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    Have profits peaked at American businesses?

    Fedex nearly failed to get its wheels off the ground. Months after it first began delivering packages overnight in 1973, the first oil shock buffeted the global economy and the young logistics firm looked destined to fail. As the Organisation of the Petroleum Exporting Countries once again sent shock waves through the already wobbly world economy with an announcement on October 5th of a sharp cut in output, fuel prices are just one of the firm’s worries. Weak package volumes and persistently high costs caused FedEx to withdraw next year’s profit guidance in September, knocking more than a fifth, or $11bn, off its market value. FedEx has long been regarded as a bellwether for the broader economy. In a sign that this reputation is well-earned, corporate titans everywhere are now warning of profit hits as Wall Street gears up for America’s earnings season, which begins this week. No industry has been spared. On October 6th Shell, a British oil supermajor, said it expected margins in its refining and chemicals businesses to plummet. The next day Samsung, a South Korean electronics giant, cautioned that its operating profits will decline for the first time in three years. Icons of America Inc have made similar noises. Ford has blamed its expected profit squeeze on, among other things, shortages of parts for its cars. Nike is struggling to clear its bursting inventory of unsold sportswear. Even America’s tech behemoths, which are freezing hiring as advertisers tighten digital-marketing budgets and inflation-weary consumers put off buying a new smartphone, are no longer looking invulnerable. All told, forecasts for third-quarter profits for the s&p 500 index of big American firms have so far been revised down by 6.8% since June. That is more than twice as big as the average revision in the past decade. They could tumble further as actual quarterly reports begin to roll in. Expectations for next year are bound to fall. Some of the pain is down to the strong greenback, which makes foreign revenues, accounting for almost a third of the s&p 500’s total, worth less in dollars. A bigger reason is the economic slowdown. If this turns into a recession, as seems likely, bottom-lines will almost certainly suffer more, as they tend to whenever gdp contracts. Since the second world war earnings per share fell by an average of 13% around recessions, calculates Goldman Sachs, a bank.In the past few decades such cyclical dips tended to be short-lived episodes in a long bull-run for corporate profits. Powerful structural forces have been propelling earnings to one record after another, relative to gdp (see chart 1). In the last quarter they were at an all-time high. Some of these long-lived profit motors are winding down. Globalisation, which allowed firms to cut costs and become more efficient, is stalling amid geopolitical tensions. Global trade will only grow by 1% next year, the World Trade Organisation forecast on October 5th. Two days later America tightened its restrictions on the export of technology to China even further. At the same time, relentless consolidation, which has made many industries more concentrated and lucrative, may have run its course: trustbusters are no longer as relaxed as they had been about oligopolies, which anyway have accrued so much market power that it is difficult to see it rising further. More worrying for ceos, other important engines of corporate profits—rock-bottom interest rates, low taxes and stagnant wages—may be going into reverse. After years of receiving a small share of companies’ takings, lenders, governments and labour are demanding more.Historically low rates of interest and tax have contributed one-third of the s&p 500’s profit growth (excluding financial firms) in the past two decades, according to a study by Michael Smolyansky of the Federal Reserve. Both are now rising. Higher interest rates will make it costlier for companies to service their debts, which will eat into the bottom-line. To begin with, this will affect those companies—typically riskier ones—that borrowed at a floating rate. Although floating-rate debt accounts for just 11% of s&p 500 companies’ total borrowing, a slug of the remaining 89% will also need to be refinanced sooner or later—almost certainly at much higher cost. That includes $1trn-plus of investment-grade bonds issued in 2020.Just as financiers become more demanding, so too is the taxman. As appetite for deficit-funded tax cuts wanes, another Tax Cuts and Jobs Act, which was signed into law by Donald Trump in 2017 and slashed the statutory corporate rate from 35% to 21%, looks unlikely. The Inflation Reduction Act (ira), passed recently under Mr Trump’s Democratic successor, Joe Biden, includes a 15% minimum corporate-tax rate on profits of firms with more than $1bn in pre-tax income. In addition, earlier this year interest-expense deductions became less lenient. Goldman Sachs reckons that the new rules will reduce overall s&p 500 earnings by a modest 1% in 2023, with technology and health-care sectors hit hardest. Still, strained public finances make it likely that taxes will rise in the medium term. Adding insult to injury, the ira introduces a 1% tax on share buy-backs, indicating a political appetite to squeeze firms with nothing better to do with their profits than fork them over to shareholders. Employees, too, are tired of being squeezed. Ever since the 1970s the share of gdp going to workers has declined steadily across the rich world, even as that going to companies in the form of profits has risen. This so-called labour share spiked during the pandemic, when many companies continued to pay workers even as gdp plummeted. It came down but earlier this year remained the highest it had been since the early 2000s. Labour accounts for 40% of costs at big American firms. The actual contribution of wages to costs is far higher: after all, suppliers have to pay their own workers, too, and pass some of those costs up the value chain. Official figures for September, released on October 7th, suggest that the red-hot job market is not cooling fast enough and wages are still going up. Since pay increases are sticky, they can remain a significant drag on margins. According to ubs, a bank, labour-intensive sectors such as retail could see operating profits decline by 2% for every additional one-percentage rise in wages (see chart 2). American chief executives are less squeamish than their European counterparts about countering the combination of rising labour costs and weakening demand with lay-offs. Some are already trimming payrolls: on October 6th General Electric became the latest big firm to do so, saying it would sack 20% of staff at its American wind-turbine business. Yet they may find it harder than in the past to wield the axe. The balance of power between labour and capital is shifting. Union membership, which spent the second half of the 20th century in decline, is enjoying a small but significant revival. A Gallup poll puts public support for organised labour at its highest level since 1965. Many businesses are already feeling the heat. A walkout of 90,000 railroad workers was narrowly averted in September after unions threatened to bring railways to a standstill, which could have done $2bn-worth of damage per day to the economy. Younger workers are discovering a taste for organising—even wage rises this summer has not stopped Starbucks baristas from joining union efforts in growing numbers. ceos trying to keep them, the lenders and the government out of the profit pool have their work cut out. ■ More

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    The magic formula of management

    This is the age of the data scientist. Employers of all kinds prize people with the skills to capture and analyse enormous amounts of information, to spot patterns in the data and to turn them into useful insights. But some of the most valuable figures in business need neither an analytics team nor knowledge of Python. They are simple to remember and useful for bosses in every organisation. Here is a small selection of management’s magic numbers:Listen to this story. Enjoy more audio and podcasts on More

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    Fashion gets a modern makeover

    Paris fashion week always makes heads turn. Two events that took place during this year’s extravaganza, which concluded on October 4th, made it dizzying. On September 29th a crocodile-skin Hermès handbag became the priciest ever to be auctioned at Sotheby’s. It was the apotheosis of old-school luxury: timeless, leather-bound and, at €352,800 ($346,800), eye-poppingly expensive. The next day Coperni, a French fashion house barely ten years old, showed off luxury’s whizzier side by spraying a nearly nude supermodel with an ingenious and animal-friendly material that coalesced into a snug white number (see picture). Listen to this story. Enjoy more audio and podcasts on More

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    The cloud is the fiercest front in the chip wars

    It is easy to think of the computing cloud as the placeless whereabouts of the latest Netflix series, your Spotify playlists, millions of wanton selfies and your digital assistant. It is even easier to ignore it altogether, at least until Alexa alerts you that your storage space is filling up and helpfully offers to rent you extra room, of which there always appears to be more available. Necessary, disembodied and, for $9.99 a month, to all intents and purposes limitless: it is the ether of the digital age. This ether, though, has a very unethereal side—the vast data centres where all this information is physically stored and, increasingly, processed by powerful computers known as servers. The semiconductor hardware that makes the servers powerful is fast becoming the hardest-fought front in the battle over the $600bn global market for computer chips.Listen to this story. Enjoy more audio and podcasts on More

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    RWE, Germany’s biggest power company, is going green

    It has been one of Europe’s dirtiest companies for more than a century; now rwe is aiming to be among the cleanest. Germany’s largest power generator has recently taken two big steps towards this goal. On October 1st it agreed to buy the renewable-energy business of Consolidated Edison (ConEd), an American utility, for $6.8bn. Three days later it signed an agreement with Germany’s regional and federal governments to bring forward plans to stop generating electricity with lignite, an especially filthy sort of coal, by eight years to 2030. But is this enough to burnish its green credentials?Listen to this story. Enjoy more audio and podcasts on More

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    Elon Musk is buying Twitter. Really. Probably

    The deal is on! Isn’t it? With Elon Musk’s courtship of Twitter, it is hard to know. In April the world’s richest man agreed to join the social network’s board, only to change his mind a week later. He then signed a deal to buy the company, but within days was tweeting insults at its leaders. In July he said the deal was off, prompting Twitter to sue. On October 3rd he said he would buy it after all.Does Mr Musk mean it this time? Markets think so: Twitter’s shares leapt from $43 to $52, just shy of Mr Musk’s offer of $54.20. Twitter shareholders had already okayed the takeover and antitrust regulators see no problem, so the acquisition could close within days.If it does, Twitter will have won the world’s highest-stakes game of chicken. Mr Musk claimed he was backing out because Twitter had more “bots”, or fake users, than it had disclosed (it denies this). But he surely regretted spending $44bn on a company whose value by July had fallen below $30bn, amid a rout of tech stocks. Many thought Twitter might offer Mr Musk a discount, to avoid fighting him in court. Instead it is Mr Musk who has blinked.His case looked doomed: the bots argument was always thin. And whereas Mr Musk might have hoped to pay only a termination fee of $1bn, the judge repeatedly sided with Twitter in pre-trial hearings, raising expectations that she would order Mr Musk to cough up the full $44bn should he lose.He might have rolled the dice, but the trial’s discovery process was proving damaging. On September 28th the court released 33 pages of cringe-worthy text messages between the magnate and his business pals. “You have my sword,” promised Jason Calacanis, a would-be Twitter investor, quoting “The Lord of the Rings”. “Put me in the game coach!”If dodging the trial solves one problem for Mr Musk, owning Twitter will present others. Advertising, Twitter’s revenue source, has been hit by war in Europe and broken supply chains in Asia. Twitter’s staff mistrust Mr Musk and will like him even less when he starts slashing costs. He will need a new chief executive after a public spat with the incumbent, Parag Agrawal, one of few to emerge from the debacle with his reputation intact.Trouble is brewing in Washington, too. On October 3rd the Supreme Court said it would hear two cases about social media. One, against Google’s YouTube, seeks to make tech platforms responsible for the content their algorithms recommend. The other, against Twitter, argues that platforms abet terrorism by hosting sympathetic material. Either case could destroy the way Twitter and other social networks operate. Mr Musk has all this to look forward to—and for only $44bn. More