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    Biden Faces Economic Challenges as Cost-of-Living Despair Floods TikTok

    Economic despair dominates social media as young people fret about the cost of living. It offers a snapshot of the challenges facing Democrats ahead of the 2024 election.Look at economic data, and you’d think that young voters would be riding high right now. Unemployment remains low. Job opportunities are plentiful. Inequality is down, wage growth is finally beating inflation, and the economy has expanded rapidly this year.Look at TikTok, and you get a very different impression — one that seems more in line with both consumer confidence data and President Biden’s performance in political polls.Several of the economy-related trends getting traction on TikTok are downright dire. The term “Silent Depression” recently spawned a spate of viral videos. Clips critical of capitalism are common. On Instagram, jokes about poor housing affordability are a genre unto themselves.Social media reflects — and is potentially fueling — a deep-seated angst about the economy that is showing up in surveys of younger consumers and political polls alike. It suggests that even as the job market booms, people are focusing on long-running issues like housing affordability as they assess the economy.The economic conversation taking place virtually may offer insight into the stark disconnect between optimistic economic data and pessimistic feelings, one that has puzzled political strategists and economists.Never before was consumer sentiment this consistently depressed when joblessness was so consistently low. And voters rate Mr. Biden badly on economic matters despite rapid growth and a strong job market. Young people are especially glum: A recent poll by The New York Times and Siena College found that 59 percent of voters under 30 rated the economy as “poor.”President Biden’s campaign is working with content creators on TikTok to “amplify a positive, affirmative message” on the economy, a deputy campaign manager said.Desiree Rios for The New York TimesThat’s where social media could offer insight. Popular interest drives what content plays well — especially on TikTok, where going viral is often the goal. The platforms are also an important disseminator of information and sentiment.“A lot of people get their information from TikTok, but even if you don’t, your friends do, so you still get looped into the echo chamber,” said Kyla Scanlon, a content creator focused on economic issues who posts carefully researched explainers across TikTok, Instagram and X.Ms. Scanlon rose to prominence in the traditional news media in part for coining and popularizing the term “vibecession” for how bad consumers felt in 2022 — but she thinks 2023 has seen further souring.“I think people have gotten angrier,” she said. “I think we’re actually in a worse vibecession now.”Surveys suggest that people in Generation Z, born after 1996, heavily get their news from social media and messaging apps. And the share of U.S. adults who turn to TikTok in particular for information has been steadily climbing. Facebook is still a bigger news source because it has more users, but about 43 percent of adults who use TikTok get news from it regularly, according to a new survey by the Pew Research Center.It is difficult to say for certain whether negative news on social media is driving bad feelings about the economy, or about the Biden administration. Data and surveys struggle to capture exactly what effect specific news delivery channels — particularly newer ones — have on people’s perceptions, said Katerina Eva Matsa, director of news and information research at the Pew Research Center.“Is the news — the way it has evolved — making people view things negatively?” she asked. It’s hard to tell, she explained, but “how you’re being bombarded, entangled in all of this information might have contributed.”More Americans on TikTok Are Going There for NewsShare of each social media site’s users who regularly get news there, 2020 vs. 2023

    Source: Pew Research Center surveys of U.S. adultsBy The New York TimesMr. Biden’s re-election campaign team is cognizant that TikTok has supplanted X, formerly known as Twitter, for many young voters as a crucial information source this election cycle — and conscious of how negative it tends to be. White House officials say that some of those messages accurately reflect the messengers’ economic experiences, but that others border on misinformation that social media platforms should be policing.Rob Flaherty, a deputy campaign manager for Mr. Biden, said the campaign was working with content creators on TikTok in an effort to “amplify a positive, affirmative message” about the economy.A few political campaign posts promoting Mr. Biden’s jobs record have managed to rack up thousands of likes. But the “Silent Depression” posts have garnered hundreds of thousands — a sign of how much negativity is winning out.In those videos, influencers compare how easy it was to get by economically in 1930 versus 2023. The videos are misleading, skimming over the crucial fact that roughly one in four adults was unemployed in 1933, compared with four in 100 today. And the data they cite are often pulled from unreliable sources.But the housing affordability trend that the videos spotlight is grounded in reality. It has gotten tougher for young people to afford a property over time. The cost of a typical house was 2.4 times the typical household income around 1940, when government data start. Today, it’s 5.8 times.Nor is it just housing that’s making young people feel they’re falling behind, if you ask Freddie Smith, a 35-year-old real estate agent in Orlando, Fla., who created one especially popular “Silent Depression” video. Recently, it is also the costs of gas, groceries, cars and rent.“I think it’s the perfect storm,” Mr. Smith said. “It’s this tug of war that millennials and Gen Z are facing right now.”Inflation has cooled notably since peaking in the summer of 2022, which the Biden administration has greeted as a victory. Still, that just means that prices are no longer climbing as rapidly. Key costs remain noticeably higher than they were just a few years ago. Groceries are far more expensive than in 2019. Gas was hovering around $2.60 a gallon at the start of 2020, for instance, but is around $3.40 now.Young Americans Are Spending More and Earning MoreIncome after taxes and expenditures for householders under 25

    Source: Bureau of Labor Statistics Consumer Expenditure Survey By The New York TimesThose higher prices do not necessarily mean people are worse off: Household incomes have also gone up, so people have more money to cover the higher costs. Consumer expenditure data suggests that people under 25 — and even 35 — have been spending a roughly equivalent or smaller share of their annual budgets on groceries and gas compared with before the pandemic, at least on average.“I think things just feel harder,” said Betsey Stevenson, a professor of public policy and economics at the University of Michigan, explaining that people have what economists call a “money illusion” and think of the value of a dollar in fixed terms.And housing has genuinely been taking up a bigger chunk of the young consumer’s budget than in the years before the pandemic, as rents, home prices and mortgage costs have all increased.Housing Is Eating Up Young People’s BudgetsShare of spending devoted to each category for people under 25

    Source: Bureau of Labor Statistics Consumer Expenditure SurveyBy The New York TimesIn addition to prices, content about student loans has taken off in TikTok conversations (#studentloans has 1.3 billion views), and many of the posts are unhappy.Mr. Biden’s student-loan initiatives have been a roller coaster for millions of young Americans. He proposed last year to cancel as much as $20,000 in debt for borrowers who earn less than $125,000 a year, a plan that was estimated to cost $400 billion over several decades, only to see the Supreme Court strike down the initiative this summer.Mr. Biden has continued to push more tailored efforts, including $127 billion in total loan forgiveness for 3.6 million borrowers. But last month, his administration also ended a pandemic freeze on loan payments that applied to all borrowers — some 40 million people.The administration has tried to inject more positive programming into the social media discussion. Mr. Biden met with about 60 TikTok creators to explain his initial student loan forgiveness plan shortly after announcing it. The campaign team also sent videos to key creators, for possible sharing, of young people crying when they learned their loans had been forgiven.The Biden campaign does not pay those creators or try to dictate what they are saying, though it does advertise on digital platforms aggressively, Mr. Flaherty said.“It needs to sound authentic,” he said. More

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    As U.S. and Chinese Officials Meet, Businesses Temper Their Hopes

    Chief executives in the U.S. have long pushed for closer ties between the two countries. Now they just hope a rocky situation won’t get worse.In a meeting in Beijing on Friday, China’s leader, Xi Jinping, traded warm smiles with Bill Gates and praised Mr. Gates as “the first American friend” he had met this year.The encounters in Beijing between Secretary of State Antony J. Blinken and his Chinese counterparts, starting on Sunday, are likely to feel noticeably chillier.The high-level meetings are aimed at getting the U.S.-China relationship back on track, and many American business leaders have been pushing the Biden administration to try to restore some stability in one of the world’s most important bilateral relationships.But for business leaders, and for officials on both sides, expectations for the meetings appear modest, with two main goals for the talks. One is to restore communication between the governments, which broke down this year after a Chinese surveillance balloon flew into U.S. airspace and Mr. Blinken canceled a visit scheduled for February. The other is to halt any further decline in the countries’ relationship.There is already evidence of the impact of the fraying ties. Foreign direct investment in China has fallen to an 18-year low. A 2023 survey by the American Chamber of Commerce in China showed that companies still see the Chinese market as a priority, but that their willingness to invest there is declining.“The economic relationship has become so dismal that any sign of progress is welcome, though expectations are low for any sort of a breakthrough,” said Jake Colvin, the president of the National Foreign Trade Council, which represents multinational businesses.“The hope is that high-level dialogues like this can start to inject some certainty for business into an increasingly fraught and unpredictable trade relationship,” he said.Still, as one of the world’s largest consumer markets and home to many factories that supply global businesses, China exerts a powerful pull. This year, as it eased its travel restrictions after three years of pandemic lockdowns, a parade of chief executives made trips to China, including Mary Barra of General Motors, Jamie Dimon of JPMorgan Chase and Stephen Schwarzman of Blackstone.On a visit to China this month, Elon Musk, the chief executive of Tesla and owner of Twitter, described the American and Chinese economies as “conjoined twins” and said he opposed to efforts to split them. Apple’s chief executive, Tim Cook, traveled to China in March and lauded the company’s “symbiotic” relationship with the nation.Sam Altman, the leader of OpenAI, which makes the ChatGPT chatbot, appeared virtually at a conference in Beijing this month, saying American and Chinese researchers should continue to work together to counter the risks of artificial intelligence.The tech industry, which has forged lucrative relationships with Chinese manufacturers and consumers, has warily watched Washington’s aggressive approach to China. While industry groups acknowledge the importance of moves to safeguard national security, they have urged the Biden administration to carefully calibrate its actions.Wendy Cutler, a former diplomat and trade negotiator who is now vice president at the Asia Society Policy Institute, said the United States and China might announce some small steps forward at the end of the meetings. The governments might agree, she said, to increase the paltry number of flights between their countries or the visas they are issuing to foreign visitors.But both sides will have plenty of grievances to air, Ms. Cutler said. Chinese officials are likely to complain about U.S. tariffs on goods made in China and restrictions on U.S. firms selling coveted chip technology to China. American officials may highlight China’s deteriorating business environment and its recent move to bar companies that handle critical information from buying microchips made by the U.S. company Micron.“I’m not expecting any breakthroughs, particularly on the economic front,” Ms. Cutler said, adding, “Neither side will want to be smiling.”American officials hope Mr. Blinken’s visit paves the way for more cooperation, including on issues like climate change and the restructuring the debt loads of developing countries. Other officials, including Treasury Secretary Janet L. Yellen, are considering visits to China this year, and Mr. Xi and President Biden may meet directly at either the Group of 20 meetings in Delhi in September or an Asia-Pacific economic meeting in San Francisco in November.In recent months, Biden officials have tried to mend the rift between the countries by arguing for a more “constructive” relationship. They have echoed European officials in saying their desire is for “de-risking and diversifying” their economic relationships with China, not “decoupling.”But trust between the governments has eroded, and Chinese officials appear to be skeptical of how much the Biden administration can do to restore ties.The extensive U.S. restrictions on the semiconductor technology that can be shared with China, which were issued in October, continue to rankle officials in Beijing. The United States has added dozens of Chinese companies to sanctions lists for aiding the Chinese military and surveillance state, or circumventing U.S. restrictions against trading with Iran and Russia.Biden administration officials are weighing further restrictions on China, including a long-delayed order covering certain U.S. venture capital investments. And the White House faces intense pressure from Congress to do more to crack down on national security threats emanating from Beijing.Not all companies are pushing for improved ties. Some with less exposure to China have tried to reap political benefits in Washington from the growing competition with the country. Meta, the parent company of Facebook and Instagram, has repeatedly raised concerns about TikTok, the Chinese-owned video app that has proved a formidable competitor to Instagram.“It’s really a dispute over the degree,” said James Lewis, a senior vice president at the Center for Strategic and International Studies. “How accommodating are you? How confrontational are you?”How aggressively companies are resisting the tensions with China, Mr. Lewis said, is linked to their exposure to the country’s market.“I think a lot of this has to do with your presence in China,” he said. More

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    TikTok, Shein and Other Companies Distance Themselves From China

    Companies are moving headquarters and factories outside the country and cleaving off their Chinese businesses. It’s not clear the strategy will work.As it expanded internationally, Shein, the rapidly growing fast fashion app, progressively cut ties to its home country, China. It moved its headquarters to Singapore and de-registered its original company in Nanjing. It set up operations in Ireland and Indiana, and hired Washington lobbyists to highlight its U.S. expansion plans as it prepares for a potential initial public offering this year.Yet the clothing retailer can’t shake the focus on its ties with China. Along with other brands like the viral social app TikTok and shopping app Temu, Shein has become a target of American lawmakers in both parties. Politicians are accusing the company of making its clothes with fabric made with forced labor and calling it a tool of the Chinese Communist Party — claims that Shein denies.“No one should be fooled by Shein’s efforts to cover its tracks,” Senator Marco Rubio, Republican of Florida, wrote in a letter to other lawmakers this month.As relations between the United States and China turn increasingly rocky, some of China’s most entrepreneurial brands have taken steps to distance themselves from their home country. They have set up new factories and headquarters outside China to serve the United States and other foreign markets, emphasized their foreign ties and scrubbed any mention of “China” from their corporate websites.TikTok has set up headquarters in Los Angeles and Singapore, and invested in new U.S. operations that it says will wall off its American user data from its parent company, ByteDance. Temu has established a headquarters in Boston, and its parent company, PDD Holdings, has moved its headquarters from China to Ireland.Chinese solar companies have set up factories outside China to avoid U.S. tariffs on solar panels from China and limit their exposure to Xinjiang, a region that the United States now bars imports from because of its use of forced labor.JinkoSolar, a behemoth that produces one in 10 solar modules installed globally, has set up a supply chain entirely outside China to make goods for the United States.Other companies, including those that are foreign-owned, are building walls between their Chinese operations and their global businesses, judging that this is the best way to avoid running afoul of new restrictions or risks to their reputation.Sequoia Capital, the venture capital firm, said last week that it would split its global business into three independent partnerships, spinning off unique entities for China and India.Shein said in a statement that it was “a multinational company with diversified operations around the world and customers in 150 markets, and we make all business decisions with that in mind.” The company said it had zero tolerance for forced labor, did not source cotton from Xinjiang and fully complied with all U.S. tax and trade laws.A spokesperson for TikTok said that the Chinese Communist Party had neither direct nor indirect control of ByteDance or TikTok, and that ByteDance was a private, global company with offices around the world.“Roughly 60 percent of ByteDance is owned by global institutional investors such as BlackRock and General Atlantic, and its C.E.O. resides in Singapore,” said Brooke Oberwetter, a spokesperson.Temu did not respond to requests for comment.Analysts said companies were being driven out of China by a variety of motivations, including better access to foreign customers and an escape from the risk of a crackdown by the Chinese authorities.Some companies have more practical concerns, like reducing their costs for labor and shipping, lowering their tax bills or shedding the shoddy reputation that American buyers continue to associate with goods made in China, said Shay Luo, a principal at the consulting firm Kearney who studies supply chains.But a wave of tougher restrictions in the United States on doing business with China appears to be having an effect, too.Research by Altana, a supply chain technology company, shows that since 2016, new regulations, customs enforcement actions and trade policies that hurt Chinese exports to the United States were followed by “adaptive behavior,” like setting up new subsidiaries outside China, said Evan Smith, the company’s chief executive.For Chinese companies, going global is not a new phenomenon. The Chinese government initiated a “go out” policy at the turn of the century to encourage state-owned enterprises to invest abroad to gain overseas markets, natural resources and technology.Private companies like the electronics firm Lenovo, the appliance maker Haier and the e-commerce giant Alibaba soon followed, seeking investment targets and new customers.As tensions between the United States and China have risen in recent years, investment flows between the countries have slowed. U.S. tariffs on Chinese goods put in place by President Donald J. Trump and maintained by President Biden encouraged companies to move manufacturing from China to countries like Vietnam, Cambodia and Mexico. The pandemic, which halted factories in China and raised costs for moving goods across the ocean, accelerated the trend.International companies are now increasingly adopting a “China plus one” model of securing an additional source of goods in another country in case of supply interruptions in China. Chinese companies, too, are following this practice, Ms. Luo said.In the 12 months that ended in April, the share of imports to the United States from China reached its lowest level since 2006.“It is definitely a rational strategy for these companies to offshore, to move manufacturing or their headquarters to a third country,” said Roselyn Hsueh, an associate professor of political science at Temple University.In addition to tariffs and the ban on products from the Xinjiang region, the United States has imposed new restrictions on trade in technology and tougher security reviews for Chinese investments.The Chinese government, too, is clamping down on the transfer of data and currency outside the country, and it has squashed some Chinese companies’ efforts to list their stocks on American exchanges because of such concerns.Beijing has detained and harassed top tech executives, and foreign consulting firms. And its draconian lockdowns during the pandemic made clear to businesses that they operate in China at the mercy of the government.“Companies like Shein and TikTok move overseas both to reduce their U.S. regulatory and reputational risk, but also to reduce the likelihood that their founders and staff get intimidated or arrested by Chinese officials,” said Isaac Stone Fish, the chief executive of Strategy Risks, a consultant on corporate exposure to China.But companies like Shein and Temu still source nearly all of their products from China, and it’s not clear that the changes the Chinese companies are making to their businesses have done much to lower the heat.The opposition to these companies in Washington is being fueled by an incendiary combination of legitimate concerns over national security and forced labor, and the political appeal of appearing tough on China. It also appears to be driven by the opposition of certain competitors to these services, which are now some of the most downloaded apps in the United States.Shou Chew, the chief executive of TikTok, was questioned at a House hearing in March over whether the social app would make U.S. user data available to the Chinese government.Haiyun Jiang/The New York TimesIn March, a group called Shut Down Shein sprang up to pressure Congress to crack down on the retailer. The group, which has hired five lobbyists with the firm Actum, declined to disclose who is funding its campaign.In a five-hour hearing in March, lawmakers grilled TikTok’s chief executive over whether it would make U.S. user data available to the Chinese government, or censor the information broadcast to young Americans. Legislation is being considered that could permanently ban the app.Some lawmakers are arguing that JinkoSolar’s U.S.-made panels should not be eligible for government tax credits, and, for reasons that have not yet been disclosed, the company’s Florida factory was raided by customs officials last month.State governments, which have often been more welcoming to Chinese investment, are also growing more hostile. In January, Glenn Youngkin, the Republican governor of Virginia, blocked a deal for Ford Motor to set up a factory using technology from a Chinese battery maker, Contemporary Amperex Technology, calling it a “Trojan-horse relationship.”A House committee set up to examine economic and security competition with China is investigating the ties that Temu and Shein have with forced labor in China, and lawmakers are calling for Shein to be audited before its I.P.O.“The message of our investigation of Shein, Temu, Adidas and Nike is clear: Either ensure your supply chains are clean — no matter how difficult it is — or get out of countries like China implicated in forced labor,” Representative Mike Gallagher, the Republican chair of the committee, said in a statement.An investigation by Bloomberg in November found that some of Shein’s clothes were made with cotton grown in Xinjiang. In a statement, Shein said it had “built a four-step approach to ensure compliance” with the law, including a “code of conduct, independent audits, robust tracing technology and third-party testing.Jordyn Holman More

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    What TikTok Told Us About the Economy in 2022

    From Barbiecore to revenge travel, social media trends gave us a clear picture of the forces reshaping the economy.The unemployment rate has hovered at 3.7 percent for months. But it is the TikTok-famous “quiet quitting” and live-tweeted resignations that really explained what was going on in America’s job market in 2022, a moment of renewed worker power and remarkable upheaval.While government data can tell us that the world is rapidly changing three years into the pandemic, internet trends — the ones that took off and the apps we’ve come to rely on — illustrate how people are responding to a new and evolving normal.Negroni sbagliatos catapulted into fame and onto cocktail menus, underlining the fact that people were ready to get back to spending on fancy happy hours. Instagram feeds filled with beach and mountain pictures as “revenge travel” took flight. We collectively learned what “vibe shift” means just as we realized that the economy was experiencing one.Below is a rundown of a few of the year’s more colorful memes and moments — and what they herald for 2023.Break My SoulBeyoncé imprinted the moment with her instant hit titled “Break My Soul.”Chris Pizzello/Invision, via Associated PressBetween high inflation and years of workplace flux — including pandemic firings, work-from-home burnout and most recently a plodding return to office — the economic status quo seemed like an increasingly bad deal to many Americans in 2022. Beyoncé imprinted the discontent on your favorite music app, releasing an instant hit titled “Break My Soul.” Its lyrics included “And I just quit my job, I’m gonna find new drive,” inspiring the internet to ask whether Queen B was encouraging everyone to join the Great Resignation.In fact, people felt so conflicted about work this year that they needed new words to describe it. The TikTok discourse gave us “quiet quitting,” a trend in which workers do the bare minimum. Then came “career cushioning,” discreetly lining up a backup plan while in your current job. At the same time, employers reported “worker hoarding,” in which they avoided firing people after getting burned by long months in which open jobs far outnumbered applicants. The jobs data made it clear that the labor market was out of balance, but it was social discussion that showed just how much.Money Printer Go ‘Brrrr-oke’The Federal Reserve reversed two years of rock-bottom rates this year, raising borrowing costs at the fastest pace in decades in a bid to control rapid inflation. Actual prices have been slow to react, but Reddit wasn’t. Jerome H. Powell, the Fed chair, formerly featured in memes that sported the tagline “money printer go brrrr” and showed him cranking out cheap and easy cash. In 2022, the memes got an update — to Shrek. Today’s memes compare Mr. Powell to the 2001 movie character Lord Farquaad, who famously declared, “Some of you may die, but that is a sacrifice I’m willing to make.”The crankiness on the Reddit discussion boards came as the Fed’s actions cost many investors money. Prominent cryptocurrencies tanked, and asset prices in general swooned, with stocks down about 20 percent from the start of the year. Financial markets are likely to remain on edge into 2023: Inflation is slowing but remains high, and the Fed is poised to raise rates at least slightly more to control it. The memes, in short, are likely to remain grim.Butter BoardsTikTok spent part of this year going crazy for butter boards. Sizie Cornell, via Associated PressTikTok spent part of this year going crazy for butter boards: slabs of the spread covered in flowers, fancy salt, honey or other flavorings. Was this a delayed reaction to the low-fat, no-fat fads of decades past? Evidence that influencers can make us do anything? One thing we can say for sure: It was expensive.That’s because prices for food — and especially for dairy products — have jumped sharply this year. Butter and margarine costs were 34 percent higher in November than 12 months before. Food overall was up 10.6 percent.But as the butter board’s enduring popularity underscored, people buy food even when it is getting costlier. In fact, while retailers reported that some lower-income consumers began pulling back on discretionary purchases and giving priority to necessities, spending in general has been fairly resilient despite a year and a half of rapid price increases and months of Fed rate moves.So far, inflation also remains heady, and it extends well beyond the dairy aisle. A popular price index is still 7.1 percent above its level a year ago, far faster than the typical 2 percent annual pace.BarbiecoreActor Margo Robbie in character in the film “Barbie.”Jaap Buitendijk/Warner Bros. Pictures, via Associated PressAmericans continued to shop in 2022, but what they are buying has been undergoing a quiet change. Americans had been snapping up goods like couches and clothing early in the pandemic, but they are now slowly shifting their purchases back toward services.Social media popularized over-the-top fashions in 2022, including “Barbiecore” (very pink, named for the doll and upcoming movie) and “avant apocalypse,” which paid sartorial homage to the coming end days. But another big trend of the year — buying used clothes, #thrifted — may have more accurately captured the year’s changing economic energy. Clothing store sales are slowing down, official data show, and falling outright if you subtract out apparel inflation.Have a Reservation?As the world reopened and Americans returned to spending on experiences, restaurant tables, in particular, became a hot commodity. Walk-in tables were down 14 percent compared with 2019, while tables with online reservations increased by 24 percent, according to data from the table booking app OpenTable. The figures confirmed what denizens of New York and other cities could tell you (and did, in various media dissections): It was a battle to get a table in 2022 as waitstaff shortages collided with hot diner demand.OpenTable’s data show that happy hour especially surged in 2022. People are dining earlier, and, after years of missed work drinks, this is the overpriced cocktail’s comeback tour. It’s one added reason that Negronis made with Prosecco, popularized by a promotional video for the show “House of the Dragon” on HBO’s TikTok account, are having a moment.Negroni cocktails where popularized by a promotional video for the show “House of the Dragon.”Leah Nash for The New York TimesNo Room at the InnIt turns out people missed the beach just as much as they missed that 5 o’clock martini. Cue the “revenge travel.”Vacationers made up for pandemic-delayed trips en masse in 2022, and as they splurged on big adventures, air traffic rebounded sharply, getting close to its 2019 levels. Hotel revenues fully recovered. At the same time, some travel-related sectors skated by on extremely thin staffing. Employment in accommodation stands at just 83 percent of its February 2020 level. Air transport employment overall is up, but industry groups have complained of worker shortages in key areas like air traffic control.As hotels, motels and airlines struggled to operate at full capacity, room rates and fares rocketed higher and major disruptions became commonplace. Air travel service complaints were more than 380 percent above their 2019 level as of September, according to the Department of Transportation. The mismatch underscored that key parts of the American economy are struggling to reach a new equilibrium after pandemic-induced tumult, even if people want to be in #vacationmode.Peak WeddingIn some instances, pandemic trends are colliding with demographic trends — and nothing showed that more clearly than the many wedding photos that filled up Instagram feeds this year. After years of historically few ceremonies leading up to the pandemic, this was probably the biggest year for weddings since 1997, based on data and forecasts compiled by the Wedding Report, a trade publication.Always, Always, Always a BridesmaidYou might have noticed a lot of wedding invitations in 2022. It was probably the biggest year for tying the knot since 1997.

    Note: Future data represent forecastsSource: The Wedding ReportBy The New York TimesThe pop, the combined result of pandemic-delayed nuptials and a big group of marriage-age millennials, translated into booked-up venues and vendors. It has also raised questions about the economic ripple effects: Will those couples have children, sending up birth data, which already ticked up slightly in 2021? Will they buy houses? We could start to find out in 2023.GrandmillennialTikTok sensation Tariq, known for his love of corn.OK McCausland for The New York TimesAmerica’s younger generations are doing more than getting married. They have been forming their own households and buying houses in greater numbers since the start of the pandemic. In the process, they have helped to fuel strong demand for houses and popularized interior decorating trends — including “grandmillennial,” also affectionately called “granny chic” on Pinterest, in which the young-ish repurpose floral wallpaper and old-style lamps for a cozy but updated look.But many millennials, who are roughly ages 26 to 41 and in their peak home-buying years, may be losing their shot at becoming real estate influencers. As the Fed lifted interest rates to stifle rapid inflation this year, a wave of would-be homeowners began to find that the combination of heftier mortgage costs and high home prices meant they could not afford to buy. New home sales have declined notably. Fed rates are expected to continue climbing in 2023, which could make for a tough road ahead for a generation struggling to make the leap in homeownership. And after a year of serious economic changes and major policy adjustments, it’s uncertain what is coming next: A recession? A benign inflation cool-down?On the bright side, we will have social trends to help us interpret the data, and occasionally to help us find its lighter side. To quote corn kid, a precocious vegetable lover who ascended to TikTok royalty in 2022: “I can’t imagine a more beautiful thing.”Reporting was contributed by More

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    U.S. Details How It Plans to Police Foreign Firms

    A government committee issued new guidelines for how it determines penalties for foreign companies that break agreements to protect U.S. national security.WASHINGTON — The federal government on Thursday laid out for the first time how it will determine penalties for foreign companies that break agreements to protect American national security.When some foreign companies buy American firms, they sign agreements with the Committee on Foreign Investment in the United States, a group of federal agencies, in order to mitigate national security concerns about the new ownership. The committee, known as CFIUS, has the ability to levy fines, some of them very large, on companies that break those agreements.The new guidelines issued on Thursday give insight into how the committee, which wields considerable power over foreign transactions but is often seen as a black box, makes its decisions. In recent years, CFIUS has forced a Chinese company to sell the dating app Grindr and has made another Chinese firm divest an American maker of hotel management software. The committee is currently negotiating an agreement with TikTok, the popular video app, to resolve concerns posed by its Chinese ownership.According to the new guidelines, the committee could consider more serious penalties when a foreign company’s failure to follow an agreement causes an especially grave risk to national security. CFIUS would also consider whether it took a long time for the committee to learn of a foreign company’s failure to comply with an agreement. And it would take into account whether a company’s failings had been intentional or simply negligent, according to the new guidelines, which are not binding.President Biden has been trying to limit the sway that China and other adversaries have over American companies and consumers. Lawmakers and regulators have grown increasingly concerned that China could use its proximity to major computer chip manufacturers in Asia to influence the supply of a device that is central to a vast array of products, including appliances and automobiles. Many are also worried that Chinese-owned apps like TikTok and WeChat might hand over Americans’ data to Beijing under Chinese laws.This month, the Biden administration issued restrictions that stop Americans from working with Chinese chip companies. Last month, Mr. Biden signed an executive order directing CFIUS to closely scrutinize whether corporate deals involving foreign companies, including from China, would expose the personal data of Americans or involve crucial emerging technologies.The guidelines issued on Thursday do not name any specific foreign country.Paul Rosen, the assistant secretary for investment security at the Treasury Department, which oversees CFIUS, said in a statement that most foreign companies abided by their agreements on national security. But, he said, “those who fail to comply with CFIUS mitigation agreements or other legal obligations will be held accountable.”The committee has been busy in recent years, reviewing hundreds of corporate deal filings in 2021, according to the reports it sends to Congress. In some of those cases, the committee agreed to approve a deal only if the foreign company agreed to carry out measures designed to reduce its concerns.Mr. Rosen said in his statement that the guidelines sent a “clear message” that it was “not optional” for companies to follow their agreements with the government.Under federal law, the government can fine companies that violate their agreements with the committee. The fines can be significant, reaching as high as the total value of the corporate deal in question.The guidelines also publicly explain how companies can challenge a penalty from the government, and they shed more light on how the committee monitors for violations. According to the memo, the government learns of possible violations from “across the U.S. government, publicly available information, third-party service providers (e.g., auditors and monitors), tips” and participants in the deal itself. More

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    How a Dollar General Employee Went Viral on TikTok

    Mary Gundel loved managing a store in Tampa, Fla. But when she detailed its challenges on social media, the company — and fellow employees — took notice.In January 2021, Mary Gundel received a letter from Dollar General’s corporate office congratulating her for being one of the company’s top-performing employees. In honor of her hard work and dedication, the company gave Ms. Gundel a lapel pin that read, “DG: Top 5%.”“Wear it proudly,” the letter said.Ms. Gundel did just that, affixing the pin to her black-and-yellow Dollar General uniform, next to her name badge. “I wanted the world to see it,” she said.Ms. Gundel loved her job managing the Dollar General store in Tampa, Fla. It was fast-paced, unpredictable and even exciting. She especially liked the challenge of calming down belligerent customers and pursuing shoplifters. She earned about $51,000 a year, far more than the median income in Tampa.But the job had its challenges, too: Delivery trucks that would show up unannounced, leaving boxes piled up in the aisles because there weren’t enough workers to unpack them. Days spent running the store for long stretches by herself because the company allotted only so many hours for other employees to work. Cranky customers complaining about out of stock items.So on the morning of March 28, in between running the register and putting tags on clothing, Ms. Gundel, 33, propped up her iPhone and hit record.The result was a six-part critique, “Retail Store Manager Life,” in which Ms. Gundel laid bare the working conditions inside the fast-growing retail chain, with stores that are a common sight in rural areas. “Me talking out about this is actually kind of bad,” Ms. Gundel said as she looked into her camera. “Technically, I could get into a lot of trouble.”But she added: “Whatever happens, happens. Something needs to be said, and there needs to be some changes, or they are probably going to end up losing a lot of people.”Her videos, which she posted on TikTok, went viral, including one that has been viewed 1.8 million times.

    @alwaysmrsgundel #corperateslavery #retail #dobetter #storemanagerlife #storemanagerlife ♬ original sound – ❤️AlwaysMrs.Gundel❤️ And with that, Ms. Gundel was instantly transformed from a loyal lieutenant in Dollar General management into an outspoken dissident who risked her career to describe working conditions familiar to retail employees across the United States.As Ms. Gundel had predicted, Dollar General soon fired her. She was let go less than a week after posting her first critical video, but not before she inspired other Dollar General store managers, many of them women working in stores in poor areas, to speak out on TikTok.“I am so tired I can’t even talk,” said one woman, who described herself as a 24-year-old store manager but did not give her name. “Give me my life back.”“I’ve been so afraid to post this until now,” another unidentified woman said, as she walked viewers through a Dollar General store while discussing how she was forced to work alone because of labor cuts.“This will be my last day,” she said, citing Ms. Gundel’s videos. “I am not doing this anymore.”In a statement, Dollar General said: “We provide many avenues for our teams to make their voices heard, including our open-door policy and routine engagement surveys. We use this feedback to help us identify and address concerns, improve our workplace and better serve our employees, customers and communities. We are disappointed any time an employee feels that we have not lived up to these goals and we use those situations as additional opportunities to listen and learn.“Although we do not agree with all the statements currently being made by Ms. Gundel, we are doing that here.”The store where Ms. Gundel worked. “You can only feel unappreciated for so long,” she said in an interview.Todd Anderson for The New York TimesBefore March 28, Ms. Gundel’s TikTok page was a mix of posts about hair extensions and her recent dental surgery. Now it is a daily digest dedicated to fomenting revolt at a major American company. She’s trying to build what she calls a “movement” of workers who feel overworked and disrespected and is encouraging Dollar General employees to form a union.Just about every day, Ms. Gundel announces on TikTok a newly “elected spokesperson” — each one a woman who works for Dollar General or worked there recently — from Arkansas, Ohio, Tennessee, West Virginia and other places. These women have been assigned to answer questions and concerns from fellow employees in those states and most are keeping their identities hidden because they worry about losing their jobs.Social media not only gives workers a platform to vent and connect with one another, it empowers rank-and-file workers like Ms. Gundel to become labor leaders in the postpandemic workplace. Ms. Gundel’s viral videos appeared as Christian Smalls, an Amazon warehouse employee on Staten Island who was derided by the company as “not smart or articulate,” organized the first major union in Amazon history last month.Ms. Gundel — who often dyes her hair pink and purple and has long painted nails that she uses to slice open packaging at work — has been able to break through, it seems, because other workers see themselves in her.“Everyone has their breaking point,” she said in a telephone interview. “You can only feel unappreciated for so long.”Ms. Gundel planned on a long career at Dollar General when she started working in her first store in Georgia three years ago. She has three children, including one who is autistic, and her husband works at a defense contractor. She grew up in Titusville, Fla., near Cape Canaveral. Her mother was a district manager at the Waffle House restaurants. Her grandmother worked in the gift store at the Kennedy Space Center. Ms. Gundel moved to Tampa as a Dollar General store manager in February 2020, just before the pandemic.Two of the awards that Ms. Gundel received from Dollar General.Todd Anderson for The New York TimesTodd Anderson for The New York TimesThe store used to have about 198 hours a week to allocate to a staff of about seven people, she said. But by the end of last month, she had only about 130 hours to allocate, which equated to one full-time employee and one part-time employee fewer than when she started.With not as many hours to give to her staff, Ms. Gundel often had to operate the store on her own for long stretches, typically working six days and up to 60 hours a week with no overtime pay.Ms. Gundel’s protest was prompted by a TikTok video posted by a customer complaining about the disheveled state of a Dollar General store. Ms. Gundel had heard these complaints from her own customers. Why are boxes blocking the aisles? Why aren’t the shelves fully stocked?She understood their frustration. But the blame on employees is misplaced, she said.“Instead of getting mad at the people working there, trying to handle all of their workload, why don’t you say something to the actual big people in the company?” Ms. Gundel said on TikTok. “Why don’t you demand more from the company so they actually start funding the stores to be able to get all this stuff done?”Ms. Gundel soon tapped into a network of fellow employees, some of whom had already gone public about challenges at work. They included Crystal McBride, who worked at a Dollar General in Utah and had made a video that showed her store’s dumpster overflowing with trash that people had deposited there.“Thanks, guys, for adding some more dirty work for me,” Ms. McBride, 37, said in her post.

    @cruiseforkarma #trash #retaillife #GameTok #utah #fyp #putinaticket ♬ original sound – Crystal She said in an interview that Dollar General had fired her earlier this month, and that her manager had warned her about some of her videos. As someone who had walked out of an abusive relationship with “just the clothes on my back” and lost her 11 year-old daughter to cancer in 2018, “I wasn’t afraid of losing my job,” she said. “I was not going to be silenced.”Neither was Ms. Gundel. As her online following grew, she kept posting more videos, many of them increasingly angry.She talked about a customer who had pulled a knife on her and a man who had reached into her car in the store parking lot and tried yanking her through the window.She said the company’s way of avoiding serious issues was to bury them in bureaucracy. “You know what they tell you? ‘Put in a ticket,’” she said.Ms. Gundel started using the hashtag #PutInATicket, which other TikTok users tagged in their own videos.On the night of March 29, Ms. Gundel posted a video, saying her boss had called her that day to discuss her videos. He told her to review the company’s social media policy, she said. She told him that she was well aware of the policy.“I was not specifically told to take my videos down, but it was recommended,” she said in the video. “To save my job and future career and where I want to go.”She closed her eyes for a moment.“I had to respectfully decline” to remove the videos, she said. “I feel like it would be against my morals and integrity to do so.”

    @alwaysmrsgundel #dobetter #retail #corperateslavery #putinaticket #fyp #storemanagerlife #corperateamerica #harrassment #viral ♬ original sound – ❤️AlwaysMrs.Gundel❤️ Ms. Gundel also got a call from one of the senior executives who had sent her the “DG: 5%” pin she had been so proud of. Ms. Gundel insisted on recording the call to protect herself. The executive said she just wanted to talk through Ms. Gundel’s concerns, but didn’t want to be recorded. The call ended politely but quickly.On April 1, Ms. Gundel reported to work at 6 a.m. “Guess what,” she said in a post from outside the store. “I just got fired.”She added, “It’s pretty sad that a store manager or anybody has to go viral on a social media site in order to be listened to, in order to get some help in their store.”Ms. Gundel continues to post videos regularly and recently started driving for Uber and Lyft.While Ms. Gundel’s unionizing effort may be an uphill effort, some people say she has already had an impact. In one recent TikTok video, a woman shopping at a Dollar General in Florida credited Ms. Gundel with forcing the company to spruce up the store she shops in.“Look at the refrigerators — everything’s stacked in there,” the woman said as her camera panned the aisles. “They’ve got toilet paper to the roof, y’all.”“Thank you, Mary, for going viral and holding your ground and standing up to corporate and losing your job, because it wasn’t done in vain,” she said. “I’m proud to go into a Dollar General now, because look at it. Look at it.” More

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    Job-Hunters, Have You Posted Your Résumé on TikTok?

    “Calling all recruiters!” Makena Yee, 21, a college student in Seattle, shouted into her camera in a recent TikTok video. “These are the reasons why you should hire me!”Ms. Yee went on to outline her qualifications. “I’m driven with confidence, I love keeping organized, I’m adaptive and I’m a team player,” she said, as images of companies she had worked for flashed up on a green screen behind her.The 60-second video quickly racked up over 182,000 views and hundreds of comments. Users tagged potential employers. “Someone hire herrrr!” one commenter implored. Ms. Yee said she had received more than 15 job leads, which she plans to pursue after a summer internship.In modern job searches, tidy one-page résumés are increasingly going the way of the fax machine. That may be accelerated by an app known for viral lip-syncing and dance videos, which is popularizing the TikTok résumé.

    @makena.yee
    Here are the reasons why YOU should hire me! Don’t be shy, let’s get in touch. #tiktokresumes #tiktokpartner ♬ original sound – MAKENA As more college students and recent graduates use TikTok to network and find work, the company has introduced a program allowing people to apply directly for jobs. And employers, many facing labor shortages, are interested. Chipotle, Target, Alo Yoga, Sweetgreen and more than three dozen other companies have started hiring people via the app.The TikTok résumé is central to these efforts. Job applicants submit videos with the hashtag #TikTokResumes and through TikTokresumes.com to show off their skills, something like a personal essay of old. They include their contact information and, if they want, their LinkedIn profile. Employers review the videos, which must be set to public, and schedule interviews with the applicants they find the most compelling.The résumés are an effort to help young people “get the bag” and get paid, Kayla Dixon, a marketing manager at TikTok who developed the program, said in a statement.They are also an outgrowth of a part of TikTok called careertok, where people share job-hunting advice, résumé tips and job opportunities. Videos with the hashtag #edutokcareer have amassed over 1.2 billion views since TikTok was introduced in the United States in 2018.But the video résumés have also raised concerns. The format strips away a level of anonymity, allowing employers to potentially dismiss candidates based on how someone looks or acts. Much of the networking on TikTok also depends on amassing views, which can be hard for those who aren’t adept at creating content or who have struggled to get equal distribution in the app’s feed.TikTok is not the first social platform that companies have sought to leverage for recruiting. LinkedIn, the professional networking site owned by Microsoft, is heavily used by both job seekers and recruiters. In 2015, Taco Bell advertised internship opportunities on Snapchat, and in 2017, McDonald’s let people apply for jobs through a Snapchat tool known as “Snaplications.” That same year, Facebook began allowing companies to post job openings to their pages and to communicate with applicants through Facebook Messenger.TikTok is now taking it further with video applications, rather than a swipe up to a more traditional application page. Though TikTok résumés are open to people of all ages, top videos submitted through the hashtag are from Gen Z users, most of whom are in college. The app said over 800 applicants had submitted TikTok résumés in the past week.“Hiring people or sourcing candidates through video just feels like a natural evolution of where we are in a society,” said Karyn Spencer, global chief marketing officer of Whalar, an influencer company that recently hired an employee off TikTok. “We’re all communicating more and more through video and photos, yet so many résumés our hiring team receives feel like 1985.”

    @kallijroberts @tiktokplease accept this as my formal elle woods-style video application to be one of your interns! #fyp #internship #legallyblonde ♬ motive x promiscuous – elfixsounds Kalli Roberts, 23, a student at Brigham Young University in Utah, said the 2001 movie “Legally Blonde” had inspired her TikTok résumé. She recreated the famous application video that the main character, Elle Woods, played by Reese Witherspoon, submitted in a bid to attend Harvard Law School.“Please accept this as my formal Elle Woods style video application,” Ms. Roberts wrote in the caption. Her TikTok went viral, and she is now interning in TikTok’s global business department.“I didn’t feel like my personality or who I actually am was captured in my paper résumé,” Ms. Roberts said. TikTok let her showcase skills, like video editing and public speaking, that might have been line items on a written application, she said, adding, “I had 10 other companies outside of TikTok say, ‘If they don’t want you, we do.’”Many recruiters are looking beyond standardized applications online or through networking sites like LinkedIn, said Sherveen Mashayekhi, co-founder and chief executive of Free Agency, a start-up focused on hiring in the tech industry.“Cover letters aren’t being read and résumés aren’t predictive, so alternative formats are necessary,” he said. “Over the next five to 10 years, it won’t just be video. There will be these other assessments like games for the early stage of the hiring process.”TikTok’s headquarters in Culver City, Calif. The company said it had recruited several employees through videos submitted on the platform.Rozette Rago for The New York TimesSome companies said TikTok résumés were a useful way to evaluate candidates for public-facing roles. Chipotle has posted over 100 open positions to the app so far to hire restaurant team members, said Tressie Lieberman, the chain’s vice president for digital marketing.“We do real cooking in our restaurants,” she said. “We’re excited to see people’s cooking skills, whether it’s putting chicken on the grill, knife skills or people making guacamole at home and bringing those capabilities into the restaurant.”World Wrestling Entertainment is also using TikTok to recruit, said Paul Levesque, the WWE executive vice president for global talent strategy and development, who is better known as the wrestler Triple H. He said video résumés offered a better sense of an applicant’s personality, which is something the company values.“For us, it’s slightly different than a regular office position where you’re looking at someone’s background,” he said. “We’re really looking for charisma.”Shopify, an e-commerce platform, said it had started turning to TikTok to find engineers.“There are smart entrepreneurial technical people everywhere,” said Farhan Thawar, Shopify’s vice president for engineering. “We have this thing where if you can’t explain a technical topic to a 5-year-old, then you probably don’t understand the topic. So having a medium like TikTok is perfect.”Other employers raised questions about relying on virality to determine a candidate’s worthiness. Adore Me, a lingerie company, began experimenting with recruiting through TikTok in January. Chloé Chanudet, Adore Me’s chief marketing officer, said she worried about who got the most distribution in the feed.“Plus size or women of color are much more likely to not have their videos published or be under review for several days,” she said. “We have the same worry that their TikTok résumés may be biased from the algorithm.”TikTok said it “does not moderate content on the basis of shape, size or ability.”

    @coop.cm

    Tiktok do your thing! Check out ➡️ #TikTokResumes #TikTokPartner #productmanagment#jobsearch #graduated
    ♬ original sound – Christian �� Some Gen Z job hunters said they weren’t deterred. Christian Medina, 24, an aspiring product manager who graduated from college last year, said he had gotten six job leads since posting a TikTok video last month seeking a product management role.“Finding a job for a recent grad is almost impossible, and LinkedIn was not the most helpful for me,” he said. “I will definitely continue to use TikTok résumés.” More

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    As Senate Weighs Biden’s Commerce Pick, Here’s What to Watch

    #masthead-section-label, #masthead-bar-one { display: none }The New WashingtonliveLatest UpdatesMilitary Ban on Transgender People LiftedBiden’s CabinetPandemic ResponseAdvertisementContinue reading the main storySupported byContinue reading the main storyAs Senate Weighs Biden’s Commerce Pick, Here’s What to WatchA Senate committee will question Gina M. Raimondo, President Biden’s pick for commerce secretary, at a hearing Tuesday morning.Governor Gina M. Raimondo is the Biden administration’s pick to lead the Commerce Department.Credit…Kriston Jae Bethel for The New York TimesJan. 26, 2021Updated 7:34 a.m. ETWASHINGTON — The Commerce Department has taken on new importance in recent years, with wide-ranging authority over issues as broad as technology exports and climate change. On Tuesday, President Biden’s nominee to run the sprawling agency, Gina M. Raimondo, will appear before the Senate Commerce Committee for a confirmation hearing. Ms. Raimondo, the current governor of Rhode Island, is a moderate Democrat and former venture capitalist.Here are five things to watch for as the hearing gets underway at 10 a.m.Countering China’s growing technological reachSenators of both parties are likely to question Ms. Raimondo on how she plans to use the Commerce Department’s powers to counter China’s growing mastery of cutting-edge and sensitive technologies, like advanced telecommunications and artificial intelligence.The Trump administration made heavy use of the department’s authorities to crack down on Chinese technology firms, turning often to the so-called entity list, which allows the United States to block companies from selling American products and technology to certain foreign firms without first obtaining a license. Dozens of companies have been added to the Commerce Department’s list, including telecom giants like Huawei and ZTE, which many American lawmakers see as threats to national security.“You can be reasonably confident that the members will demand a tough line” on China, said William Reinsch, a trade expert at the Center for Strategic and International Studies who was a high-level commerce official during the Clinton administration.The Commerce Department was also given responsibility for outlining President Donald J. Trump’s U.S. ban on the Chinese-owned social media apps TikTok and WeChat — actions that were subsequently halted by a court order — and for studying bans against other Chinese apps. Mr. Biden has said he sees TikTok’s access to American data as a “matter of genuine concern,” but it’s unclear how the new administration will address these issues.But the Commerce Department has other capabilities that some tech experts say were underutilized in the Trump administration, like the role it plays in setting global technology standards that private firms must operated under. China has taken an increasingly active role in global standards-setting bodies in recent years, helping to ensure adoption of technologies that are made in China, Mr. Reinsch said, and senators may press Ms. Raimondo on the issue.Jump-starting the economic recoveryMr. Biden has emphasized Ms. Raimondo’s role in helping to promote small businesses while serving as the governor of Rhode Island — both before and during the pandemic.As commerce secretary, she would wield certain authorities that could help struggling businesses and advance the Biden administration’s goals of building up domestic industry and revitalizing American research and development.That includes economic development programs and manufacturing partnerships that the Commerce Department offers to small and midsize enterprises, as well as its core mission of promoting American exports.The department could also play a bigger role in expanding high-speed internet access for rural and low-income communities, a particularly critical issue as the pandemic has forced much commerce and schooling online. The National Telecommunications and Information Administration, an agency within the Commerce Department, leads the government’s efforts on broadband access.The New Washington More