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    Retailers’ Latest Headache: Shutdowns at Their Vietnamese Suppliers

    Factories in the country, a major apparel and footwear supplier to the U.S., have been forced by the pandemic to close or operate at reduced capacity, complicating the all-important holiday season.After a bruising 18 months of the pandemic, this fall represented a fresh start for the apparel company Everlane. It was preparing to release a slew of new products, with September marking the beginning of an ambitious marketing campaign around its denim.Instead, Everlane has spent this month scrambling just to get jeans — along with other products like bags and shoes — out of Vietnam, where a surge in coronavirus cases has forced factories to either close or operate at severely reduced capacity with staff living in on-site bubbles.“At this point, we have factories in 100 percent lockdown,” Michael Preysman, Everlane’s chief executive, said in an interview. “Do we fly things over? Do we move things? Do we adjust in the factory? It’s a nonstop game of Tetris.”The crisis in Vietnam, which has grown in recent years to become the second-biggest supplier of apparel and footwear to the United States after China, is the latest curveball to be tossed at the retail industry, which has been battered by the pandemic. Vietnam made it through the first part of the pandemic relatively unscathed, but now the Delta variant of the coronavirus is on a rampage, highlighting the uneven distribution of vaccines globally and the perils that new outbreaks pose to the world’s economy.With the holiday season fast approaching, many American retailers are anticipating delays and shortages of goods, along with higher prices tied to labor and already skyrocketing shipping costs. Everlane said it was facing delays of four to eight weeks, depending on when factories it worked with in Vietnam had closed. Nike cut its sales forecast last week, citing the loss of 10 weeks of production in Vietnam since mid-July and reopenings set to start in phases in October.The apparel company Everlane said that 40 percent of its wares came from Vietnam.Justin Kaneps for The New York Times“We weren’t anticipating a full lockdown,” said Jana Gold, a senior director with Alvarez & Marsal’s consumer and retail group, who has been helping retailers with supply chain issues. “We’re going to continue to see a high demand for goods from highly vaccinated countries or regions, but who are getting the goods from highly unvaccinated countries that could be struggling.”The logjam has put a spotlight on Vietnam’s key role in outfitting American consumers. Many retailers moved their manufacturing to the country from China over the past decade because of rising costs. New tariffs on China instituted under former President Donald J. Trump accelerated the shift.Contract factories in Vietnam manufactured 51 percent of total Nike brand footwear last year. Lululemon and Gap, which also owns Old Navy, have said a third of their merchandise comes from factories in Vietnam. Everlane said the country supplies 40 percent of its wares.As the coronavirus tore across the globe, Vietnam was hailed as a bright spot for its rock-bottom caseload and strong economy. Over 15 months, only 3,000 infections and 15 deaths were reported in the country. But during the summer, the Delta variant erupted among a population that was almost entirely unvaccinated. Now, the caseload has surged past 766,000 and the death toll is nearing 19,000.The densely packed industrial hub of Ho Chi Minh City, the country’s virus epicenter, has experienced a series of increasingly stringent lockdowns, with many factories temporarily closing in July. That paralyzed commercial activity and added stress to a strained global supply chain. Although new cases have started to decline, the government extended the lockdown through the end of September, as it struggles to vaccinate its residents.People waiting to receive their vaccination in Hanoi, Vietnam, this month.Linh Pham/Getty ImagesAt the beginning of September, only 3.3 percent of the country’s population was fully vaccinated, while 15.4 percent had received one shot.The American apparel and footwear industry has asked the Vietnamese government to prioritize shots among factory workers. Executives from roughly 90 companies, including Nike and Fruit of the Loom, asked the Biden administration in a letter in mid-August to accelerate vaccine donations, saying that “​​the health of our industry is directly dependent on the health of Vietnam’s industry.” The group said the industry employed about three million U.S. workers.On a visit to Vietnam last month, Vice President Kamala Harris said the United States would send an additional one million vaccine doses, on top of the five million already donated, along with $23 million in emergency aid and 77 freezers to store the vaccine.“The situation in Vietnam is exactly why we need to be accelerating our efforts to provide donations of vaccines around the world,” said Steve Lamar, president of the American Apparel & Footwear Association, a trade group. Retailers have been setting up vaccination sites at factories to help administer shots once doses are obtained and are trying to keep manufacturing going through “three-in-one place” policy, where workers eat, sleep and work at factories, he said.According to the latest figures from the government, nearly everyone in Ho Chi Minh City has received the first shot.A garment factory in Hanoi in January, before the lockdown.Kham/ReutersJason Chen, chairman and founder of Singtex, a garment factory owner, said last week that the company’s 350-person factory in Binh Duong Province was down to 80 people, who were living on the premises to comply with government restrictions. The factory erected a tent to serve dinner to workers and has been shifting some retail orders to Singtex’s factories in Taiwan. Mr. Chen said he was prepared for the Vietnamese factories to remain closed until November.“This year in the U.S.A., everybody wants to go shopping,” Mr. Chen said. “Some goods cannot be delivered in the right time. So it really will affect the holiday.”He added that administrators at the factory were calling workers who were in lockdown to see if they needed financial and other assistance. But many are struggling.Le Quoc Khanh, 40, who assembles electronic home appliances at Saigon Hi-Tech Park, said the rigidity of the government lockdown had been “very hard” for him and his wife, who have three small children and rent their home in Ho Chi Minh City. His employer is not yet able to bring him back, even though he is vaccinated, and he said he had been forced to borrow money at high interest rates to pay for electricity, diapers and food.“On Sept. 15, when I heard that anyone who had two doses could go to work, my wife and I were so happy that we burst into tears, but now the government says to wait until the end of September,” he said. “My wife and I are so worried. It’s like we are sitting on fire — we really need money for living now.”The pandemic’s continuing impact on crucial supply chains may have a longer-lasting impact on future investment decisions in Vietnam and other emerging economies. Companies choosing where to invest abroad have always evaluated a broad slate of conditions, like taxes, regulatory requirements and labor force availability.“All of a sudden, they have to start thinking about the public health response,” said Chad P. Brown, an economist at the Peterson Institute for International Economics. Huong Le Thu, a senior analyst at the Australian Strategic Policy Institute, added: “The Delta wave is just one of the variants. Vietnam, just like other countries, will have to prepare for the long game and potentially more outbreaks even after mass vaccination.”Hoping that restrictions will be eased in October, some factories in Ho Chi Minh City that have been closed since July are preparing to resume production.At the moment, though, American companies are looking outside Vietnam, often returning to Chinese factories that they worked with previously or finding partners in other countries that are not in the middle of a surge.Whether they will have enough time to shift before the holidays is questionable. “September is a bad time to reposition things,” said Gordon Hanson, an economist and urban policy professor at Harvard Kennedy School.Vietnam has been a regular topic on recent earnings calls for retailers, and concerns have probably ballooned as reopenings have been pushed. Adidas, based in Germany, said last month that delays that started with closings in mid-July were among issues that could cost the company more than 500 million euros in sales in the second half of the year.Restoration Hardware cited the shutdowns as a key factor in its decision to push the introduction of a new collection to next spring and to delay fall catalogs. Urban Outfitters said that while it would normally replenish best-selling products during the holiday season, its top concern now was simply getting products into the United States.The outbreak emerged just as the United States appeared to be regaining its economic footing and retailers were seeing a rebound in sales after a difficult 2020.Gihan Amarasiriwardena, right, with his Ministry of Supply co-founder Aman Advani, said the brand had paid about $1.50 per $125 shirt in transportation costs before the pandemic. Now, the cost is nearly $6.Tony Luong for The New York Times“In mid-June, the world looked like a pretty good place, at least in the U.S., and we anticipated this great recovery and here we are,” said Gihan Amarasiriwardena, president and co-founder of Ministry of Supply, a small apparel brand.Production delays aren’t the only problem. Ocean freight costs have soared during the pandemic, ports are crowded and demand for air shipping has jumped so significantly that Ms. Gold of Alvarez & Marsal said some retailers had chartered their own airplanes to transport goods.Since last year, the cost of shipping a container from East Asia to the West Coast of North America has leapt to $20,000 from $4,000, according to the transportation company FreightCo.Mr. Amarasiriwardena said Ministry of Supply had paid about $1.50 in transportation costs for a $125 shirt before the pandemic. Now, the cost is nearly $6 per shirt.Macy’s chief executive, Jeff Gennette, said, “This is the one keeping me up at night,” referring to supply chain issues at ports and in Vietnam. For the company, “it’s a bigger potential problem in the near term than where Covid is right now,” he said.Retailers are already trying to prepare customers. L.L. Bean just added a banner to its website warning customers about holiday shipping delays and shortages and urging early shopping. Stephen Smith, the company’s chief executive, said that the messaging was “unprecedented” for mid-September and that the company normally started talking about holiday orders and shipping cutoffs “deep into October or even November.”Mr. Preysman of Everlane said he anticipated that the supply chain would not rebound to its prepandemic health for several years.“You have to live in a new normal where the stability of 2019 doesn’t come back for three to five years,” he said. “This is going to take a long time to sort out.”Chau Doan More

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    Retailing’s Tumultuous Year Began Before the Pandemic

    AdvertisementContinue reading the main storySupported byContinue reading the main storyRetailing’s Tumultuous Year Began Before the PandemicThe industry employs millions of people, and the upheaval it experienced played out in the lives of many Americans.Houston Premium Outlets, a mall in Cypress, Texas, on Black Friday.Credit…Go Nakamura for The New York TimesSapna Maheshwari and Dec. 29, 2020, 5:00 a.m. ETThe retail industry was in the midst of a transformation before 2020. But the onset of the pandemic accelerated that change, fundamentally reordering how and where people shop, and rippling across the broader economy.Many stores closed for good, as chains cut physical locations or filed for bankruptcy, displacing everyone from highly paid executives to hourly workers. Amazon grew even more powerful and unavoidable as millions of people bought goods online during lockdowns. The divide between essential businesses allowed to stay open and nonessential ones forced to close drove shoppers to big-box chains like Walmart, Target and Dick’s and worsened struggling department stores’ woes. The apparel industry and a slew of malls were battered as millions of Americans stayed home and a litany of dress-up events, from proms to weddings, were canceled or postponed.This year’s civil unrest and its thorny issues for American society also hit retailers. Businesses closed because of protests over George Floyd’s killing by a white police officer, and they reckoned with their own failings when it came to race. The challenges faced by working parents, including the cost and availability of basic child care during the pandemic, were keenly felt by women working at stores from CVS to Bloomingdale’s. And there were questions around the treatment of workers, as retailers and their backers treated employees shoddily during bankruptcies or failed to offer hazard pay or adequate notifications about workplace Covid-19 outbreaks.Many Americans felt the retail upheaval — the industry is the second-biggest private employment sector in the United States — and some shared their experiences this year with The New York Times.Joyce Bonaime of Cabazon, Calif., is collecting unemployment benefits for the first time after working in retailing since the 1970s.Credit…Maggie Shannon for The New York Times‘That’s what I did my whole life’Joyce Bonaime, a 63-year-old in Cabazon, Calif., has worked in retailing since the 1970s. In the past 14 months, she became one of many store employees whose lives were upended by bankruptcies — first at Barneys New York and more recently at Brooks Brothers.Ms. Bonaime had spent about 10 years as a full-time stock coordinator for a Barneys outlet at Desert Hills Premium Outlets near her home, overseeing the shipping and receiving of designer wares, when the retailer filed for bankruptcy and liquidated late last year.“Barneys treated people very badly at the end there,” Ms. Bonaime said. The retailer, she said, sent inconsistent messages about severance payments and the timing of store closures, which limited people from finding other jobs just before the holiday shopping season.After Barneys, Ms. Bonaime secured a full-time stockroom position at Brooks Brothers in the same outlet mall. But the pandemic forced the store to temporarily close in March, and she was furloughed. She anticipated returning once the store reopened this summer. But Ms. Bonaime’s job was terminated this month and lost her health benefits. She is now collecting unemployment checks for the first time in her life.When Ms. Bonaime started her career, working at shoe stores and completing a management training program at one chain, retailers had a different relationship with employees and communities, she said.“We went through training on the bones in the foot and the muscles; we knew a lot about our industry,” she said. “We would reach out to local high schools and work with the cheerleading team and find a shoe they liked for outfits and give them a discount and make sure they had the right sizes.”Ms. Bonaime, who is getting by right now, feels stuck. She had planned to work a few more years before retiring, but her options are limited. Businesses at the outlet mall are struggling — and it was already hard to interview last year as a woman in her 60s, she said. Amazon is hiring, but she is concerned about the risk of accidents in a warehouse.“This pandemic just changes everything because I would have no problem getting a job otherwise,” she said. “I just don’t think there’s going to be anything in retail, and that’s what I did my whole life.”Jeffrey Kalinsky, the founder of Nordstrom’s Jeffrey boutiques, says he is not ready to retire from retailing.Credit…Maggie Steber for The New York Times‘I was collateral damage’Soon after the pandemic hit, Nordstrom said it would permanently close its three high-end Jeffrey boutiques, which were founded by Jeffrey Kalinsky and acquired by the retailer in 2005. Mr. Kalinsky, a Nordstrom executive who had focused on bringing designer apparel to the retailer, retired as part of the move.The Jeffrey stores, in New York, Atlanta and Palo Alto, Calif., had dressed the likes of Gwyneth Paltrow and even been lampooned on “Saturday Night Live.” The first location, in Atlanta, would have celebrated its 30th anniversary in August.Mr. Kalinsky, 58, said in an interview that he was recovering from Covid-19 at the end of March when he became aware that the stores might remain shut after a temporary closure.“It felt like I had a gun pointed at me,” he said. “The folks I always dealt with at Nordstrom were always very transparent, and I can only surmise that they were looking at how to position themselves to get through this period — and I was collateral damage.”He had once told the Jeffrey staff that it was like the original cast in a Broadway musical, performing at an “amazing level” for customers every day. The hardest part of this year was telling employees about the closing, he said.“That day was probably the most difficult, emotional day of my entire life,” he said. “I felt just gutted. It was indescribable.” Employees have told him that they “miss the merchandise, they miss the edit, they miss the specialness.”His goal was for Jeffrey to carry the best merchandise but “sell it an environment that was very democratic,” he said. “I wanted to showcase it all and wanted it all to be next to each other. I wanted the friction of Gucci next to Dries next to Comme des Garçons. I wanted to feel the tension in a good way because that, in my opinion, is how the perfect closet is.”Business & EconomyLatest UpdatesUpdated Dec. 23, 2020, 8:59 a.m. ETExtension of federal jobless benefits may not prevent a brief lapse.Frustration rises at Britain’s ports over clearing a logjam of thousands of trucks.How the aid bill changes the food stamp program.Mr. Kalinsky hopes to find a job designing for an American brand, saying he is not prepared to retire from retailing. He wonders if Jeffrey could have survived the pandemic by working with vendors and landlords.“We had an impressive business, a wonderful clientele, and we would have been fine — but did we have a piggy bank for Covid? No,” he said.Trent Griffin-Braaf shifted his passenger van business in Albany, N.Y., to e-commerce deliveries.Credit…David Steinberg for The New York TimesA man with a vanTrent Griffin-Braaf started this year feeling more confident than ever. The transportation company he created to ferry guests from hotels in the Albany, N.Y., area to local attractions like the racetrack in Saratoga Springs was catching on.But when the coronavirus shut down tourism, weddings and conferences, Mr. Griffin-Braaf’s passenger vans were idled and his business was in jeopardy. “We were really in a rough place,” he said.In the late summer, his company became a carrier for Amazon and shifted to e-commerce deliveries. His team of 70 drivers and other staff include immigrants from Africa and India, workers laid off from restaurants, a struggling nail-salon owner and recent college grads “just trying to figure it out” during the pandemic.His drivers cover a 150-mile radius around Albany, including many rural areas where the number of Amazon shoppers is increasing, he said. “All you see around here is Amazon,” he said. “Come work for Amazon.”Many of his drivers were earning 10 hours of overtime a week during the peak holiday season. “I feel blessed to be busy, because so many people aren’t right now,” he said.Mr. Griffin-Braaf, 36, has not given up on passenger vans. He has started driving workers living in parts of Albany with limited public transportation to their jobs at distribution centers and other businesses far from bus lines.On the weekends, he volunteers the vans to drive families to visit loved ones in upstate prisons. Mr. Griffin-Braaf, who served time in prison years ago, said that long term, he hoped to have tractor-trailers to move e-commerce packages across the country, and to offer van service in other “transportation deserts” around the state so people could get to work.“I know how hard it is to get a job if you don’t have a car, and I have seen how hard it is when you don’t get visits in prison,” he said. “I have lived these things.”Lauren Jackson owns and runs the Hair Hive in Buffalo with her sisters.Credit…Mustafa Hussain for The New York Times‘We are glad you are here’Lauren Jackson and her two sisters inadvertently chose the wrong time to open the first Black-owned beauty supply store in their hometown, Buffalo: March 7, two weeks before the state ordered them to shut down.So the sisters reopened it as an “essential business,” stocking hand sanitizers, masks and other pandemic necessities. Their store, the Hair Hive, reopened in early April, which helped them build a customer base while competitors stayed closed.“Everything happens for a reason,” said Ms. Jackson, 28.She and her sisters, Danielle Jackson and Brianna Lannie, had talked about opening the store for several years. It is five minutes from their childhood home on the east side of Buffalo, a predominantly Black neighborhood where their parents still live.The sisters were initially intimidated about trying to break into the well-established industry.“We didn’t want to tell anyone so they wouldn’t say, ‘You can’t compete with them,’” Ms. Jackson said. “We didn’t even tell our parents.”The sisters got a loan from a family member and another from a Buffalo nonprofit. Lauren Jackson said she had watched other Black-owned businesses in her neighborhood come and go over the years, including salons, barbershops and restaurants that often closed because the younger generation didn’t want to take over after the founding family members retired. Ms. Jackson wants to break that trend.“A lot of people come into the store because we are Black-owned,” she said. “They feel comfortable knowing we can relate with what’s going on with their hair. They tell us, ‘We are glad you are here.’”Feisal Ahmed returned to his sales job at Macy’s in Manhattan after a four-month shutdown.Credit…Haruka Sakaguchi for The New York Times‘Scared of what might be coming’In June, as the first wave of the coronavirus was finally coming under control in New York, Feisal Ahmed got a call from his manager at Macy’s.Would he like to return to his job selling luxury watches when the store in Herald Square reopened? “I am already there,” he told his boss. “Put me first in line.”Mr. Ahmed was in his early 20s and a recent emigrant from Bangladesh when he started working at Macy’s in 1994. He met his wife in the store, was able to make a down payment on a house in Astoria, Queens, and saved up enough money to start his own laundry, which he eventually sold.“I owe a lot to this job,” he said.But after an initial feeling of relief and excitement to return to work after four months of lockdowns, reality set in for Mr. Ahmed. He has gone some days without selling a single watch, for which he would earn a commission.Last week, business picked up for a few days, driven by last-minute Christmas shopping, but it was nowhere near a normal holiday pace. “The pandemic, job security — people are scared to spend money,” he said.Still, Mr. Ahmed feels lucky. In New York City, retail jobs make up 9 percent of private-sector employment, and many have been slow to return. At stores selling clothing and clothing accessories, employment is down more than 40 percent from a year ago, according to a recent report by the state comptroller’s office.Mr. Ahmed said that as a member of the Retail, Wholesale and Department Store Union, he had certain job protections. But he worries about what the winter will bring, as the pandemic continues to keep many shoppers away.“Employees are scared of what might be coming,” he said.AdvertisementContinue reading the main story More