SINGAPORE — Customers in Asia-Pacific have picked their favorite banks as lenders scramble to meet consumer expectations in a fast-changing environment.
After a prolonged period of high inflation — and interest rates — banks in the region are starting to navigate the global trend of lower rates. They’re also facing technological innovation that has the potential to transform the sector, as generative AI gains traction around the world.
Against this backdrop, CNBC and market research firm Statista surveyed 22,000 individuals with a checking or savings account in 14 major economies. The report below — the first of its kind — is designed to highlight the banks that best meet consumer needs in their respective markets.
For the survey, participants evaluated their overall satisfaction with a bank, and whether they would recommend it to others. They also rated each based on five criteria: trust, terms and conditions (such as fees and rates), customer service, digital services and quality of financial advice. Read the full methodology here. The ranking only included banks that qualified according to the criteria described in the report.
See below to see which banks made the list in your location.
Australia
1
ING Group
2
Bank Australia
3
Westpac
4
Ubank
5
NAB
6
Alex Bank
7
Newcastle Permanent Building Society
8
People’s Choice Credit Union
9
Beyond Bank
10
ME
11
Suncorp
12
MyState Bank
13
Australian Military Bank
14
Community First bank
15
Heritage Bank
Source: CNBC & Statista
Dutch bank ING came out top in Australia, against a sea of local competition. Like most economies, Australians valued trust the most and were less concerned on the financial advice they were given.
China
1
China Merchants Bank
2
Bank of China
3
ICBC
4
HSBC
5
China Construction Bank
6
Postal Savings Bank of China
7
China Minsheng Bank
8
Standard Chartered
9
SPD Bank
10
Bank of Communications
11
Agricultural Bank of China
12
UBS (China) Limited
13
JPMorgan Chase Bank (China)
14
China Everbright Bank
15
Ping An Bank
16
DBS Bank (China)
17
Bank of Suzhou
18
Bank of Jiangsu
19
Chongqing Rural Commercial Bank
20
Hang Seng Bank
21
Hubei Rural Credit Union Association
22
Huishang Bank
23
East West Bank
24
WeBank
25
Hankou Bank (HKB)
Source: CNBC & Statista
China Merchants Bank, listed in both Shanghai and Hong Kong, earned the top spot in mainland China beating both domestic and foreign players.
Hong Kong
1
China Construction Bank
2
China Minsheng Bank
3
ICBC
4
SPD Bank
5
China Everbright Bank
6
Bank of Communication
7
HSBC
8
CGB
9
Livi Bank
10
China Merchants Bank
Source: CNBC & Statista
China Construction Bank, one of China’s four major state-owned banking institutions, was ranked the top lender over foreign players like HSBC.
India
1
ICICI Bank
2
HDFC Bank
3
Axis Bank
4
Kotak Mahindra Bank
5
State Bank of India
6
HSBC
7
Paytm Payments Bank
8
Standard Chartered
9
Federal Bank
10
IndusInd Bank
11
Union Bank of India
12
Karnataka Bank
13
Punjab National Bank
14
Bank of Baroda
15
Bandhan Bank
16
Fincare
17
DSCB
18
Kerala Gramin Bank
19
Fino Payments Bank
20
APCOB
21
Punjab Gramin Bank
22
IDFC First Bank
23
UCO Bank
24
RBLBank
25
New India Bank
Source: CNBC & Statista
ICICI bank, a leading private sector bank in India, was the top pick in the country despite strong competition from mostly local lenders.
Indonesia
1
Bank Central Asia
2
Bank Mandiri
3
Sea Bank
4
Jago
5
Raya Bank
6
Bank Negara Indonesia
7
United Overseas Bank
8
PermataBank
9
Cimb Niaga
10
DBS
11
Bank Rakyat Indonesia (BRI)
12
BNC
13
Bank Muamalat
14
Jenius
15
BCA Syariah
16
HSBC
17
BDP DIY
18
Bank Aceh
19
Standard Chartered
20
Bank Sumsel Babel
Source: CNBC & Statista
Bank Central Asia, Indonesia’s largest private commercial bank, beat the competition to clinch the top spot. Customers valued both trust as well as digital services in their ranking.
Japan
1
SBI Sumishin Net Bank
2
Rakuten Bank
3
Sony Bank
4
Aeon Bank
5
au Jibun Bank
6
PayPay Bank
7
Sumitomo Mitsui Banking Corporation
8
Senshu Ikeda Bank
9
The Juhachi-Shinwa Bank
10
Iyo Bank
11
Ehime Bank
12
Japan Post Bank
13
Ja Bank
14
Kyushu Labor Bank
15
Hamamatsu Iwata Shinkin Bank
16
Keiyo Bank
17
Bank of Fukuoka
18
Shinsei Bank
19
The Nishi-Nippon City Bank
20
Aozora Bank
21
Saitama Resona Bank
22
MUFG Bank
23
Lawson Bank
24
Gunma Bank
25
Hachijuni Bank
26
Rokin Bank
27
Kiyo Bank
28
Tokyo Star Bank
29
The Bank of Okinawa
30
Kyoto Chuo Shinkin Bank
31
Abukuma Shinkin Bank
32
North Pacific Bank
33
Ogaki Kyoritsu Bank
34
Tottori Bank
35
Bank of Kyoto
Source: CNBC & Statista
SBI Sumishin Net Bank, a Japan-based company, managed to beat other domestic lenders to come out top. Japanese citizens valued trust as their most important criteria.
Malaysia
1
Maybank
2
Standard Chartered
3
Maybank Islamic
4
HSBC
5
RHB Islamic Bank
6
Bank Islam
7
AmBank Group Islamic
8
OCBC Bank
9
United Overseas Bank
10
Hong Leong Islamic Bank
Source: CNBC & Statista
Maybank, which is the largest bank by market value in Malaysia, was the customers top pick against competition from domestic and foreign lenders.
New Zealand
1
Bank of New Zealand
2
ASB Bank
3
The Co-operative Bank
4
SBS Bank
5
Kiwibank
Source: CNBC & Statista
Bank of New Zealand, one of New Zealand’s big four banks, earned the top spot among consumers who also valued trust as the most important criteria. In some economies, like New Zealand, there are fewer competitors in the market and the size of the banking market differs, thus only five banks made the list.
Philippines
1
Philippine National Bank
2
Union Bank (Philippines)
3
Maya Bank
4
OFBank
5
UnionDigital Bank
6
UNO Digital Bank
7
GoTyme Bank
8
LANDBANK
9
Metrobank
10
BPI
Source: CNBC & Statista
Philippine National Bank, one of the largest banks in the country, earned the top rank against competition from largely local lenders.
Singapore
1
DBS
2
HSBC
3
Citibank
4
Bank of Singapore
5
United Overseas Bank
Source: CNBC & Statista
Singapore’s biggest bank DBS beat its domestic peers to clinch the top spot in the city-state. Given the small market size, there are fewer banking competitors as a result only five made the list.
South Korea
1
TossBank
2
KakaoBank
3
Kwangju Bank
4
K bank
5
Jeonbuk Bank
6
KB Kookmin Bank
7
Industrial Bank of Korea
8
DGB Daegu Bank
9
BNK Busan Bank
10
KEB Hana Bank
Source: CNBC & Statista
Toss Bank, an internet-only bank based in South Korea, managed to fend off domestic competition to emerge as top lender in the country.
Taiwan
1
E.Sun Financial
2
Bank SinoPac
3
Standard Chartered
4
CTBC Bank
5
Taipei Fubon Bank
6
Taishin International Bank
7
HSBC
8
Rakuten International Commercial Bank
9
Cathay Financial
10
Mega International Commercial Bank
Source: CNBC & Statista
Taiwan’s E.Sun Financial, headquartered in Taipei, earned the top ranking with customers focused on trust and less concerned about financial advice.
Thailand
1
Kasikornbank
2
Siam Commercial Bank
3
Bank of Ayudhya
4
United Overseas Bank
5
Krung Thai Bank
Source: CNBC & Statista
Kasikornbank bank, Thailand’s second-largest lender, came out top in the country. Only five banks made the list as there are fewer competitors and the size of banking market varies.
Vietnam
1
Techcombank
2
Vietcombank
3
BIDV
4
Military Commercial Joint Stock Bank
5
ACB
6
Vietinbank
7
VIB
8
TPBank
9
Sacombank
10
VP Bank
11
BVBank
12
Shinhan Bank
13
SeA Bank
14
HDBank
15
Ocean Bank
Source: CNBC & Statista
Vietnamese private lender Techcombank is the customers’ top pick in the country, where trust again was the key factor for survey respondents. More