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    How wealthy investors bet on gold, from buying fractions of a bar to stashing bullions in Swiss military bunkers-turned-vaults

    Gold prices are up about 25% this year as investors seek a safe haven from trade war anxieties and geopolitical tensions.
    High-net-worth Americans are increasingly turning to physical gold to diversify from the depreciating U.S. dollar, according to Stephen Jury of J.P. Morgan Private Bank.
    While paranoid gold investors may be tempted to keep their bullions at home, there are more secure — and pricier — options, such as vaults in the Swiss Alps.

    An employee handles one kilogram gold bullions at the YLG Bullion International Co. headquarters in Bangkok, Thailand, Dec. 22, 2023.
    Chalinee Thirasupa | Bloomberg | Getty Images

    A version of this article first appeared in CNBC’s Inside Wealth newsletter with Robert Frank, a weekly guide to the high-net-worth investor and consumer. Sign up to receive future editions, straight to your inbox.
    With gold prices up roughly 25% this year, the precious metal is in such demand that Costco has capped how many gold bars shoppers can buy in a day. A recent HSBC survey of affluent investors found that gold allocations had more than doubled this year from 5% to 11%.

    High-net-worth individuals are getting in on the action too, bankers to the wealthy told CNBC, even if they aren’t buying gold bars along with rotisserie chickens. HSBC’s James Steel said the asset’s safe-haven appeal has been bolstered by trade war anxieties and geopolitical tensions. 
    “Gold is a friend of uncertainty,” said the chief precious metals analyst.
    Investors in Asia and the Middle East have long invested in physical gold due to currency fluctuations, high inflation and cultural affinities. Edmund Shing, global chief investment officer at BNP Paribas Wealth Management, said overseas family offices have allocations as high as 5% to 10% in physical gold or gold-backed investments. 
    However, J.P. Morgan Private Bank’s Stephen Jury said there has been a noticeable uptick among high-net-worth U.S. clients who want to diversify from the depreciating U.S. dollar.
    “If you’re buying euros or yen and you need to buy an underlying security with that currency, that starts to get a little bit more complex for most clients,”  said Jury, the private bank’s global commodity strategist.  On the other hand, investing in gold is “easier to get their head around,” he said.

    For short-term gold trading, futures are a popular option, according to Steel. Investing in physical gold or ETFs is more attractive to investors who plan to buy and hold, he said. Since investing in bars and bullions usually comes with insurance and storage fees, it takes a higher allocation to make it worth your while, he added.
    There are a slew of options, some more expensive than others. Jury recommended private bank clients invest in unallocated gold held in a J.P. Morgan vault, meaning they have a claim to the gold’s value but do not own a specific bar and can’t take it. It comes with lower fees than ETFs or allocated bars. Clients can buy a fraction of an unallocated bar for $250,000, whereas buying an allocated bar of 400 ounces costs about $1 million and incurs insurance and storage fees.
    However, the more paranoid gold investors aren’t deterred by fees and higher minimums, according to Jury.
    “Some clients don’t like to do that because they think the world’s coming to an end, and they want to hold the gold and know that it’s their bar that belongs to them, and they can take delivery of that bar at any time,” he said. “As people get wealthier and get older, they get a little more cautious, and that’s putting it diplomatically.”
    Some clients want to keep their gold bars with them, with one telling Jury that she planned to bury it in her garden.
    “I said, ‘Please don’t tell me that, and please don’t tell anyone else that,'” he recalled.

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    Banks advise against keeping gold at home due to security risks and the difficulty of selling gold on the open market. They take numerous precautions, such as not disclosing vault locations and running background checks on clients who request to visit, Steel said.
    Jury said only clients with very large gold holdings, likely in the range of $100 million, can tour J.P. Morgan’s vault in London.
    “It would have to be a good reason for us to stop and show somebody their metal,” he said. “But it can be done, as in all things, if the amounts are large enough.”
    Investors seeking the utmost security can opt for military bunkers turned vaults. Swiss Gold Safe has two such vaults deep in the Swiss Alps, according to COO Ludwig Karl. Many clients choose to diversify their gold holdings across multiple countries, including Singapore. Some go as far as doing their own audits on gold held at Swiss Gold Safe, he said. 
    “Most of our clients are from first-world countries,” Karl said. “However, our clients have lower trust in government or financial systems or are trying to build a backup or insurance plan by holding precious metals outside of the banking system in a neutral and safe country.”
    Steel said to get more investors to flock to gold as a safe haven they would have to be even more worried. 
    “If you look at geopolitics and economic policy uncertainty as being drivers, then we would have to have an even higher geopolitical risk thermometer than we have now,” he said. “It would have to be pretty darn high.” More

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    Weight loss drugs could be a gamechanger for women with a common hormonal disorder

    Several women who have reported improvements in symptoms of polycystic ovary syndrome, a common hormonal disorder, after using GLP-1s such as Novo Nordisk’s Wegovy and Eli Lilly’s Zepbound.
    Patients and some health experts view GLP-1s as a promising potential option for a condition that lacks a standard treatment and affects millions of women in the U.S.
    But the drugs are not approved for that purpose, and much more research is needed to understand why they may help alleviate PCOS symptoms, such as irregular and painful periods.

    Wegovy injection pens arranged in Waterbury, Vermont, US, on Monday, April 28, 2025.
    Shelby Knowles | Bloomberg | Getty Images

    For well over a decade, Grace Hamilton, 27, experienced hair loss, heavy periods, infrequent menstrual cycles, mental health issues and difficulty losing weight without knowing why. It wasn’t until 2021 when she was diagnosed with polycystic ovary syndrome, or PCOS, a hormonal disorder common among women of reproductive age.
    After she saw limited improvements from birth control, diet and exercise, Hamilton joined a trial in 2024 examining a GLP-1 drug in PCOS patients. By October, she received her first weekly dose of semaglutide, the active ingredient in Novo Nordisk’s obesity injection Wegovy and diabetes shot Ozempic.

    She said some results were almost immediate: after months without a cycle, her period resumed within two weeks of starting the drug. After 10 months on the treatment, Hamilton lost 50 pounds, saw hair regrowth and reported significant improvements in depression and anxiety
    “I’m so glad that I stuck with it because it was just clear as day that it was the missing link for me,” said Hamilton, who works at a nonprofit in Arvada, Colorado, adding that she maintained diet and exercise while on the drug. 
    She is just one of several women who have reported improvements in symptoms of PCOS after using GLP-1s, a growing class of obesity and diabetes treatments that have drawn massive patient demand and investor buzz over the last few years. Treating PCOS is among several new but unapproved potential uses of the blockbuster drugs beyond promoting weight loss and regulating blood sugar.

    Grace Hamilton, a patient with PCOS talking GLP-1s in Galway, Ireland.
    Courtesy: Addison Peacock

    PCOS, which is frequently underdiagnosed, affects an estimated 5 million to 6 million women of reproductive age in the U.S., according to some estimates. 
    The condition is typically characterized by higher levels of testosterone and other hormones usually associated with men called androgens, which can leads to symptoms such as irregular and painful periods, excess hair growth and acne. PCOS is the most common cause of infertility. 

    The condition is strongly linked to metabolic issues, as an estimated 35% to 80% of patients experience insulin resistance. That means the pancreas pumps out more insulin to keep blood sugar in check, and high insulin levels can promote weight gain and disrupt hormone balance. A significant share of women with PCOS have obesity or Type 2 diabetes. 
    Yet there’s no standard PCOS treatment. Current options like birth control, lifestyle changes and the diabetes drug Metformin may only help with certain symptoms, which could differ depending on the patient. 
    But some health experts see promise in GLP-1s, particularly given their effect on improving weight loss and insulin sensitivity. 
    “The unmet need is massive,” said Dr. Melanie Cree, a pediatric endocrinologist at Children’s Hospital Colorado. “Primary therapies used for PCOS symptoms haven’t changed in nearly 50 years.”
    Cree has been studying the effect of GLP-1s in adolescents with PCOS for more than 10 years. She previously studied the oral form of semaglutide and has an ongoing clinical trial on the injectable version, which is what Hamilton participated in for 10 months. 
    But her studies are still small in comparison to drugmakers’ previous clinical trials on GLP-1s with thousands of patients. Not all of the women who have so far completed Cree’s ongoing study lost significant weight, demonstrating that not everyone may respond to GLP-1s.
    Novo Nordisk and rival Eli Lilly have been studying their GLP-1s as potential treatments for other chronic conditions like fatty liver disease, but not PCOS. Cree said that’s because the Food and Drug Administration has not established specific “endpoints” or goals drugs must meet in clinical trials to demonstrate how effective they are for PCOS. 
    In a statement, a Novo Nordisk spokesperson said the company welcomes “independent research investigating the safety, efficacy and clinical utility of our products, including semaglutide.” Eli Lilly did not immediately respond to a request for comment. 
    Conducting longer and larger trials to better understand the effect of GLP-1s on PCOS symptoms is crucial, said Sasha Ottey, executive director of the advocacy group PCOS Challenge. It is still unclear if GLP-1s can help address or resolve all PCOS symptoms, or whether the effect differs depending on a patient’s age or the specific drug, Ottey said. 
    She added that certain patients may not lose weight on GLP-1s, and others may not need to shed pounds.
    Meanwhile, insurance coverage for GLP-1s is a barrier for some PCOS patients, who are often eligible for approved uses of the drugs. Most plans cover GLP-1s for diabetes, but not for obesity or unapproved uses. The drugs can cost roughly $1,000 per month before insurance. Still, Eli Lilly and Novo Nordisk offer significant discounts on their drugs to some patients who pay for it out-of-pocket.

    Why GLP-1s may address PCOS symptoms 

    More research is needed to fully understand why GLP-1s may help some PCOS patients, but Cree said their effect on symptoms appears to be largely indirect. 
    She said a key finding in several previous studies motivated her to start studying GLP-1s: In adults with PCOS, losing as little as 5% of body weight can improve insulin sensitivity.
    That makes the body respond better to insulin, so it doesn’t need to produce as much of it to manage blood sugar. That lowers insulin levels, which Cree and some researchers believe causes the ovaries to produce less testosterone and, as a result, can help reduce symptoms such as irregular periods, acne and excess hair growth. 
    “One of the questions was, what other methods do we have to improve insulin sensitivity?” Cree said. She noted that other recommended treatments for PCOS symptoms, such as food changes, increasing exercise and the diabetes drug Metformin, are based on that goal.
    GLP-1s such as semaglutide improve insulin sensitivity and reduce appetite through several mechanisms. That includes slowing how quickly food leaves the stomach, prompting the pancreas to release insulin when blood sugar is high and suppressing the release of a hormone that raises blood sugar.
    The weight loss caused by GLP-1s further helps improve insulin sensitivity. 

    Daniel Grill | Tetra Images | Getty Images

    Early results from Cree’s ongoing study support the idea that GLP-1s may lower testosterone. 
    The trial, which began in 2023, follows girls and women ages 12 to 35 with obesity and PCOS who are on or off Metformin. The study is designed to administer semaglutide to patients for 10 months, and examine their weight loss, metabolic changes and improvements in reproductive function. 
    Cree hopes the trial will answer whether GLP-1s can improve ovulation in women with PCOS. Many women with PCOS don’t ovulate regularly, which can lead to irregular periods and difficulty getting pregnant.
    Cree has initial data on 11 women who completed the 10 months on semaglutide and were not on Metformin. She said eight of them lost more than 10% of their body weight and saw a reduction in their testosterone levels. 
    Five out of the eight patients had their testosterone levels reach “normal ranges,” Cree said. Meanwhile, six out of the eight patients reported more regular periods. 
    Cree said her trial will eventually have data from 40 women, but she is still enrolling patients in the group that takes Metformin. She said it will likely take two years before she publishes the first results from the study, which will focus on the differences in outcomes between kids and adults who only received semaglutide. 
    She said comparing the groups is crucial because hormones that control growth are released during puberty, which could change how kids respond to GLP-1s. 
    Not all women with PCOS will benefit from taking a GLP-1. Cree said in her trial, three patients who completed 10 months on semaglutide did not lose at least 10% of their body weight. One of those women did not lose weight at all, she said. 
    Cree said that’s consistent with previous studies on GLP-1s in adults with obesity. 
    Despite the promise of GLP-1s in improving symptoms, more research is also needed on PCOS itself, said Dr. Karen Tang, an OB-GYN and founder of Thrive Gynecology. She said some people can experience hallmark symptoms of the condition, such as facial hair and acne, even though they have normal levels of testosterone. 
    “There’s still a lot that’s very much unknown about PCOS and exactly how the disease kind of works,” Tang told CNBC. 

    GLP-1s give some patients a big boost

    Anecdotal evidence suggests GLP-1s may address more than just weight issues for people with PCOS. In a recent survey of 1,700 people by the birth control app Natural Cycles, 64% of women with PCOS who took a GLP-1 reported more predictable periods, and 20% said their bleeding days were shorter.
    Some patients with PCOS may also lose more weight on GLP-1s than those without the condition, said Dr. Kerry Krauss, an OB/GYN and medical director at Natural Cycles, who has PCOS herself.
    Research needs to confirm those benefits, but she said it gives hope to many PCOS patients who are frustrated with common treatments for the condition. Those options typically target just one aspect of PCOS, such as reducing androgen levels with certain types of birth control. 
    Tang added that diet and exercise alone often fall short of addressing symptoms: “A lot of people can exercise very aggressively and regularly or watch what they eat and still struggle with hormone imbalances, weight, and blood sugar.”

    Haley Sipes a patient with PCOS taking GLP-1s.
    Courtesy: Haley Sipes

    That was the case for Haley Sipes, a 31-year-old mother of three based in Western Kentucky who experienced PCOS symptoms for years without a diagnosis. In 2022, before being diagnosed, she lost 75 pounds over 10 months through diet and exercise alone. 
    Her progress stalled in late 2022 despite an intense diet and exercise regimen, and her weight began to fluctuate in 2023. By mid-2024, she had regained about 30 pounds. 
    Sipes sought help from her primary care provider and underwent blood work, which revealed she had a hormonal imbalance. Initial efforts to regulate her hormones with progesterone and testosterone had a limited effect.
    Further bloodwork diagnosed Sipes with PCOS and insulin resistance, which she views as the root cause of her weight loss struggles. She recalled bloating, fatigue, low energy, and water retention during earlier efforts to lose weight.
    Despite her history of painful, irregular periods and ovarian cysts since age 10, her providers never mentioned PCOS as a possible diagnosis.
    In September 2024, her doctor prescribed Zepbound. Her insurance covered it due to her BMI and prediabetes status.
    Sipes said she noticed changes within the first month: her food cravings quieted, her inflammation decreased, she experienced less joint pain, and her period became less painful and occurred more regularly. Sipes added that she has not had ovarian cysts since starting Zepbound. 
    After around eight months on the medication, she lost more than 60 pounds. Sipes said those results significantly improved her emotional health.
    “All the symptoms and being overweight might not seem like big things, but when you have 20 little things that are constantly nagging you, then you’re going to be in a bad mood sometimes,” Sipes said. 
    “I’m just a better version of myself when I’m not controlled by food thoughts and hormonal issues that cause mood swings,” she continued. “My life does feel so much more enjoyable.”
    Sipes plans to continue taking Zepbound to maintain her results, possibly at lower doses. She noted that more research is needed on whether PCOS symptoms can fully resolve.

    Insurance coverage is a challenge

    Insurance coverage is currently the biggest hurdle preventing PCOS patients from accessing GLP-1s, said Dr. Alyssa Dominguez, an endocrinologist with Keck School of Medicine at the University of Southern California. She said many PCOS patients are eligible to use GLP-1s for their approved uses based on BMI or related conditions, but may not have coverage. 
    More than one-third of employers now cover GLP-1s for both weight loss and diabetes, while 55% only cover them for diabetes, according to a recent survey from the International Foundation of Employee Benefit Plans. 
    In April, President Donald Trump rejected a Biden administration plan that would have required Medicare and Medicaid to cover obesity drugs.

    Nabeelah Karim is a patient with PCOS who took GLP-1s to manage her symptoms.
    Courtesy: Nabeelah Karim

    Some patients, like 34-year-old California mom Nabeelah Karim, have turned to other options. 
    Karim was diagnosed with PCOS at 19 and took birth control on and off until giving birth in 2021. She said she struggled with hair loss, irregular periods, debilitating cramps, facial hair growth, severe water retention and mood swings. 
    Karim said her period symptoms worsened after she gave birth, and in late 2023, she began what would be a painful five-month-long period. Doctors suggested that she lose weight, take painkillers or return to birth control. 
    While Karim lost some weight through diet and exercise, she was eventually prescribed Eli Lilly’s diabetes drug Mounjaro through the digital health startup Noom in April 2024. 
    Her long period stopped and symptoms eased within days, and she began to lose more weight over time. 
    “It had solved all the problems that I had experienced for years up until that point,” Karim said. 
    But her insurance plan never formally approved or denied coverage of Mounjaro, forcing her to pay its more than $1,000 per month out-of-pocket price. She eventually found a third-party compounding pharmacy that accepted her prescription, allowing her to buy a cheaper but unapproved version of the drug. 
    Karim used that compounded version for six months and continued to experience weight loss and improvements to her PCOS symptoms. 
    During FDA-declared shortages, pharmacists can legally make compounded versions of brand-name medications. They can also be produced on a case-by-case basis when it’s medically necessary for a patient, such as when they can’t swallow a pill or are allergic to a specific ingredient.
    But Novo Nordisk, Eli Lilly and some health experts have pushed back – and in some cases, taken legal action – against the practice, largely because the FDA does not approve compounded drugs. The FDA has declared U.S. shortages of both companies’ drugs over. 
    “When people ask about how safe compounded drugs are, the answer I typically give is I don’t know,” said Dominguez from USC’s School of Medicine. She said that’s unlike branded drugs, which have clearly defined risks and benefits proven in clinical trials.
    Hamilton, the 27-year-old patient who took a GLP-1 for PCOS symptoms, has never taken a compounded GLP-1. She is currently appealing her insurer’s denial of semaglutide now that she has completed Cree’s trial. 
    “My whole life has been an inability to access care for my medical condition, and I’m tired of that,” she said. “If somebody would have been able to provide 11-year-old Grace with this drug, that would have saved me.” More

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    International inbound travel to U.S. shows mixed recovery

    Canadian travel dropped sharply in the first half of 2025, according to numbers by U.S. Travel Association.
    But at the same time, there was a noticeable increase in visitors from Mexico.

    A passenger passes a giant American flag as they make their way to and from their gates during the Memorial Day weekend getaway at John Wayne Airport Orange County in John Wayne Airport, Santa Ana, CA on Thursday, May 26, 2022.
    Allen J. Schaben | Los Angeles Times | Getty Images

    Canadian travel dropped sharply in the first half of 2025, according to numbers by U.S. Travel Association.
    Visits from Canada dropped by nearly 19% over the same time period last year, dragging overall international visits lower by 3.4%.

    That equates to a decline of $1.9 billion in travel spending. June was especially rough, with Canadian visitation down more than 26%, the association said. 
    The punch to the travel and tourism industry was mitigated by a noticeable increase in visitors from Mexico. The month of June and the first half of the year saw notable increases of 14.8% and 12.5%, respectively, according to the U.S. Travel Association. Those 940,000 visits from Mexican travelers equated to just shy of half a billion in travel spending. 
    “This initial look at first-half 2025 data shows that while travel continues to be a priority, broader economic concerns remain on consumers’ minds. Amid a rapidly evolving global environment, international visits to the U.S. have been resilient across most markets—with the notable exception of Canada, our largest inbound source,” the U.S. Travel Association said in an email to CNBC.
    Major travel companies Hilton, Wyndham and Travel and Leisure, which have been closely watching the change in visitors, are all reporting earnings next week.
    Las Vegas is also reporting a decline in international visitors from Mexico and Canada, which may show up in results for casinos like Caesars, MGM, Boyd and Red Rock Resorts.

    The travel industry has been concerned about a big cut in President Donald Trump’s tax-and-spending law that slashes spending on marketing and promotion of U.S. destinations overseas, and increases fees for travel visas, which may be especially problematic ahead of the World Cup next year.
    — CNBC’s Dawn Giel contributed to this report. More

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    Sarepta shares plunge 40% as future of its gene therapy appears at risk

    Shares of Sarepta Therapeutics plunged more than 30% on Friday as the future of its approved gene therapy appeared at risk.
    Sarepta has reported three patient deaths related to its gene therapies.
    The Food and Drug Administration will request that the company voluntarily stop all shipments of the treatment, Elevidys, a person familiar with the matter told CNBC.

    Douglas Ingram, president and chief executive officer of Sarepta Therapeutics Inc., during the Forbes Healthcare Summit in New York, US, on Tuesday, Dec. 5, 2023.
    Michael Nagle | Bloomberg | Getty Images

    Shares of Sarepta Therapeutics plunged more than 30% on Friday as the future of its approved gene therapy treatment appeared at risk.
    The Food and Drug Administration will request that the company voluntarily stop all shipments of the treatment, Elevidys, a person familiar with the matter told CNBC.

    Sarepta told CNBC it had not heard from the FDA.
    Separately, FDA Commissioner Marty Makary said in an interview with Bloomberg News that the agency is considering whether the company’s gene therapy should stay on the market.
    The FDA has been investigating two patient deaths tied to Elevidys, which accounts for more than half of Sarepta’s total net product revenue. The company also reported a third death tied to a separate experimental gene therapy.
    Elevidys has been mired in controversy even since before it was approved. The gene therapy has yet to clearly prove it can benefit people with Duchenne muscular dystrophy, a condition that erodes muscle function over time.
    People with the disease eventually lose the ability to walk, and most die by their early 20s, meaning there’s a huge unmet need for treatment. The FDA in 2023 originally granted Elevidys a conditional approval for patients only between the ages of 4 and 5, the group that saw the most benefit in clinical trials.

    The following year, the agency granted the treatment full approval for patients 4 and older who could still walk and accelerated approval for patients 4 and up who could no longer walk. The latter decision was especially contentious because there was less evidence that Elevidys could help people whose disease had already progressed so much.
    Plus, Elevidys failed to meet its goal in a Phase 3 trial, though the company contended that the drug showed promise on other metrics in the study. Then head of the FDA’s Center for Biologics Evaluation and Research, Peter Marks, agreed with Sarepta’s assessment and overruled FDA staff to expand approval of Elevidys.
    Earlier this year, Sarepta disclosed that two teenage boys died from liver failure after receiving Elevidys. Then this week, reports emerged that another person died during a Phase 1 trial investigating another one of Sarepta’s gene therapies for a different disease.
    The two therapies are different, though they share the same method of delivery, heightening the safety concerns around Elevidys. The safety risks of Elevidys are especially important given the uncertain benefit, said BMO analyst Kostas Biliouris.
    For example, Novartis’ gene therapy Zolgensma for spinal muscular atrophy has also caused liver toxicity and death, but the benefit of that treatment is clear.
    “That’s why deaths here matter so much versus Zolgensma, for example,” Biliouris said.
    And Zolgensma is just one drug of many for a large company like Novartis. For Sarepta, Elevidys is everything.
    Executives this week tried to reassure investors that even if it can only treat patients who can still walk, where deaths haven’t been reported, the therapy should bring in at least $500 million a year. Sarepta last month stopped shipping Elevidys to patients who can no longer walk while it explores a safer way to administer the treatment.
    The top concern for investors at this point is whether the FDA pulls the drug, Biliouris said. The company’s stock has now fallen more than 87% this year.
    “If the FDA pulls Elevidys from the market,” he says, “Sarepta is done.”

    More CNBC health coverage

    Jennifer Handt, whose son was diagnosed with Duchenne muscular dystrophy in late 2020, said it was “heartbreaking” that other patients won’t have a treatment option to turn to if shipments of Elevidys are paused. 
    Her son, Charlie, was dosed with Elevidys in 2022 as part of Sarepta’s late-stage trial and noticed improvements in six to 12 months, including increased stamina and more fluid motions. The drug also eased a telltale symptom of the condition called Gowers’ sign, which causes children difficulty when getting up from a sitting or lying position. 
    She said her son is “completely stable” three years out from his dose. Handt said she was aware of the liver toxicity risks before Charlie enrolled in the trial.
    “We don’t have the luxury of not taking the risk,” Handt said. “There are families that dealt with this disease before that would have done anything to have an option, even if there are risks.” 
    “Every family should have the choice to take this leap with this drug and potentially see benefits,” she added. 

    Don’t miss these insights from CNBC PRO More

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    Insurers just marked the costliest first half of the year since 2011

    Global insured losses for the first half of this year have reached $84 billion, according to a recent Gallagher Re report — the highest first half total since 2011.
    The global reinsurance broker said 2025 is on a clear path to surpassing $100 billion in insurance losses for the full year, calling the threshold “a new market reality.”
    Insurers have to deal with a variety of weather-related concerns.

    A worker helps board up windows at Joey and Brenda Bermudez’s home that was damage by a recent tornado at the Elkhorn Ranch neighborhood in Elbert County on May 19, 2025.
    RJ Sangosti | MediaNews Group | Denver Post | Getty Images

    Global insured losses for the first half of this year have reached $84 billion, according to a recent Gallagher Re report — the highest first half total since 2011.
    Violent storms in the U.S. with damaging wind, lightning and hail are driving losses for insurers of more than $30 billion, according to the report from the global reinsurance broker. These severe convective storms make up 39% of the insured losses globally in the first half of 2025.

    The damage is expensive. In the U.S., 11 different storms produced insured losses of at least a billion dollars — and three of those storms cost insurers more than $2 billion.
    A historic storm outbreak from March 13 to March 16 spawned at least 118 tornado touchdowns across 15 states and resulted in 43 fatalities. Claims are still being processed, but Gallagher Re said it expects insured losses to approach $7.7 billion, making it the fourth costliest single severe convective storm event in modern history.
    Gallagher Re said 2025 is on a clear path to surpassing $100 billion in insurance losses for the full year, calling the threshold “a new market reality.”
    Insurers have to deal with a variety of weather-related concerns. Hail is a huge problem, the report noted — more frequent storms that produce damaging hail are driving large losses for insurers.
    Meanwhile, the Palisades and Eaton wildfires in Southern California in January are responsible for an estimated $40 billion in insured losses, the costliest individual wildfire events ever recorded for insurers and reinsurers.
    Soaring housing costs are also fueling the the significant growth in insured losses. Higher prices associated with materials and labor mean insurers pay more to repair or replace homes, buildings and vehicles. And people continue to choose locations that are vulnerable to severe weather or fire. More

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    Why Delta and United are pulling away from the airline pack

    U.S. airlines have been struggling with an oversupply of flights and weaker-than-expected demand this year.
    Delta Air Lines and United Airlines reported profits and said demand has stabilized, but more domestic-focused airlines are expected to struggle.
    Delta and United have benefited from an emphasis on premium travel and international trip demand.

    A Delta Air Lines plane takes off at Reagan National Airport in Arlington, Virginia, on Dec. 24, 2021.
    Eric Lee | Bloomberg | Getty Images

    For United Airlines CEO Scott Kirby, there’s his airline, his carrier’s main rival, Delta Air Lines, and then everyone else.
    Delta and United accounted for more than 86% of the profits posted by the seven largest airlines last year. Airline margins are notoriously thin, less than 4% last year, compared with close to 20% for big U.S. companies, according to the Airlines for America industry group. Already, the top four U.S. carriers — Delta, United, American and Southwest — accounted for about three-quarters of domestic capacity.

    But beyond size, Delta and United’s networks and focus on premium travel will help them weather a challenging year better than their competitors, analysts say.
    “One thing that’s becoming even more clear … is the strength of the two brand loyal airlines really winning and everyone else losing,” Kirby said on the carrier’s quarterly call on Thursday.
    “It’s hard to say that he’s wrong,” said Melius Research airline analyst Conor Cunningham.
    And things are looking up for the rest of the year, Delta’s and United’s CEOs have said. Kirby told CNBC’s “Squawk Box” on Thursday that United’s pared-down 2025 forecast has some upside because of a pop in demand this quarter after on-again, off-again tariffs and other challenges bogged down bookings earlier this year.
    An air traffic controller shortage that sparked flight cuts at United’s major hub of Newark Liberty International Airport in New Jersey is taking a bite out the airline’s second- and third-quarter profits.

    Stock chart icon

    United and Delta stock moves compared with the S&P 500.

    Cheap seats

    Airfare is falling this year, even in what are traditionally peak travel months, with too many coach class seats in the market. Domestic travel demand, especially from price-sensitive consumers, has been weaker than the lofty expectations airline executives had at the start of 2025.
    Airfare fell 3.5% in June from a year earlier while inflation overall rose, according to the Bureau of Labor Statistics.

    “The summer is generally never on sale, and the summer is heavily on sale right now,” Southwest CEO Bob Jordan told CNBC in late June.
    Delta and other carriers have said they will scale back their capacity plans after the summer travel season, which wanes around mid-August, but even making money during peak periods is challenging this year.
    “Simply put, a portion of the industry is drowning; incapable of producing profit, even during the summer peak,” JPMorgan Chase airline analyst Jamie Baker wrote in a note Thursday. “It strikes us as patently logical to expect these franchises to throw as much capacity at peak demand as they can muster, in hopes of potentially breaking above the waterline for just a brief gasp of air.”

    It can’t be amazing forever. What goes up comes down. This is the airline industry.”

    Conor Cunningham
    Melius Research airline analyst

    Both Delta and United have trimmed their 2025 outlooks. (Southwest, American and Alaska report quarterly results next week.) But an emphasis on international travel, as well as premium seats and loyalty programs, is boosting both carriers.
    United on Wednesday reported a 7% drop in the second quarter in domestic revenue per available seat mile, a gauge of airline pricing power. The carrier also said it saw a 4.5% decline in that figure overall, though international unit revenues weren’t down as much, thanks in part to a boost from trans-Pacific flights like those to tourists’ latest obsession: Japan.
    Delta’s domestic revenue was down 5%, and down 3% overall.
    Even some trans-Atlantic trips showed signs of oversupply in the market as feverous demand for European trips post-pandemic settles down and inbound tourism to the U.S. drops.
    “It can’t be amazing forever. What goes up comes down,” said Melius’ Cunningham. “This is the airline industry.”
    But both United and Delta pointed to strength in their premium cabins, where seats are several times more expensive than a coach fare, as well as in their loyalty programs. Delta said its revenue from its lucrative American Express partnership rose 10% from last year in the second quarter to $2 billion, and premium-class revenue was up 5%.

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    New streams

    All airlines are thinking of new ways to generate revenue, not just remove costs from the system through culling unprofitable flights and other drains.
    Southwest, for example, in May introduced checked bag fees for many customers, a once unthinkable add-on for a carrier that helped democratize air travel. It plans to start selling assigned seats, get rid of its longtime open seating plan and offer extra-legroom options that command a premium. The carrier is the only major U.S. airline whose stock is up this year.
    At the higher end, Delta said it’s testing segmentation that it’s mastered in the back of the plane up in the front of the cabin.
    “Premium has certainly been where our margins have continued to expand, and so we’re highly focused on continuing to provide improved service to those customers and more segmentation,” Delta’s president, Glen Hauenstein, said on a July 10 earnings call. “The segmentation that we’ve done in main cabin is kind of the template that we’re going to bring to all of our premium cabins over time because different people have different needs.”

    United recently unveiled a revamped Polaris class, its top-tier cabin for longer-haul flights, as well as new dedicated lounges. United’s chief commercial officer, Andrew Nocella, said the company has room to expand premium economy, the cabin that sits between business class and coach.
    “That’s the cabin … that’s generating very good returns and the one that we’ll probably lean more into going forward,” he said.
    Nocella hinted at segmentation at the front of the plane, but stopped short of sharing details.
    “Not everybody wants the full experience. Some people want other experiences,” he said. “We look forward to continuing to diversify our revenue base and segment it in the appropriate way, and I’ll leave it at that.”
    While Kirby puts his airline and Delta in a similar bucket, rivalry between them is strong. When asked about Delta launching routes from Los Angeles and United’s home hub at Chicago O’Hare International Airport to Hong Kong, an existing United route, Kirby brushed it off.
    “We fly 6,000 flights a day so a couple of new routes aren’t that big of an issue for us,” he said. “But I guess I feel complimented when other airlines feel like they’re worried about us getting ahead and have to fly routes that are going to lose money for them.”

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    As streaming services chase profitability, kids’ content is king

    Kids’ programming like “CoComelon” and “Bluey” is becoming an important tool in retaining streaming customers as the services chase profitability.
    Kids tend to repeat watching shows and movies, and it shows in the data, said Brian Fuhrer, senior vice president of product strategy and thought leadership at Nielsen.
    Media companies are faced with the competition of YouTube, which Nielsen reports grabs a bigger share of streaming TV viewership, particularly among younger generations.

    Cartoon characters from the children’s show “Bluey” are displayed during the Brand Licensing Europe event at ExCel, in London, Oct. 4, 2023.
    John Keeble | Getty Images News | Getty Images

    In the battle among streaming services to capture and keep subscribers, kids’ shows like “CoComelon” and “Bluey” are becoming powerful tools to help win the war.
    Retaining customers has proven to be one of the biggest hurdles in the build-out of streaming. When Netflix reported subscriber losses in 2022, it sent a ripple effect through the industry and media companies began leaning into advertising and other business models to focus on profitability.

    Meanwhile, companies like Warner Bros. Discovery and Disney have been vocal about the need for quality content to drive subscriber growth. Children’s programming offers a unique value proposition for the streaming equation: it’s less expensive and has more longevity than other forms of content.
    “Kids’ content drives a huge amount of engagement because kids watch it over and over and over and over. They never tire of it,” said Kevin Mayer, co-CEO of Candle Media, which owns Moonbug, the distributor of hit kids’ shows such as “CoComelon” and “Blippi.”
    Mayer said reducing churn — industry jargon for customer losses — is the most substantial factor in improving streaming services’ economics, even more so than gaining new subscribers or generating revenue from those customers.
    “If you churn, you lose subscribers, your top line diminishes. You have to spend marketing dollars to replenish, either to re-market to lost subscribers or to find new ones,” said Mayer.
    Kids tend to repeat watching shows and movies, and it shows in the data. When there was initially only one season of “CoComelon” on Netflix, kids watched the same episodes multiple times, said Brian Fuhrer, senior vice president of product strategy and thought leadership at Nielsen.

    The 154 episodes of animated Australian hit series “Bluey,” which streams on Disney+, had more than 25 billion minutes viewed in the first half of 2025, according to a Nielsen report released in July.
    Kids’ films in general have been driving both the box office and have been many of the top streamed titles this year, according to Nielsen. Disney’s “Moana” is the most streamed movie in history and the sequel, “Moana 2,” had 7.2 billion viewing minutes since it was released on Disney+ in March, per Nielsen.
    Live sports and hit TV series are often credited with drawing the biggest audiences and driving short-term subscriber additions for streamers, but services that feature strong portfolios of children’s content offer parents a reason to stick with subscriptions longer term, industry analysts and experts told CNBC.
    A fourth-quarter video trends report from TiVo found that of nearly 4,500 survey respondents in the U.S. and Canada, those with children use 13.6 services compared with 8.2 for those without. Overall, the report from the fourth quarter of 2024 found that respondents had on average 9.9 services, down from 11.1 in the prior year. TiVo’s report found that people were dropping streaming apps due to lack of usage rather than higher pricing.
    Meanwhile, kids being home from school during the summer has helped to spike both streaming and TV usage in June, according to a recent Nielsen report. Total TV usage among 6- to 17-year-olds was up 27% compared with the prior month, and streaming accounted for 66% of their total time spent with TV in June.
    The strategy for media companies varies when it comes to using children’s content as a retention tool. Disney, Paramount Global and Netflix are among the streaming services with deep libraries of kids content. WBD, however, has stepped back from the genre, most notably with its decision to relinquish the streaming rights to “Sesame Street.”
    The new season of the iconic children’s show will be released on Netflix later this year, with two more seasons to follow. Meanwhile, new “Sesame Street” episodes will also be available on PBS KIDS and its YouTube channel.
    Netflix has reported kids’ and family content represents 15% of the company’s total viewing.
    Part of the broader media strategy has also come to mean joining forces with the traditional media industry’s biggest competitor — Alphabet’s YouTube.

    YouTube rising

    Kid Cowboy episodic still.
    Courtesy: Nickelodeon

    Even Netflix, the streaming juggernaut that upended the media industry, is faced with the reality that social media platform YouTube is dominating streaming on the TV screen.
    YouTube consistently pulls the highest TV viewership among all streaming platforms, according to Nielsen. As of June, YouTube accounted for 12.8% of overall streaming on the TV, surpassing Netflix and Disney+, Nielsen reported. In total, streaming viewership surpassed broadcast and cable TV.
    “I would say YouTube is part of everybody’s media strategy,” said Andy Heyward, a longtime media executive in the kids’ television industry and CEO of Kartoon Studios. “More kids are consuming YouTube than anything else. But there’s so much stuff on there that you have be very, very unique to rise above.” 
    YouTube strategy used to be an afterthought for many media companies, but that’s since changed, according to Alexia Raven, who spearheaded generational research as a former executive at Warner Bros. Discovery and has since co-founded the research and strategy firm Maverix Insights.
    “If you’re not on YouTube, it’s like you don’t exist for kids,” Raven said. “That’s where the eyeballs are.”
    In response, traditional media companies are increasingly working “as close partners” with YouTube — creating and curating YouTube channels with clips from specific content and TV networks, and even creating shows just for the platform, said Katie Kurtz, the global head of youth and learning at YouTube.
    “I think we certainly know that some partners think of YouTube as the engine of discoverability. They want to make sure they’re meeting users where they are, and so they are on YouTube as a way of connecting with audiences,” said Kurtz.
    The content Disney produces for YouTube serves to complement its long-form series on Disney+ and fuel deeper engagement with its characters and stories, a Disney spokesperson told CNBC.
    Paramount credits its library of kids programming as helping to establish Paramount+ as one of the fastest-growing streaming services, according to a spokesperson — much of which comes from cable TV network Nickelodeon. Franchises like “Paw Patrol,” “SpongeBob SquarePants” and “Dora the Explorer” have been particularly successful.
    Still even with that depth in kids’ programming, Paramount earlier this year released the original animated series, “Kid Cowboy,” exclusively on YouTube.
    “We also know that a lot of our partners are not really just building large YouTube channels. They are also thinking about building a really great next generation of characters, and some of that involves being YouTube first,” said Kurtz, calling out “Kid Cowboy” as an example.

    CoComelon crossover

    CoComelon.
    Courtesy: Netflix

    Meanwhile, traditional media companies are also looking to YouTube for new forms of content to add to their platform. In recent years, content makers who started out on YouTube have signed licensing deals with top streaming services.
    “We want to be in business with the best creatives on the planet, regardless where they come from,” said Netflix co-CEO Ted Sarandos during Thursday’s earnings call with investors.
    “CoComelon” in particular stands out.
    The animated series originated on YouTube and still reaches much of its viewers there, but when Netflix acquired a subset of its content in 2020, it was a boost for Netflix’s viewership.
    It has appeared in Nielsen’s top 10 list of acquired titles a total of 179 times, with 155 consecutive appearances on the rankings. However, it was last featured on the list in September 2024.
    Despite its slowdown in viewership, “CoComelon” managed to nab a new subscription streaming home with Disney+ this year, according to people familiar with the matter who declined to speak publicly on the private negotiations. Disney outbid Netflix for the rights to the program beginning in 2027 and Netflix refrained from submitting a higher bid, the people said. Netflix declined to renew its “CoComelon” license due to a decline in viewership, one of the people said.
    Netflix saw the hours spent viewing “CoComelon” decline nearly 60% from early 2023 — when it started releasing engagement data — to late 2024.
    A Disney spokesperson said that “CoComelon” continues to be a top destination for preschool-aged children, adding the show fits seamlessly into its preschool ecosystem and supports engagement and retention with its young audiences, which is a key driver of platform health.
    Despite letting go of “CoComelon,” Netflix is still investing in kids content. Earlier this year, Netflix added “Ms. Rachel” content, which is programming from a YouTube creator of toddler and preschooler content of the same name whose channel has nearly 16 million subscribers.
    The series has been in Netflix’s top 10 most watched “shows” globally for 17 weeks, according to the company.
    “There are some creators on YouTube like Ms. Rachel that are a great fit,” Sarandos said on Thursday’s call. “If you just saw on the engagement report, she’s had 53 million views in the first half of 2025 on Netflix. So she clearly works on Netflix.” More

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    How family offices can protect the bottom line when putting family members on payroll

    Keeping it in the family can hurt the bottom line when it comes to family businesses and their private investment firms, according to consultant Joshua Gentine.
    When a family member isn’t pulling their weight, their managers are put in the awkward spot of managing their own client.
    Gentine, a third-generation heir to Sargento Foods, told CNBC how wealthy families can set up the next generation for success — and prepare for the worst.

    Fluxfactory | E+ | Getty Images

    A version of this article first appeared in CNBC’s Inside Wealth newsletter with Robert Frank, a weekly guide to the high-net-worth investor and consumer. Sign up to receive future editions, straight to your inbox.
    Joshua Gentine grew up playing hide-and-seek in his family’s cheese factory in Wisconsin. His late grandfather Leonard in 1953 founded Sargento Foods, the family-owned cheese powerhouse that reported $1.7 billion in net sales last year.

    To serve on Sargento’s board, Gentine had to jump through several hoops, including earning an MBA and working at an outside business for at least three years. He was surprised to learn that most groups didn’t have similar rules when he started advising other entrepreneurial families eight years ago.
    “My grandfather and my dad and his brothers wanted to make sure that there was clarity around expectations if we were to come back to the business, both for the family’s sake as well as for all of our employees who rely on us to make good decisions,” Gentine told CNBC. “I came to realize that most families haven’t had these conversations.”
    As the founder of Bench Consulting, he helps family offices — investment firms of the ultra-wealthy — and businesses plan ahead for hiring and managing family members, such as by setting clear job expectations and transparent salary policies.
    Leaving these issues unaddressed can lead to problems such as retention issues, according to Gentine.
    “It’s one of the reasons why family offices have a really high turnover rate,” he said. “You go in, you recruit these amazing executives to help you run your family office. But if they’re not empowered to make decisions, and there isn’t a culture of equality — in terms of family versus non-family — I wouldn’t want to be a part of that, and neither would they.”

    When family members underperform, it puts managers in a difficult position, as their employee is also their client, Gentine said. Preparing for the worst-case scenario makes it easier, he said: setting up a development plan that includes objective performance goals, resources in case an employee fails to meet them, and outside experts to advise on difficult decisions. Sargento has a subcommittee of independent directors who recommend whether family members should be promoted or terminated, according to Gentine.
    While the topic is uncomfortable, he said, clients are “incredibly receptive” to setting expectations and contingency plans, as it makes these situations less personal.
    “It’s not mom or dad saying, ‘Hey, listen, it’s not working. I’m terminating you,'” he said. Instead, clients can say, according to Gentine, “‘I’m going to take the board’s recommendation and we’re going to have to move on.'”

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    Setting those standards also helps with being able to take on competition, he said.
    “You can’t go into any respectable investment firm and not see clear expectations, [key performance indicators], performance improvement plans and all of these structures,” he said.
    Ideally, these requirements help family members feel more secure in their roles. Gentine said he has worked with many heirs who have a chip on their shoulder, as their first job out of college was at the family office or company.
    “The family member will always feel, whether they admit it or not, that they’ve been given a job, not earned a job,” he said. “You can tell that they are uncomfortable in their decision-making, or they’re very, very confident in their decisions as they are trying to prove that they do have the skills to make those decisions. Either way, it starts to manifest itself in the culture of the family enterprise.” More