Celsius is Mashinsky’s eighth company, with his prior seven ventures including two unicorn start-ups that raised over $1 billion combined. He holds patents for Voice over Internet Protocol from 1994, and he founded a global commodity exchange in 1996. Mashinsky stated that one of his employees showed him the Bitcoin white paper in 2010, noting that he then laughed at it and thought, this will never happen.
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Source: Cryptocurrency - investing.com
