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    How to manage teams in a world designed for individuals

    There is no “i” in team. But there is one in “autopilot”. Despite the growing importance of teamwork in organisations, the processes used to manage employees have carried on much as before. Bosses may wax lyrical about collaboration, but the way they reward, review and recruit has not caught up.People in organisations have always worked in concert with others. But the emphasis on teams is growing, for a variety of reasons. Technology has made the sharing of ideas and information easier, while hybrid working has made it more vital. (There’s a reason it’s not called Microsoft Silos.) The software industry has spread the gospel of teams—agile, scrums, OKRs and all the rest of it—into all kinds of places.Teams, it turns out, are better at solving complex problems, according to a recent paper by Abdullah Almaatouq of the MIT Sloan School of Management. Research also suggests that people have a greater attachment to their work group than to their organisation; you’re less likely to go for lunch with a logo.Knowledge is also accumulating as to what makes teams tick, the subject of this week’s episode of Boss Class, our new management podcast. Project Aristotle, a famous bit of research by Google into the characteristics of its best-performing teams, identified “psychological safety”—comfort to speak one’s mind—as the most important ingredient, alongside things like dependability, role clarity and meaningful work. Different teams excel at different things. Analysis by Lingfei Wu of the University of Chicago and his co-authors found a correlation between team size and types of scientific research: larger teams develop existing ideas and smaller ones disrupt the field with new ones.But a greater emphasis on, and understanding of, teams does not generally translate into matching management practices. Recruitment processes focus on the achievements of the individual rather than the collectives they have been in. Performance management is still largely a one-player sport. Reviews are usually based on individual targets, as are bonuses. Metrics are often confined to concrete outputs rather than softer team-based measures, such as how trusted people are. It doesn’t help that many bosses have little idea what their teams really do. Soroco, a software firm, and academics at Harvard Business School and the Wharton School of the University of Pennsylvania asked managers to describe the processes that they thought took up most of their teams’ time. On average they did not know or could not recall 60% of what their team members did, making them more like high-functioning goldfish than bosses.There are good reasons for much of this. People move jobs and get promoted one by one, not as battalions. Rewarding people on the basis of team performance can lead to unfairness: free-riders might get too much recognition or hard workers might be penalised for someone else not pulling their weight. It’s difficult to quantify team contributions. When teams are made up of people from different departments—or form for limited periods—managers find it harder to know what their direct reports are up to.But these problems are not insurmountable. When hiring people, it is possible to assess traits that make for good group members: scoring well on a test that asks participants to determine what people are feeling from a snapshot of their eyes is correlated with being a good team player, for example. Peer reviews can give a good sense of how people are seen within teams.The worry that team-based bonuses may encourage free-riding also seems to be overblown. A recent study by Anders Frederiksen of Aarhus University and his co-authors looked at the impact of introducing group-based incentives at a manufacturing firm, and found it sparked a big leap in performance. That jump was not just because the scheme incentivised existing workers to be more efficient, but also because it attracted more productive new hires.Employees are individuals; managers should never forget that. But if teams are where a lot of the magic happens, bosses should have better ways to get the most out of them. Working out what they do all day might be a good place to start.■Read more from Bartleby, our columnist on management and work:How to get the lying out of hiring (Oct 30th)Would you rather be a manager or a leader? (Oct 23rd)How big is the role of luck in career success? (Oct 19th)Also: How the Bartleby column got its name More

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    Silicon Valley is piling into the business of snooping

    In early September New Yorkers may have noticed an unwelcome guest hovering round their parties. In the lead-up to Labour Day weekend the New York Police Department (NYPD) said that it would use drones to look into complaints about festivities, including back-yard gatherings. Snooping police drones are an increasingly common sight in America. According to a recent survey by researchers at the Northwestern Pritzker School of Law, about a quarter of police forces now use them.Even more surprising is where the technology is coming from. Among the NYPD’s suppliers is Skydio, a Silicon Valley firm that uses artificial intelligence (AI) to make drones easy to fly, allowing officers to control them with little training. Skydio is backed by Andreessen Horowitz, a venture-capital (VC) giant, and Accel, one of its peers. The NYPD is also buying from BRINC, another startup, which makes flying machines equipped with night-vision cameras that can smash through windows. Sam Altman of OpenAI, the startup behind ChatGPT, is among BRINC’s investors.It may seem odd that Silicon Valley is helping American law enforcement snoop on troublemakers. Supporting state surveillance sits awkwardly with the libertarian values espoused by many American tech luminaries who came of age in the early days of the internet. Although Silicon Valley got its start supplying chips for America’s defence industry in the 1950s, its relations with the state withered as its attention shifted from self-guided missiles to e-commerce and iPhones.Now, as the tech industry seeks out new frontiers of growth, selling to the state is coming back into vogue. Government is “the last remaining holdout from the software revolution”, wrote Katherine Boyle of Andreessen Horowitz in a blog post last year. Earlier this year the firm launched an “American Dynamism” fund to invest in government-related industries. Slowly but surely, the state is dragging itself into the digital age. At the end of 2022 the Pentagon awarded a $9bn cloud-computing contract to Alphabet, Amazon, Oracle and Microsoft, four tech giants. Last year 11% of the value of federal contracts awarded to businesses was for software and technology, up from 8% a decade ago, according to The Economist’s calculations.Surveillance is one government activity that is being upgraded. New technologies for observation and analysis are transforming the field. Conventional suppliers such as Axon Enterprise and Motorola Solutions, which sell cameras and sundry surveillance gubbins to police and other security organisations, are being joined by upstarts pushing whizzier technologies.The first of these is drones. That industry has been dominated by DJI, a Chinese manufacturer which last year provided nearly three-quarters of all drones sold in America. This has caused much hand-wringing in American government circles. On November 1st a bill was introduced in Congress that would ban all federal government departments from buying Chinese drones. Some states, including Florida, have already barred emergency services from doing so. All this is proving a boon for the likes of Skydio and Brinc.image: Travis ConstantineOther types of aerial snooping device are also in the works. Skydweller, another startup, is developing an autonomous solar-powered aircraft that will not have to land to recharge. That, says the firm, would allow for “persistent surveillance”.A second ascendant technology is satellites. SpaceX, Elon Musk’s rocket company, and its copycats have helped reduce the price of sending objects into space to around one-tenth of the level two decades ago. That has led to a carpeting of low-Earth orbit with satellites, around one-eighth of which are used for observing the planet. PitchBook, a data firm, reckons there are now nearly 200 companies in the business of selling satellite imagery—so many that the market has become commoditised, according to Trae Stephens of Founders Fund, another VC firm. BlackSky, one of those firms, says it can take an image of a spot on Earth every hour or so. Satellite imagery has come a long way since 2013, when police in Oregon used pictures from Google Earth to uncover an illegal marijuana plantation in a resident’s yard.Techies are also selling tools to help law enforcement make better use of the profusion of images and information now at their fingertips. Ambient.AI, another startup backed by Andreessen Horowitz, has developed technology that automatically monitors cameras for suspicious activity. Palantir, a data-mining firm that has injected itself into America’s military-industrial complex, sells its tools to the likes of the Los Angeles Police Department.Facial-recognition software is now used more widely across America, too, with around a tenth of police forces having access to the technology. A report released in September by America’s Government Accountability Office found that six federal law-enforcement agencies, including the FBI and the Secret Service, were together executing an average of 69 facial-recognition searches every day. Among the top vendors listed was Clearview AI, a company backed by Peter Thiel, a VC veteran.Silicon snoopsSurveillance capabilities may soon be further fortified by generative AI, of the type that powers ChatGPT, thanks to its ability to work with “unstructured” data such as images and video footage. Will Marshall, the boss of Planet Labs, a satellite firm, says that analysing satellite imagery with the technology will let users “search the Earth for objects”, much as Google lets users search the internet for information.For the newcomers, selling clever new surveillance technologies to the government is not easy. Rick Smith, the boss of Axon, notes that there are 18,000 police departments in America. One-fifth of them do not use electronic records. Until 2009, the NYPD was still buying typewriters.For newcomers that do gain a foothold, the rewards can be rich. David Ulevitch, who runs Andreessen Horowitz’s American Dynamism fund, observes that word of mouth can spread fast, creating “virality”. Fusus, a startup that sells real-time crime-monitoring software, says its sales grew by over 300% last year, albeit from a low base. In 2017 Flock Safety, another startup, launched a licence-plate reader that is now used in 47 American states. What’s more, notes Paul Kwan of General Catalyst, another VC firm, relationships with government buyers, once established, tend to last a long time.The bigger firms are adapting. Motorola Solutions has made 15 acquisitions since 2019, including Calipsa, a video-analytics tool, and WatchGuard, which makes cameras for cop-car dashboards. Axon has also acquired startups and taken stakes in others, including Fusus and Skydio.The application of new technological wizardry to the job of watching citizens will make many uncomfortable. In 2020 Amazon, Microsoft and IBM stopped providing facial-recognition services to law-enforcement agencies because of worries about privacy. But surveillance is likely to remain lucrative, not least because governments are not the only customers for these technologies. Skydio’s drones assess cell towers and bridges for damage. Hedge funds use satellite imagery to count the cars in retailers’ parking lots, hoping to gauge their revenues ahead of market disclosures. SmartEye, a Swedish firm, sells eye-tracking technology to monitor the moods of pilots. It also sells its wares to advertising firms. The trend towards greater surveillance, whether by big brother or big business, looks unlikely to reverse. ■To stay on top of the biggest stories in business and technology, sign up to the Bottom Line, our weekly subscriber-only newsletter. More

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    Silicon Valley is piling in to the business of snooping

    In early September New Yorkers may have noticed an unwelcome guest hovering around their parties. In the lead-up to Labour Day weekend the New York Police Department (NYPD) said that it would use drones to look into complaints about festivities, including back-yard gatherings. Snooping police drones are an increasingly common sight in America. According to a recent survey by researchers at the Northwestern Pritzker School of Law, about a quarter of police departments now use them.Even more surprising is where the technology is coming from. Among the NYPD’s suppliers is Skydio, a Silicon Valley firm that uses artificial intelligence (AI) to make drones easy to fly, allowing officers to control them with little training. Skydio is backed by Andreessen Horowitz, a venture-capital (VC) giant, and Accel, one of its peers. The NYPD is also buying from BRINC, another startup, which makes flying machines equipped with night-vision cameras that can smash through window panes. Among BRINC’s investors are Sam Altman, the boss of OpenAI, the startup behind ChatGPT; and Index Ventures, another VC stalwart.That Silicon Valley is helping American law enforcement snoop on troublemakers may seem odd. Supporting state surveillance sits awkwardly with the libertarian values espoused by many American tech luminaries who came of age in the early days of the internet. Although Silicon Valley got its start supplying chips for America’s defence industry in the 1950s, its relationship with the state withered as its attention shifted from self-guided missiles to e-commerce and iPhones.Now, as the tech industry seeks out new frontiers of growth, selling to the state is coming back into vogue. Government is “the last remaining holdout from the software revolution”, wrote Katherine Boyle of Andreessen Horowitz in a blog post last year. Earlier this year the firm launched an “American Dynamism” fund to invest in government-related industries. Slowly but surely, the state is dragging itself into the digital age. At the end of 2022 the Pentagon awarded a $9bn cloud-computing contract to Alphabet, Amazon, Oracle and Microsoft, four tech giants. Last year 11% of the value of federal contracts awarded to businesses was for software and technology, up from 8% a decade ago, according to The Economist’s calculations.Surveillance is one government activity that is being upgraded. New technologies for observation and analysis are transforming the field. Conventional suppliers such as Axon Enterprise and Motorola Solutions, which sell cameras and sundry surveillance gubbins to police and other security organisations, are being joined by upstarts pushing whizzier technologies.The first of these is drones. That industry has been dominated by DJI, a Chinese manufacturer that last year provided nearly three-quarters of all drones sold in America. This has caused much hand-wringing in American government circles. On November 1st a bill was introduced in Congress that would ban all federal government departments from buying Chinese drones. Some states, including Florida, have already prohibited emergency services from doing so. All this is proving a boon for the likes of Skydio and Brinc. Other types of aerial snooping device are also in the works. Skydweller, another startup, is developing an autonomous solar-powered aircraft. If it works, it will not have to land to recharge. That, says the company, would allow for “persistent surveillance”.A second ascendant technology is satellites. SpaceX, Elon Musk’s rocket company, and its copycats have helped reduce the price of sending objects into space to around one-tenth of the level two decades ago. That has led to a carpeting of low-Earth orbit with satellites, around one-eighth of which are used for observing the planet. PitchBook, a data firm, reckons there are now nearly 200 companies in the business of selling satellite imagery—so many that the market has become commoditised, according to Trae Stephens of Founders Fund, another VC firm. BlackSky, one of those firms, says it can take an image of a spot on Earth every hour or so. Satellite imagery has come a long way in the decade since police in Oregon used pictures from Google Earth to uncover an illegal marijuana-growing operation in a resident’s back yard.Techies are also selling tools to help law enforcement make better use of the profusion of images and information now at their fingertips. Ambient.AI, another startup backed by Andreessen Horowitz, has developed technology that automatically monitors cameras for suspicious activity. Palantir, a data-mining firm that has injected itself into America’s military-industrial complex, sells its tools to the likes of the Los Angeles Police Department.Facial-recognition software is now used more widely across America, too, with around a tenth of police forces having access to the technology. A report released in September by America’s Government Accountability Office found that six federal law-enforcement agencies, including the FBI and the Secret Service, were together executing an average of 69 facial-recognition searches every day. Among the top vendors listed was Clearview AI, a company backed by Peter Thiel, a VC veteran.Surveillance capabilities may soon be further beefed up by generative AI, of the type that powers ChatGPT, thanks to its ability to work with “unstructured” data such as images and video footage. Will Marshall, the boss of Planet Labs, a satellite company, says that analysing satellite imagery with the technology will let you “search the Earth for objects”, much like Google lets you search the internet for information.Silicon snoopersFor the industry’s upstarts, pushing clever new surveillance technologies to the government is not easy. Selling to law enforcement means getting to know a large and dispersed number of police chiefs. Rick Smith, the boss of Axon, notes that there are 18,000 police departments in America. One-fifth of them do not even use electronic records. As recently as 2009, the NYPD was still buying typewriters.For newcomers that do gain a foothold, however, the rewards can be rich. David Ulevitch, who runs Andreessen Horowitz’s American Dynamism fund, says word of mouth can spread fast, creating “virality”. Fusus, a startup that sells real-time crime-monitoring software, claims its sales grew by over 300% last year, albeit from a low base. In 2017 Flock Safety, another startup, launched a licence-plate reader that is now used in 47 American states. What’s more, notes Paul Kwan of General Catalyst, another VC firm, relationships with government buyers, once established, tend to be sticky.The bigger firms are not standing still. Motorola Solutions has made 15 acquisitions since 2019, including Calipsa, a video-analytics tool, and WatchGuard, which makes cameras for cop-car dashboards. Axon has also acquired startups and taken stakes in others, including Fusus and Skydio.The application of new technological wizardry to the job of surveilling citizens will make many uncomfortable. In 2020 Amazon, Microsoft and IBM swore off providing facial-recognition services to law-enforcement agencies over privacy concerns.But surveillance is likely to remain lucrative, not least because governments are not the only customers for these technologies. Skydio’s drones assess cell towers and bridges for damage. Hedge funds use satellite imagery to count the cars in retailers’ parking lots, hoping to gauge their revenues ahead of market disclosures. SmartEye, a Swedish firm, sells eye-tracking technology to monitor the mood of pilots. It also sells its wares to advertising firms. The trend towards greater surveillance, whether by big brother or big business, looks unlikely to reverse any time soon. ■ More

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    Can America’s weapons-makers adapt to 21st-century warfare?

    ARMING UNCLE SAM is a great business. America’s latest defence budget earmarks $170bn for procurement and $145bn for research and development (R&D), most of which ends up with the handful of “prime” contractors, which deal directly with the Department of Defence (DoD). So will some of the $44bn in American military aid to Ukraine and some of the extra defence spending by America’s European allies, which account for 5-10% of the primes’ sales. Although those sums do not increase at the same rate as, say, corporate IT spending, leaving less room for spectacular gains, arms manufacturers are also shielded from eye-watering losses by huge, decades-long contracts.Thanks to a big shake-up at the end of the cold war, the industry is also highly concentrated. At a meeting in 1993, dubbed the “last supper”, William Perry, then President Bill Clinton’s deputy defence secretary, told industry bosses that excess capacity was no longer appropriate and that consolidation was in order. As a result, the ranks of the primes have thinned from more than 50 in 1950s America to six. The number of suppliers of satellites has declined from eight to four, of fixed-wing aircraft from eight to three and of tactical missiles from 13 to three.image: The EconomistGuaranteed custom and weak competition have helped American armsmakers’ shares comfortably outperform the broader stockmarket over the past 50 years. A paper published by the DoD in April found that between 2000 and 2019 defence contractors did better than civilian ones in terms of shareholder returns, return on assets and return on equity, among other financial measures. An increasingly unstable world means more money going to the armed forces—and to their suppliers. Total shareholder returns, including dividends, at primes such as General Dynamics, Lockheed Martin and Northrop Grumman rose when Russia invaded Ukraine in February 2022 and when Hamas attacked Israel on October 7th (see chart 1).This cosy oligopoly is now being challenged on two fronts. One is technological. As the tank battles on Ukrainian plains and in Gazan streets show, “metal on the ground” remains important. So do missiles, artillery shells and fighter jets. But both conflicts also illustrate that modern combat relies increasingly on smaller and simpler tactical kit, as well as communications, sensors, software and data. The second challenge is the Pentagon’s efforts to extract greater value for money from the military-industrial complex.Both developments undercut the primes’ big competitive advantages: their ability to build bulky kit and to navigate the mind-boggling procurement process. Cost-effective innovations, such as the Pentagon’s recently announced project “Replicator”, which aims to get swarms of small drones in the air, ASAP, require agile engineering for which the defence giants “are not innately organised”, as Kearney, a consultancy, delicately puts it. If they are to thrive in the new era, they will have to rediscover some of the innovative ways that helped them shape Silicon Valley in the decades after the second world war. So far, though, they are finding this difficult.It is easy to see why the primes (and their investors) like the current setup. The DoD reimburses the primes’ R&D expenses, and adds 10-15% on top of that. This “cost plus” approach spares the companies from funnelling lots of their own capital into risky projects, which offers security but reduces the incentive to deliver things on time and on budget. The project to build the F-35 fighter jet, which has accounted for more than a quarter of Lockheed’s revenues in the past three years, started life in the 1990s. It is running around a decade late and will cost American taxpayers up to $2trn over the lifetime of the aircraft.Once in production, newly developed large kit is sold at a fixed price, often for decades. The B-21 stealth bomber currently in development by Northrop Grumman will cost the Pentagon more than $200bn for 100 planes delivered over 30 years. The Columbia Class nuclear-submarine programme made by a subsidiary of General Dynamics will sail from the early 2030s until at least 2085.Past their primeThe Pentagon’s patience with this time-honoured business model is wearing thin. Last year’s national-defence strategy summed it up succinctly: “too slow and too focused on acquiring systems not designed to address the most critical challenges we now face.” Instead, it wants to “reward rapid experimentation, acquisition and fielding”. This is forcing the primes to think about how they could build fresh functionality atop their existing platforms, by adding new software, modules, payloads and the like, and to create production processes which can be modified to accommodate innovations.As Lockheed Martin’s chief executive, Jim Taiclet, recently acknowledged, soldiers expect seamless integration of sensors, weapons and systems for battle management such as joint all-domain command and control (JADC2), a new concept for sharing data between platforms, services and theatres. Contracting, building and continuously updating such systems will be a struggle for firms that have hitherto produced huge bits of hardware slowly and which, in the words of Steve Grundman of the Atlantic Council, a think-tank, are not “digital natives”.The primes face another problem. The technology the Pentagon has in mind is not inherently military, observes Mikhail Grinberg of Renaissance Strategic Advisors, a consultancy. Most of the defence giants do have civilian divisions—large ones in the case of Boeing, General Dynamics and Raytheon. But the Pentagon’s growing appetite for dual-use technologies means more competition from civilian industry, which is constantly devising new equipment, materials, manufacturing processes and software that could be used for military as well as peaceful ends.In 2020 General Motors won a contract to supply infantry vehicles. The carmaker has now teamed up with the American arm of Rheinmetall, a German weapons firm, in a deal to furnish military trucks. Other challengers are trying to muscle their way into the military-industrial complex, drawn by the DoD’s appetite for more diverse systems. Palantir, founded in 2003 to help avert more attacks like that of September 11th 2001, makes civilian and military software that processes the vast amounts of data that modern life and warfare throws up. Elon Musk’s SpaceX sends payloads, including military ones, into orbit and is being paid by the DoD to provide internet access to Ukrainian forces in their fight against Russian invaders.image: The EconomistBig tech is getting in on the action, too. Amazon, Google and Microsoft have targeted defence and security as promising markets, says Mr Grundman. Military procurement is a rare business large enough to make a difference to the tech titans’ top lines, which are counted in the hundreds of billions of dollars. The trio, along with Oracle, a smaller maker of business software, are already sharing a $9bn cloud-computing contract with the Pentagon. Microsoft also supplies the army with augmented-reality goggles in a deal that could eventually be worth $22bn.The Pentagon’s new approach is also attracting upstart rivals. Anduril, a startup founded in 2017 solely to serve military needs, has developed Lattice, a general-purpose software platform that can be swiftly updated and adapted to solve new problems. The company also makes a short-range drone called the Ghost, which can be operated by a couple of soldiers. Recognising that to win business quickly it needs to be vertically integrated, it has acquired a manufacturer of rocket engines and is developing an underwater autonomous vessel for the Australian navy.The wannabe primes and their financial backers still bemoan the barriers to new entrants. Brian Schimpf, Anduril’s boss, says that when working with the DoD you get “punched in the face every day”. SpaceX and Palantir both had to fight court battles just to be able to contest military contracts. In June Palantir signed an open letter with 11 other companies, including Anduril, and investors, imploring the Pentagon to remove obstacles to smaller contractors. The letter, which drew on proposals from the Atlantic Council, condemned “antiquated methods” that “drastically limited” access to commercial innovation.As the national-security strategy shows, the DoD seems keen to move away from procurement antiquity, for example by shifting more risk onto contractors through fixed-price, rather than cost-plus, development contracts. Such developments are causing palpitations among the primes. Boeing’s recent financial travails are partly a result of catastrophically underbidding in fixed-price contracts for the KC-46 tanker and Air Force One, which ferries around American presidents.In contrast, Anduril has dispensed with the crutch of cost-plus of its own accord, and is investing its own capital to make what it thinks the DoD will need. By clinging on to the old model, the primes may be depriving America of the 21st-century defence industry it needs. ■The Economist‘s A to Z of military terms explains modern warfare in plain English More

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    How to get the lying out of hiring

    Hiring processes can be thought of as a battle between candour and dishonesty. You might imagine this is a simple fight between truth-seeking firms and self-promoting candidates, and to a certain extent it is. But companies themselves are prone to bend reality out of shape in ways that are self-defeating.Start with the obvious culprits: job applicants. The point of a CV or a LinkedIn profile is to massage reality into the most appealing shape possible. Everyone beyond a certain level of experience is a transformational leader personally responsible for generating millions in revenue; the world economy would be about 15 times bigger than it actually is if all such claims were true. The average Briton spends four and a half hours a day watching TV and online video. But the average job candidate uses their spare time only for worthy purposes, like volunteering in soup kitchens or teaching orphans to code.The cover letter is so open in its insincerity (“When I saw the advertisement for this job, I almost fainted with excitement”) that people are starting not to bother with it. At the interview stage one task facing the firm’s recruiters is to winkle out the truth of what a person actually contributed to a project. Those hoary questions about a candidate’s weaknesses and failures are there for a reason; no one will bring them up unprompted. Cognitive and behavioural tests are useful in part because they are harder for applicants to game.But a tendency to stretch the truth infects companies as well as applicants. The typical firm will write a job description that invariably describes the work environment as fast-paced and innovative, and then lays out a set of improbable requirements for the “ideal candidate”, someone who almost by definition does not exist. Sometimes—as when ads demand more years of experience in a programming language than that program has existed for—these requirements include an ability to go back and alter the course of history.Industrialised hiring processes can often reward mindless exaggeration. Services that scan your résumé when you are making an application mark you down if your CV does not match the keywords that appear in the original job advertisement. The message is clear: to get through to the next stage, you have to contort yourself to meet corporate expectations.Substance can matter less to recruiters than form. One software engineer claims to have got a 90%-plus response rate with a spoof CV which showed apparent spells at Microsoft and Instagram but also boasted, among other things, that she had increased team-bonding by organising the company potato-sack race and “spread Herpes STD to 60% of intern team”. References are so prone to inaccuracy that many firms have a policy of not giving them, fearing legal action from defamed candidates or deceived employers.Too few firms offer an accurate account of what a position actually involves. Tracey Franklin, the chief HR officer for Moderna, a fast-growing drugmaker—and an interviewee in this week’s episode of Boss Class, our new podcast—is a fan of “realistic job previews” (RJPs). These are meant to give prospective recruits a genuine sense of the negatives and positives of the job, as well as a clear idea of the company’s corporate culture. One effective tactic is to lay out, in text or video, what a typical day in the role would look like.Such honesty can be its own reward. Longstanding research suggests that RJPs lead to lower turnover and higher employee satisfaction. A paper in 2011 by David Earnest of Towson University and his co-authors concluded that favourable perceptions of the organisation’s honesty are the best explanation for why.The incentives on both sides of the hiring process lean naturally towards glossing reality. If candidates were to give genuinely truthful answers (“I have a habit of making basic but calamitous errors”), many would rule themselves out of jobs. And if firms were to give a warts-and-all description of themselves, many would end up deterring good applicants. But a process designed to uncover the truth about job applicants would run a lot more smoothly if firms were also honest about themselves. ■Read more from Bartleby, our columnist on management and work:Would you rather be a manager or a leader? (Oct 26th)How big is the role of luck in career success? (Oct 19th)Trialling the two-day workweek (Oct 12th)Also: How the Bartleby column got its name More