Playboy’s upcoming release will celebrate the brand’s 69th birthday and will be an ode to the guests who brought Playboy Mansion parties to life. Fans can get their hands on Playboy NFTs starting December 6th.
At the same time, allowlisted users can get into the action early if they hold certain NFTs from The Sandbox’s available collections. The NFTs will be playable avatars in The Sandbox metaverse, and holders are expected to gain amazing perks, event invites, and more.
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Playboy has a 70-year rich history of hosting parties in its mansion. These parties are undoubtedly a staple of the brand, featuring many famous pop culture artists, celebrities, and more.
The raunchy lifestyle empire replicated its iconic Playboy mansion in The Sandbox metaverse in July this year. The two companies collaborated in providing a social game centered around the Playboy experience coupled with NFT collectibles, exclusive events, and more.
The Sandbox and Playboy previously informed their communities they would use the MetaMansion to welcome the Rabbitar community. This time, Playboy is expanding its MetaMansion and Pleasure for All with Playboy Party People Avatars. They will be playable in The Sandbox, including for future Playboy events.
Here are all the details about the upcoming release:
Despite being targeted toward adults, Playboy has made its mark in pop culture. They’ve transitioned effectively from print magazines and live events to Web 2.0, and now a new phase has begun. Playboy’s decision to take its experience to the metaverse is a big step for both the company and Web 3.0.
Playboy is one of the most iconic brands in pop culture, thanks to its long and rich history of hosting lavish parties and issuing provocative publications. The company has embedded itself in mainstream media for over 70 years and is now offering new experiences in Web3. Playboy’s interest in the metaverse is crucial in bringing mainstream adoption to the sphere. The brand’s decision to provide its experience in the metaverse shows that it is optimistic about the future of Web3.
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Source: Cryptocurrency - investing.com
