Other participants in the round included Acrew Capital, Animoca Brands, CoinFund, Dapper Labs, Draper & Associates, Mattel (NASDAQ:MAT), and Sound Ventures. OnChain CEO Will Weinraub said on Thursday:
As per announcements, the company has inked a deal with Mattel to create playable avatars that can be sold as NFTs. While the full details of the partnership are yet to be disclosed, Barbie, Polly Pocket, and Hot Wheels are a few of Mattel’s well-known products, and in addition to the Mattel avatars, the company plans to roll out three signature characters from its original series when the platform launches later this summer.
The gaming platform will be built on Dapper Labs’ Flow blockchain, the same blockchain that powers the popular digital basketball collection platform NBA Top Shot, which has generated close to $1 billion in sales.
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Source: Cryptocurrency - investing.com
