There has been a relatively between car brands and the crypto world. Notably, Tesla (NASDAQ:TSLA) pioneered this move back in 2021 when it started accepting Bitcoin (BTC) for its cars. The company shortly on this path citing the high carbon footprint of the coin, which does not align with its goals.
For Ferrari, the company believes the carbon footprint concern is now alleviated as most protocols are now more energy efficient. Despite the support for crypto, Ferrari’s Chief Marketing and Commercial Officer Enrico Galliera said the company’s goals of attaining carbon neutrality by 2030 remain intact.
With crypto now going mainstream overall, Galliera said the firm has to reposition its terms to capture its customers with a sizable digital currency portfolio.
The volatility will be curtailed as BitPay will convert the funds into fiat currencies to protect Ferrari’s dealers from price swings. Notably, BitPay is playing a very crucial role in a number of new use cases that involve digital currencies that can be used as payment for real-world assets.
Ferrari said for users paying with crypto, there will be no change in prices, fees, or surcharges.
This article was originally published on U.Today
Source: Cryptocurrency - investing.com
