut down Hollywood. This disruption is expected to push full-year revenue for the toymaker down 3% to 6%, the company said Thursday.
    Without eOne, Hasbro will continue to rely on partnerships with studios such as Paramount for theatrical releases and television productions.
    “We purposely stated in this release that we’re a leading toy and game company,” said Hasbro CEO Chris Cocks during the company’s earnings call Thursday. “We are squarely focused on that. And I would say the emphasis is on the gaming part of that.”

    A focus on toys and games

    The asset-light model is the same one that rival Mattel has been implementing since its film division was established in 2018. Utilizing third-party studios and distributors to create content minimizes financial risk for Hasbro, as it will no longer need to invest significantly in production.
    Sure, potential box office gains are minimized when a studio is fronting the production money, but positive word of mouth from blockbuster hits can lead to merchandise sales and brand loyalty.
    While Mattel saw a dip in dolls sales last quarter, it is forecasting a turnaround following the release of “Barbie.”
    “The success of the ‘Barbie’ movie is a milestone moment for Mattel, and it really is a showcase for the cultural resonance of the brand,” said Richard Dickson, chief operating officer at Mattel, during the company’s July earnings call. “As we’ve seen, the success is far beyond the film. We’ve seen [point-of-sale] impacted on our toy business, on our consumer product partner business, which has really begun to accelerate meaningfully.”
    The company had more than 165 different consumer product partnerships and experiences tied to the film’s release.
    Meanwhile, Hasbro noted a $25 million production asset impairment charge for “Dungeons & Dragons: Honor Among Thieves” even as the film helped drive revenue growth in the company’s franchise division.
    In addition to focusing on its IP for film and TV content, Hasbro is also investing heavily in digital gaming. Already, it has found success with “Magic: The Gathering Arena” and is anticipating big gains from the upcoming release of “Baldur’s Gate 3.”
    CEO Cocks called the video game “the equivalent of a blockbuster movie release,” noting that the company believes the game has the potential to be a game-of-the-year contender, but a rallying point for the Dungeons and Dragons brand.
    “We will likely make more money on ‘Baldur’s Gate 3’ than we have made on all of our film licensing for the last five to 10 years, combined,” he said. More

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    Stocks making the biggest moves after hours: Apple, Amazon, Airbnb, Coinbase and more

    Sheldon Cooper | Lightrocket | Getty Images

    Check out the companies making headlines in after-hours trading.
    Amazon — The e-commerce giant popped more than 7% in extended trading after posting strong second-quarter results and issuing upbeat revenue guidance for the current period. Amazon reported earnings of 65 cents a share, ahead of the 35 cents expected by analysts, per Refinitiv. Revenue rose 11% during the period and came in at $134.4 billion, ahead of the expected $131.5 billion.

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    Apple — The big technology stock slid 1% as traders parsed the company’s latest financial report. Earnings per share for the fiscal third quarter came in at $1.26, above the $1.19 expected by analysts polled by Refinitiv. Revenue also came in higher than anticipated but was down about 1% on a year-over-year basis.
    Booking Holdings — Shares of the online travel company advanced 9% in extended trading. For its second quarter, Booking Holdings reported adjusted earnings of $37.62 per share on revenue of $5.46 billion. Analysts polled by Refinitiv called for earnings of $28.90 per share on revenue of $5.17 billion. 
    Fortinet — Shares of the cybersecurity stock tumbled 17% following a mixed second-quarter report and outlook. Fortinet posted 38 cents in adjusted earnings per share on $1.29 billion in revenue. Analysts polled by Refinitiv had expected 34 cents per share on $1.3 billion. Guidance for the current quarter was similarly mixed, with forecast earnings in line with expectations and revenue softer than Wall Street anticipated.
    DraftKings — Shares of the digital gambling company popped 10% after DraftKings surpassed analysts’ estimates in the second quarter. DraftKings posted a loss of 17 cents per share on revenue of $875 million. Analysts called for a loss of 25 cents a share and $764 million in revenue, per Refinitiv.
    Airbnb — Shares slid 1% after the company reported its second-quarter earnings. Airbnb posted 98 cents in earnings per share on revenue of $2.48 billion. Analysts had forecast 78 cents in earnings per share on $2.42 billion in revenue, according to Refinitiv. However, the company’s nights and experiences bookings missed expectations.

    Coinbase — The crypto trading platform jumped 1% after posting second-quarter results. Coinbase posted a narrower-than-expected loss of 42 cents a share, while analysts polled by Refinitiv estimated a loss of 77 cents per share. Revenue also surpassed expectations, coming in at $708 million, versus analysts’ forecast for $633 million.
    Dropbox — The online collaboration platform advanced 3% on the back of strong second-quarter earnings. Dropbox reported 51 cents in adjusted earnings per share, while analysts surveyed by Refinitiv anticipated 46 cents. Revenue came in at $623 million, ahead of the $614 million forecast.
    Redfin — Redfin dropped 10% after issuing weaker-than-expected third-quarter revenue guidance. The company forecast third-quarter revenue between $265 million and $279 million, lower than the $288 million expected by analysts polled by Refinitiv. Meanwhile, the real estate company posted second-quarter revenue of $276 million, which came in line with estimates. Redfin reported a narrower-than-expected loss of 25 cents per share, better than the expected loss of 32 cents per share.
    Corsair Gaming — The gaming stock slid 1% despite posting strong earnings and reiterating its full-year outlook. For the second quarter, earnings per share came in line with the consensus estimate from FactSet of 9 cents. Revenue beat expectations at $325.4 million compared with a $322.8 million forecast.
    Sprout Social — The digital media stock dropped 11% after the company announced its acquisition of Tagger Media, a social intelligence and influencer marketing platform.
    Square — Shares of the payments tech company dipped more than 4% in after-hours trading even after the firm reported second-quarter earnings and revenue above expectations. Square reported earnings of 39 cents per share, versus analysts’ 36 cents estimate per Refinitiv. Revenue of $5.53 billion also came in higher than the expectation of $5.10 billion.
    — CNBC’s Darla Mercado, Hakyung Kim, Sarah Min, Samantha Subin and Yun Li contributed reporting. More

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    Nikola wins shareholder approval to issue new stock, paving the way for significant fundraise

    Electric truck maker Nikola won shareholder approval to issue new stock, the company said late on Thursday.
    The vote paves the way for Nikola to raise additional funds to support the launch of its fuel-cell-powered electric Tre semitruck and the buildout of a hydrogen refueling network in the U.S. and Canada.
    The company’s founder and former chairman and CEO, Trevor Milton, had lobbied against the proposal.

    Nikola Tre BEV
    Courtesy: Nikola

    Electric truck maker Nikola won shareholder approval to issue new stock, the company said late on Thursday.
    The vote paves the way for Nikola to raise additional funds to support the launch of its fuel-cell-powered electric Tre semitruck and the buildout of a hydrogen refueling network in the U.S. and Canada.

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    Nikola was forced to adjourn its annual meeting in June, and again in July, after the total votes fell short of the number required to pass the proposal. The company’s founder and former chairman and CEO, Trevor Milton, had lobbied against the proposal in a series of social media posts.
    Milton resigned in 2020, but he still owns about 7.5% of Nikola’s shares and has the right to vote another 5.8% via an investment vehicle he co-owns. He was convicted in October on three counts of fraud related to his time at Nikola and is due to be sentenced on Sep. 22.
    Milton tried to block a similar share-increase proposal last year. That proposal also passed, but not until after Nikola adjourned last year’s annual meeting three times to drum up more votes.
    Under the law in Delaware, where Nikola is incorporated, the measure originally required approval by owners of at least 50% of the company’s outstanding shares to pass. However, that law changed on Aug. 1, and now only a simple majority of shares voted is required to approve an increase in authorized shares.
    Nikola had originally asked shareholders to approve the proposal ahead of its June 6 annual meeting. While the proposal was supported by 77% of those who voted, the total number of shares voted fell short of the 50% threshold then required by Delaware law. A second attempt on July 6 fell short as well.

    With Thursday’s passage, Nikola said it can now increase its total shares outstanding from 800 million to 1.6 billion, giving it added flexibility to raise cash by issuing new shares as needed.
    The company recently began production of the long-awaited hydrogen fuel cell version of its Tre electric semitruck and expects to make its first deliveries later this year. As of Aug. 2, it had over 200 orders in hand for the new truck.
    With approval to issue new shares in hand, Nikola is expected to raise additional cash to help fund the new truck’s production ramp and to expand its hydrogen refueling network in the U.S. and Canada.
    Nikola will report its second-quarter results before the U.S. markets open on Friday, Aug. 4. More

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    Meet America’s disguised property investors

    Who really bought the house next door? In America purchasers of residential property typically fall into two categories. First are the owner-occupiers, buying a home and hearth where they can live out their white-picket-fence American dreams. The rest are investors of various kinds. They may be flippers, looking to spruce up an old home and sell it on. They could be buy-to-let landlords acquiring a property to rent it out. Or they could be pure speculators, more interested in betting on prices than collecting rent.Owner-occupiers have traditionally dominated the market. For most of the decade to 2020 only a sixth of house purchases were made by investors, according to Redfin, a property platform. But their presence is growing. By 2022 the investor share was closer to a fifth. And their numbers may be far greater than reported, according to a recent working paper from the Federal Reserve Bank of Philadelphia, written by Ronel Elul, Aaron Payne and Sebastian Tilson. The reason is occupancy fraud. When applying for a mortgage, some buyers say they will live in the home they intend to purchase. But then they never move in. These phoney owner-occupiers are investors in disguise. Why might an investor indulge in this kind of masquerade? Their motives are easy enough to understand. Homeowners who live in their houses often get much better deals on their mortgages. The perks can include gentler interest rates, lower fees and smaller downpayments. To sniff out fraudulent borrowers, the researchers looked at three kinds of data. In a database of mortgage loans, they identified borrowers who said they planned to be owner-occupiers. Then they looked at those who have more than one “first lien” mortgage, ie the primary loan taken out on a property. (Mortgages for second homes or investment properties are classified differently.) Finally, they used address data gathered by credit bureaus to look for those who did not move within a year of obtaining a new mortgage. The authors define fraudulent borrowers as those who trip all three measures: they say they will move to the new property, they take out a second owner-occupier mortgage and then they never move. Once these disguised investors are added back in, the pool of mortgage-backed investors is 50% larger than commonly measured. That, in turn, suggests that total investors’ share of home purchases could be 20% higher than previously thought. This finding raises three potential concerns. First, it implies that investors are more influential in the market than they appear. People are wont to blame rootless speculators for America’s rapid house-price rises. A common rebuttal is to point out that investors still represent a relatively small share of purchases. But that defence is weakened if many speculators are going uncounted. Second, the research raises questions about financial regulation. Mortgage fraud is associated with all kinds of housing-market ills. America’s great property bubble of the 2000s, for example, became notorious for its mortgage mendacity. Brokers turned a blind eye to underwriting standards that required borrowers to show sufficient income or a secure job. Regulators have cracked down on most of this. But occupancy fraud seems hard to stamp out. According to the calculations by Mr Elul and his colleagues, it persists at the same rate today as it did in the early 2000s.The third problem is that disguised investors are typically not the best kind of borrowers. They are 75% more likely to default on their mortgages than declared investors. And they are more likely to default than true owner-occupiers, too. This makes sense. Investors driven to commit fraud are probably in greater need of the perks their deception allows. Compared with self-declared investors, they may be stretching themselves thin to afford the property they buy. Their downpayments are also likely to be smaller, giving them less skin in the game. Compared with genuine owner-occupiers, the phoney kind are also probably quicker to indulge in “strategic default”, walking away from a property when its value falls below the debts secured against it (a predicament known as negative equity). Genuine owner-occupiers are often more sentimentally attached to their homes, staying put within their white fences even when their equity turns red.The housing and mortgage markets are certainly in better shape than they were two decades ago, when the seeds of calamity were being sown. But it is hard to weed out all the bad actors and, therefore, all sources of fragility. House prices are still grinding slowly upwards in America. But if a downturn ever arrives, it may rip the mask off many speculators next door. They do not live in the homes they have bet on. Can they live with the bets they have made? ■ More

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    Secondhand luxury watch prices slump to near two-year low after a pandemic run

    Secondhand luxury watch prices are near a two-year low, falling more than 31% since their peak in March 2022. 
    Resale prices for Rolex, Patek Philippe and Audemars Piguet have seen particular declines in the last year, but are still well above levels from three years ago.
    Prices are likely to stabilize, fueled by strong demand from younger generations.

    A tray of Rolex watches are seen on a dealer’s stand at the London Watch Show on March 19, 2022 in London, England.
    Leon Neal | Getty Images

    Prices for luxury watches are near a two-year low on the secondhand market, reversing a rally that brought timepieces like Rolex, Patek Philippe and Audemars Piguet to record highs during the pandemic.
    The average price of a watch sold secondhand has fallen 31% since March 2022, according to WatchCharts, a luxury watch price tracker. At the market’s peak, the average price of a luxury watch sold secondhand soared to $45,108, with buyers paying up to five times the retail value for in-demand watches.

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    “It was an unprecedented time in history where people were home captive. You also had a little bit of cryptocurrency and bitcoin run-up,” said Paul Altieri, CEO of watch resale site Bob’s Watches. “What’s going on now is a happy, healthy correction.”
    During the pandemic, many people who were stuck at home and flushed with stimulus cash took to luxury spending. With so many watch models unavailable at retail, enthusiasts flocked to the secondhand market.
    “It was interesting that the price hike mainly happened among three family-owned brands: Rolex, Patek Philippe and Audemars Piguet. But we did not see this for most of the other brands last year,” said Tim Stracke, CEO of Chrono24, a German-based online marketplace for pre-owned watches. 
    Now, individuals have been flooding the market with the very same inventories, dragging down overall prices. The downturn was particularly stark for iconic models like Rolex’s Daytona, Patek Philippe’s Nautilus and Audemars Piguet’s Royal Oak, according to Stracke. 

    “When prices reach these super high levels, that also attracts a lot more sellers, so the supply of the most iconic pieces from the three brands tripled within just five or six months,” said Stracke. 

    Market correction

    Experts have been warning that a luxury watch bubble could burst along with cryptocurrency and other trendy pandemic booms.

    The biggest brands have slumped in the last year, with average secondhand Rolex prices falling 12% from a year ago, average Patek Philippe prices falling 19% and Audemars Piguet falling 17%, according to WatchCharts.
    But the recent declines appear to mark a stabilization.
    The secondhand market is still well above price levels three years ago. Overall price is about 20% higher since August 2020, with average Rolex prices up 26%, average Patek Philippe prices up 94% and Audemars Piguet up 100%, according to WatchCharts.
    The Rolex Cosmograph Daytona 116500 model, for example — among the most heavily weighted watches on the WatchCharts index, is currently listed at around $29,000, nearly double its original price. A Patek Philippe Nautilus 5711 Stainless Steel model will demand $103,357, on average, a threefold increase from its retail listing of $34,890, according to WatchCharts.
    “There’s definitely been some landings in 2023, but we see that the prices overall have definitely stayed much higher than they were pre-pandemic. I don’t think it’s a burst of a bubble,” said Pierre Dupreelle, managing partner at Boston Consulting Group. “I think as the economy stabilizes, you can see the prices stabilizing or maybe starting to rise again.”
    And the relatively lower prices may present a buying opportunity for a new generation of shoppers and collectors.
    Millennials and Generation Z are developing an appetite for the luxury watches and status symbols. A recent BCG report found that 54% of Gen Z and millennial buyers said they had increased their spending on luxury watches in the past two years.
    “I would love to buy another Rolex. Seeing the price of them fall kind of makes it less like a risky investment. You don’t want to pay more for something if you could just wait and pay less,” said Brian Burns, a millennial adventure guide and owner of a Rolex Submariner.
    “Personally, I really appreciate the craftsmanship of watches,” said Chan Hirunsri, a 20-year-old student at Penn State University. “I bought a Grand Seiko SBGA407 in May when prices were relatively low, and I am waiting to explore Rolex.” More

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    Stocks making the biggest moves midday: Southwest Airlines, Qualcomm, Roku, Clorox and more

    Southwest Airlines planes sit idle on the tarmac after Southwest Airlines flights resumed following the lifting of a brief nationwide stoppage caused by an internal technical issue, according to the U.S. Federal Aviation Authority, at Chicago Midway International Airport in Chicago, April 18, 2023.
    Jim Vondruska | Reuters

    Check out the companies making headlines in midday trading.
    Roku — The streaming platform’s stock shed nearly 2% after Citi downgraded shares to neutral from buy. The firm said that Roku shares, which have jumped about 120% year to date, may have limited further upside.

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    Simon Property Group — Shares dropped close to 6% after Simon Property Group reported a decline in funds from operations compared with a year ago. During the second quarter, funds from operations came in at $2.88 per diluted share, compared with $2.91 per diluted share in the year-ago period.
    Southwest Airlines — Shares slipped 2.5% after Jefferies downgraded the air carrier to underperform from hold. The firm cited difficulty competing against premium providers.
    Etsy — Stock in the e-commerce company plummeted nearly 12% after reporting quarterly results. Etsy disappointed investors Wednesday with lower forward guidance despite a second-quarter earnings beat.
    Qualcomm — The chipmaker tumbled 9%. Qualcomm posted adjusted revenue of $8.44 billion, falling short of analysts’ estimates of $8.5 billion, per Refinitiv. The company also gave soft guidance and noted weak smartphone chip sales.
    DoorDash — Shares of the food delivery company jumped almost 4% a day after the firm boosted its annual core profit forecast. DoorDash also reported revenue of $2.13 billion in the second quarter, beating analysts’ estimate of $2.06 billion, per Refinitiv. The company did post a bigger-than-expected loss last quarter, however.

    Traeger — Stock in the grill maker soared 45% after an earnings beat following the closing bell Wednesday. Traeger reported adjusted earnings of 4 cents per share on $171.5 million in revenue, while analysts polled by FactSet had forecast a per-share loss of 2 cents and $154.9 million in revenue.
    Clorox — Clorox stock added to earlier gains with a 9.5% jump in midday trading. The company beat on earnings and revenue a day earlier, reporting an adjusted $1.67 per share and $2.02 billion in revenue against analysts’ estimates of $1.18 per share and $1.88 billion in revenue, per Refinitiv.
    PayPal — Shares lost 11.3% during Thursday’s midday trading session after the payments company posted earnings that were in line with analysts’ predictions Wednesday post-market. PayPal reported adjusted earnings of $1.16 per share, which was also estimated by analysts polled by Refinitiv. The company’s revenue beat the Street’s expectations, posting $7.29 billion compared with analysts’ estimates of $7.27 billion.
    Sunrun — The solar stock added 10% in midday trading after reporting earnings. On Wednesday, the company reported earnings of 25 cents a share for the second quarter, while analysts forecast a loss of 13 cents a share, per Refinitiv.
    Shopify — The e-commerce company fell 5% despite an earnings beat. On Wednesday, Shopify reported an adjusted 14 cents per share on $1.69 billion in revenue, while analysts polled by Refinitiv forecast 5 cents and $1.62 billion.
    EVgo — Shares surged 21% a day after the charging network operator reported a big earnings beat. EVgo posted an 8 cent loss per share, versus the 27 cent loss expected, according to Refinitiv. Revenue was $50.6 million, topping the $29.6 million expected
    Expedia — Stock in the online trip planner fell 17% after reporting a revenue miss for the second quarter. Expedia posted $3.36 billion in revenue, falling short of the $3.37 billion analysts expected, according to Refinitiv. The company issued soft guidance for the third quarter.
    Cummins — Shares fell more than 8% after Cummins missed on earnings in its latest quarterly report. The engine manufacturer reported earnings of $5.18 per share, excluding items, and $8.64 billion in revenue. Analysts polled by FactSet called for earnings of $5.25 per share and $8.39 billion of revenue.
    — CNBC’s Alex Harring, Yun Li, Michelle Fox, Hakyung Kim, Sarah Min and Pia Singh contributed reporting. More

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    Bud Light owner AB InBev beats forecasts in quarter dominated by boycott

    AB InBev’s core profit rose 5% year on year, well above expectations despite a boycott that led to a sharp fall in sales of Bud Light beer.
    The world’s largest brewer reported 7.2% revenue growth despite a drop in volumes as it hiked prices.
    Bud Light in May lost its spot as the top-selling beer in the United States after a social media-driven response to the brand’s brief sponsorship partnership with transgender influencer Dylan Mulvaney.

    Bud Light, made by Anheuser-Busch, sits on a store shelf on July 27, 2023 in Miami, Florida.
    Joe Raedle | Getty Images

    Anheuser-Busch InBev, the world’s biggest brewer, on Thursday smashed profit expectations during a quarter that saw a social media-driven boycott of its bestselling Bud Light beer in the U.S.
    The Belgium-based Budweiser owner said its second-quarter revenue rose by 7.2% globally, as price hikes offset a 1.4% fall in volumes. The company said organic growth in earnings before interest, taxes, depreciation and amortization (EBITDA) was 5%, above a consensus forecast of 0.4%.

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    AB InBev also reiterated its full-year and medium-term profit outlook. Last month, the company announced hundreds of job cuts impacting various areas of the business.
    AB InBev shares were 3.6% higher at 2:08 p.m. CEST (8:08 a.m. ET).
    The Bud Light boycott was a response led by high-profile online personalities to the brand’s brief product placement with transgender influencer Dylan Mulvaney, who was sent a bottle of the beer to promote in a video at the start of April.
    The partnership sparked one of the most talked-about marketing furors in recent years, with Bud Light in May losing its spot as the top-selling beer in the United States to Constellation Brands’ Modelo, as sales fell 25%. AB InBev’s U.S. revenues were down 10.5% in the second quarter, according to its results, as core profit fell 28.2%.
    The company then faced criticism for failing to support Mulvaney in the wake of the controversy, which attracted political attention and led to the reported leave of absence of the marketing executive who oversaw the partnership.

    Zak Stambor, senior analyst at Insider Intelligence, said AB InBev “managed to alienate both conservatives and progressives in one fell swoop” and noted the importance of marketing to a brand which is “not a markedly different product from other macrobrewed light lagers.”
    In its earnings statement, AB InBev said research conducted on its behalf through a third-party firm showed 80% of 170,000 consumers surveyed were “favorable or neutral” toward the Bud Light brand.
    The company did not specifically mention the Bud Light boycott

    The Thursday earnings highlight that the Bud Light declines meant AB InBev underperformed the industry in sales to retailers. In revenue terms, the drop was partially offset by the double-digit growth of its “mainstream portfolio” in South Africa and Colombia.
    China was another area of strength, with regional volumes up by 11% in the second quarter.
    Analysts at Royal Bank of Canada said they were “pleasantly surprised” by the results, but forecast an organic volume decline of 1.1% for the year, incorporating an assumption of no recovery in Bud Light.

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    AB InBev share price. More