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    Workouts for the face are a growing business

    The FaceGym studio in central London looks more like a hair salon than a fitness studio. Customers recline on chairs while staff pummel their faces with squishy balls. They use their knuckles to “warm up” skin and muscles; give it a “cardio” session to improve circulation; and then a deep-tissue massage. Customers, who spend at least £100 ($133), say they leave with less puffy cheeks and more defined jaw lines. More

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    India’s consumers are changing how they buy

    The gridlocked streets of India’s big cities are not blocked to everything. Tiny scooters laden with packages slip past cars, jump traffic lights and bounce over what pavements exist. Goods range from a tub of ice cream or a handful of pomegranate seeds to a coffee pot or even an iPhone. Such two-wheeled delivery services have taken off over the past four years, often promising to bring items in ten minutes in cities where it can take that time to cross a busy street. More

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    The future of the Chinese consumer—in three glasses

    TO WESTERN PALATES baijiu is an acquired taste—and most never acquire it. China’s national fire water, at first whiff redolent of cheap potato vodka with a soupçon of fish sauce, is just too pungently unfamiliar. But whatever foreign investors plied with the stuff by their Chinese business partners make of the flavour profile, they appear to be lapping up shares in its makers. More

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    AI and globalisation are shaking up software developers’ world

    Two big shifts are under way in the world of software development. Since the launch of Chatgpt in 2022, bosses have been falling over themselves to try to find ways to use generative artificial intelligence (AI) productively. Most efforts have so far yielded little, but one exception is software programming. Surveys suggest that developers around the world find generative ai so useful that already about two-fifths of them use it. More

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    Northvolt announces more cuts, worrying investors

    Northvolt had all the trappings of an industrial champion. Capital had poured in from Wall Street titans such as Goldman Sachs and BlackRock. Assorted governments had blessed its plans with generous grants and big customers had vouched for its technology. But on September 23rd the seven-year-old Swedish battery-maker announced that it would suspend work on one of its new manufacturing plants, slow the expansion of its research and development (R&D) unit and lay off a fifth of its workforce. It was the second round of cutbacks in a month. More

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    The rise of the $40,000 gym membership

    In May Equinox, a luxury gym, launched a membership that costs $40,000 per year—half the median household income in America, where the chain is based. The plan includes blood tests, a sleep coach and a nutritionist, as well as access to the group’s swanky clubs. Julia Klim of Equinox explains why people pay: “You can buy a Chanel bag every year, but health and looking well is the ultimate luxury symbol.” More

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    Is a Nike lifer the best person to revive the swoosh?

    THE 2015-16 season was an epic one for Nike’s athletes. LeBron James led the Cleveland Cavaliers to basketball glory in the NBA play-offs and the Denver Broncos, quarterbacked by the Nike-shod Peyton Manning, triumphed in American football’s 50th Super Bowl. In proper football, Cristiano Ronaldo won both the UEFA Champions League (with Real Madrid) and the European championship (with Portugal). In tennis, Serena Williams secured her seventh Wimbledon singles title. At the Olympic games in Rio de Janeiro, 89 track-and-field medallists plus the entire male marathon podium wore Nikes, and Simone Biles, who had clinched an endorsement deal with the sportswear giant the year before, tumbled her way to four gymnastics golds and a bronze. More

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    The hell of the sandwich lunch

    The competition to be the worst two words in the English language is extremely hard-fought. Surprise party. Cruise holiday. Rice pudding. Keen golfer. The list goes on and on. But right up there is “sandwich lunch”. Separately, each of these words contains lots of promise. In combination they spell unmitigated disaster. More