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The secret to successful branding in Web3: The science of choosing

However, in crypto marketing, the inability to choose is treated as a universal feature, not a bug. For founders, there’s nothing like having the freedom to be everything to everybody all the time. Right? On your website, your investor decks, your whitepaper, your social channels and your blog, you boast: This brand is all about the tech.

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Source: Cryptocurrency - investing.com

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