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Hasbro shares soar as 'Star Wars,' 'Frozen 2' toys fueled holiday sales

Hasbro’s Star Wars The Black Series Hyperreal Episode V The Empire Strikes Back 8-Inch-Scale Darth Vader action figure.

Sarah Whitten | CNBC

Strong sales of “Star Wars” and “Frozen 2” toys helped boost Hasbro’s holiday sales during the fourth quarter, sending shares of the company up about 7% in premarket trading Tuesday.

Net income rose to $267.3 million, or $2.01 per share, in the fourth quarter ended Dec. 29, from $8.8 million, or 7 cents per share, a year earlier. Earnings in the latest period were helped by a one-time benefit of $102.5 million from gains in foreign currency hedging.

Excluding items, the company earned $1.24 per share, higher than analysts’ estimate of 91 cents, according to data from Refinitiv.

Net revenue rose 2.8% to $1.43 billion, but missed the estimate of $1.44 billion.

Revenue from Hasbro’s partner brands unit, which includes sales of toys based on entertainment franchises, rose nearly 50% to $408.5 million in the fourth quarter.

For the full year partner brands rose 24% to $1.22 billion. Hasbro pointed to strong sales of “Frozen 2,” “Avengers,” “Spider-Man” and “Star Wars” lines for the increase.

The company’s games segment suffered during the fourth quarter, with revenue falling 8% to $246.4 million. While sales of Dungeons and Dragons remained strong, dwindling purchases of Pie Face and Speak Out weighed on sales.

This is a breaking news story. Please check back for updates.

Source: Business - cnbc.com

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